Welcome To ARKA Softwares Blog

Monthly Archives: February 2017

  • all
  • Big Data
  • CMS Development
  • Digital Marketing
  • Ecommerce Development
  • Mobile App Development
  • Search Engine Optimization
  • Social Media Optimization
  • Software Development
  • Technology
  • Uncategorized
  • Web Development
  • Website Designing
Point you should Remember while Designing Mobile App
Mobile App Development

Having a mobile app is like adding value to your brand for the organizations. The increasing demand of the apps has given a new facet to the Web and mobile application designing companies. However, the market is ever expanding wherein your app is likely to get lost if it lacks the x-factor.While mobile apps are need of the hour, building and designing it is very daunting. Often, organizations that already have a strong online presence also struggle with crafting and optimizing their mobile apps. So, to help you get into mobile-thinking, here are a few significant considerations in designing mobile apps.Mobile is the King Desktop lost its throne a while back and it is taken over by the mobile. Therefore, one should think mobile first and then the desktop when it comes to designing. You ought to prioritize your mobile design, which generates a better user experience automatically. When you focus on designing the mobile version of your website, all irrelevant content is left out as there is no room for it. However, this doesn’t means that you cannot create a detailed app, but you focus only on the necessary. It is all about the UsabilityMobile app means “usability”. An app should have a good usability in order to survive on the ever expanding market competition. As a top mobile app development company, your goal should be to make mobile design intuitive, which means that all its text, icons, and gestures should be self-explanatory. You should create a user-friendly interface that won’t make the user guess their functionalities. Mobile apps need to be delightful and memorable.Indulge the User A dark reality – users have a tendency to try an app, and never take a glimpse at it again if they feel frustrated or cannot figure out how to use the app. For this reason, the on-boarding stage is one of the most critical ways to determine if the user is engaging to the product. Unfortunately, this stage is often overlooked by the mobile app developers. Consider Conventions Before designing your app, take a glimpse of the other popular apps in the market. Find out what actually your competitors or the top mobile UI/UX design companies are doing to make their product hit the charts.It is always a good idea to stick to the standards and conventions set up by all the great apps out there. Not to mention hers, conventions are set of design rules or norms that guide the user. For instance, having a navigation bar on the top of the screen in an iPhone is a convention these days.There are various conventions for the designers to consider when designing Android and iOS apps. It is advisable for you to understand and incorporate them in the app to make your work as lean as possible.Let your Users see Gestures Gestures play an important role when it comes to app usability and interface. In mobile design, you should know that your fingers act as a mouse. Hence, you should think about tapping rather than clicking. Therefore, touch devices allows the user to use gestures such as pinching and swiping, which further offers oodles of new ways of interaction. Since, good usability embraces both the super user and the novice, actions should be intuitive for both of them. While sticking to the conventions is necessary, sometimes your app must also have that unique feature to feel unique from others. For this, you should be extra creative with nudging the users as a designer by adding simple hints.ConclusionDesigning mobile apps renders different opportunities to the developers than designing a web design. UI/UX  designing company should keep up with the evolution of mobile app design techniques and conventions. This also means that they have to reconsider their tools and hone their skills to design according to the contextual behavior of their users.

Brilliant Features of Android N You Might Didn’t Know
Android N

Android N or Nougat is the latest version of Android. And it is believed to be the greatest Android update. While it has been made available on only a few handsets by Google, it is still worth a wait.Keen to know what’s so special about this Android version? Continue to read on the article to learn about its pack of amazing features you won’t find anywhere else.MultitaskingGoogle is known as the top android app maker in USA and probably in the entire world. And it is quite judicious to call it so. Android N allows multitasking with its split screen feature in all Android handsets. Hold down the task-switching button on your home screen and your screen will split into two that would let you work with more than one app at once.While it can be little fiddly for users with small screen, but it‘s a Godsend for those with larger handsets and for serial multi-taskers. There’s also a Clear button to close all the apps at once.SettingsThe settings menu in the new Android version has also undergone a revamp. When you enter the settings screen, the first thing you’ll notice the suggestions for tasks you might not have done with your phone yet, such as set up voice commands or email accounts.In addition, each option on the list gives you some piece of relevant information that could save you some menu-diving. For instance, you can check your storage capacity, data usage, current Wi-Fi network, etc. on right from the menu. Android N also adds the feature of reflecting persistent settings in the list itself when activated.Keyboard ThemesThe top android app development company has come up with a ton of themes for the Google keyboard. You no more need to install any android app from the play store to customize your keyboard. Now, you can choose different colors, add or remove the borders between keys, and set a photo as a backdrop. Now give your keyboard a new look every day!New EmojiWith Android N, Google is also reviving its suite of emoji, giving it a more uniform appearance. It is also proposing the Unicode Consortium to adopt 13 new emoji for better representing professional women in the universal character set.NotificationsThe look of notifications has been completely transformed in Android N. Now, the things are much visually more pleasing, with a full-width design and tinier icons, which make better use of space. Even the notifications are more functional now; users can expand them twice to see more information and perform specific action. And if you don’t feel like swiping, you can expand each notification using the little buttons, which is yet another new thing in N.Top Android App Development Company has also added a neat feature in N that offers the ability to long-press on every notification for controlling the way user wants to receive alerts from the app. In addition, N also allows users to long-press any notification and chooses whether to display them mutely or block them altogether.Easter EggAlthough, Android N doesn’t yet have a version number, it isn’t stopping Google from putting in its conventional Easter egg. To remind you what’s the Easter Egg, each version of Android comes with a hidden visual flourish that can be accessed by tapping the version number rapidly in the system settings.Battery LifeEvery version of Android assures better battery life and Android N makes this promise again. With this new Android version, apps will be enforced to be less battery intensive. In Android Nougat, the battery usage would be lowered t an extent. The Doze state would be woken by calls or texts. However, other than that, it’ll be in a low power state and would be ready to spring into action when in need.

Why WordPress is the World’s Most Popular CMS?
Wordpress Developer

What makes Wordpress enjoy over 60% of international CMS market share? The fact that WordPress is powering 26% of the global websites makes it pretty much clear that it is the today the top choice of a majority of top CMS development companies.  It is also one of the most preferred ways to publish content.So, what are the reasons that WordPress generates more interest than any other platform?Open-Source SoftwareWordPress is an open-source Content Management System, which means that a private company cannot delete your content on its own, irrespective of reason. Hence, it is impossible for the companies to lose their content once they publish it using WordPress. This makes wordpress a reliable and secure CMS too.Being open source software, WordPress is the most viable option in terms of cost offering you complete possession over your content.Multilingual WordPressAccording to WordPress.org, it is possible to develop Wordpress websites in more than 60 languages. To put it simply, WordPress has been entirely translated into over 60 languages and currently more than 70% of WordPress websites are in English language. Wordpress has made it possible to democratise publishing a real possibility as blogs and websites can be developed in multiple languages making the platform relevant to a truly global audience.Easily CustomizableSo far, WordPress has been used as a content management system or a blogging platform. However it has also been used to create different types of websites. This has been possible because WordPress is a fully customizable platform. Also, being an Open Source software, it welcomes contributions including plugins and themes helping website development companies to develop different wordpress websites. The showcase section of WordPress.org proves the effectiveness of WordPress to be used for various purposes along being a good blogging platform.WordPress Plugins & ThemesWordpress offers a multitude of themes to help enhance the design and functionality of a WordPress website. These offer different templates. In addition, for every template, there are many plugins, which further help in customizing these templates to add more functionality. Because internet is flooded with wordpress themes and plugins, wordpress is the most preferred website development platform today for small and even top website development companies. The increasing interest in WordPress and growing repository of plugins and themes has also motivated many third-party companies to produce premium themes and plugins professionally.Social MediaThe power of social media platforms is huge. The numbers of likes and comments on your social media channel determines your brand popularity and success, particularly for large businesses.  There are over a billion active users on Facebook alone. Combining this number with the growing importance of Twitter as a promotional platform for businesses can help you realise why the ability to integrate these posts in your WordPress is important.It is very significant for businesses to offer an experience to their users to engage with authoritative long form content & share it instantly with their connections to start a conversation on a single platform. Wordpress is a platform that offers its users complete control over their content. In addition, it also understands that the real power of content is improved through connections. This is what social media platforms are meant for. Embedded social media plugins in WordPress include Twitter, Youtube, Photobucket, Flickr, Slideshare, Dailymotion, Google Maps.Conclusion        All the above discussed points make it clear that WordPress is the best and here to stay. Also, it will grow bigger in the coming years. If you stay informed and exercise basic best practices in place, you will be safe with your WordPress website and happy as well.

Pros & Cons of Ruby on Rails
Ruby On Rails

Ruby on Rails is a highly efficient framework platform that is both easy-to-learn and work. It lets you build high-end web applications with extreme flexibility and in less time spent in testing and scaffolding. Some of the popular websites such as Hulu, Airbnb, Basecamp, Shopify, and Zendesk best exemplify the extensive scope of working with Ruby on Rails.Whether you want to hire a Ruby developer or want to learn it from the scratch yourself, look out for the proficiency on both Ruby and The Rails. Ruby is a programming language that helps you to write the code in fewer lines and in a more comprehensive way than other programming languages. Rails, on the other hand, is an agile framework encompassed with lots of tools like automatic scaffolding, built-in testing, and metaprogramming that do the most work for you. Here is an Infograph on pros & cons of Ruby on Rails. 

4 Ways To Localize Your Content For Amazing Results
Localize Your Content
Read More

Several businesses understand tremendous profits can be made when they localize their product to foreign markets and access foreign consumers.Hiring a professional localization services team to translate the marketing content, however, can stress out the content creation team as they must now write content that is easy to translate.Although the gains of mobile app localization are obvious, the actual act of localizing the product can be long and laborious. At the same time, translating content into different languages can seem to be a very pricey and lengthly process.However, understanding and implementing a few simple tips that we list below can help you avoid making costly mistakes when localizing content. Not only can these ways help limit your localization costs, they can speed up the pace of the project and boost revenue streams by ensuring high-quality translations.Compose Content With Localization In MindWriting content with international audiences in mind is less expensive, more efficient and easier to localize. When you compose content with localization in mind, you are thinking globally while acting locally.Expressing cultural diversity in your writing is extremely important.When writing content that will be translated later, be careful with metaphors, scenarios and examples. Exercise caution when writing in slang, idioms or expressions that are understood in your own culture but not in others. Referring to historical events of your country also may not resonate. These needn't be removed entirely, simply implemented carefully so that these can be easily translated into the target language.Take into account spacing issues as you write. If you have limited space, know that translated texts can span longer than its English equivalent. Certain languages are "wordier" than others, requiring additional words to express the same meaning. The German requirement to compound words, for example, may cramp the spacing in an app or software screen.Write Clearly And ConciselyThe localization team of translators will have an easier time translating when you write the original content simply and clearly.Your wording should always be simplified and focused on the main important points. If you find yourself dwelling on a tangential topic, stop and prune your writing.Employ simple sentence constructions and use specific terminology related to the product or service. Write in active voice so that translators can easily find the subject of the sentence, which makes their job easier.Clarify your writing and make it more concise by using nouns instead of imprecise pronouns. Use correct grammar and syntax. It's likely a mistake in the original content will be replicated in the translated versions so always be careful when writing the original text.Establish A Unique VoiceNow writing with more clarity and conciseness doesn't mean you have to completely change your unique writing voice.While most experts on localized content for international audiences recommend that you not use idioms, humor and casual language, we believe you can still preserve your unique voice in the writing.Imagine yourself as a translator and write up a clear version of the content in question, one that uses globally accepted English that may be used as the content to be translated and localized. You can then write up a second version for your English audiences that uses humorous, idiomatic, clever English.Having such a practice will allow you to communicate your unique voice while still allowing for well-understood translations.Use ImagesThe use of images to complement your content will help you save on localization costs.This is because the right complementary images reduce the need for worded explanations in the original text, which means less translation work in the end. The images may also help communicate your message better.While a picture may amplify the message you are trying to communicate, be wary of cultural norms of the society you are targeting. Not all images convey the same meanings across cultures. Bikini-clad people in a picture for one society would not work in the Middle East, for example.Also make sure to not have your images contain text so that you won't have problems translating the same later. If text must accompany a graphic, aim to separate the words from the graphic and introduce the text as a separate component.In above these four tips for writing great source content, you'll be sure to secure accurate, worthy translations for your international audiences.

The Amazing Ways To Avail The What’s App Video Call Features
What's App Video Call
Read More

The much awaited WhatsApp feature is finally out now – the WhatsApp video calling. The video calling update is available for devices having iOS, Android and Windows 10. According to the Instant Messaging App Company, video calling will use learning from voice calls and would be fast and reliable. In addition, video calls will be encrypted end-to-end just like chats and other media on WhatsApp.However, to begin using the video calling, it is a must that your friend should also have the same version of the app.How to DownloadVideo calling is supported by all the devices with Android 4.1 and above. The new feature has been rolled out via the app update. To use this feature, users will need to upgrade their app from the respective app store.How to make a WhatsApp Video Call?Open WhatsApp Click the Contacts tab Search and choose the contact you want to start a WhatsApp video call with Click on the phone icon towards the right top corner of the screen Choose Video call from the popupFeatures of WhatsApp Video CallingMulti-TaskingThe launch of WhatsApp had really raised the bars for mobile app development company to develop better apps than this. However, there’s no replacement found till date. And now by adding the video calling feature, it is nearly impossible to beat it.Unlike other apps, WhatsApp allows multi-tasking during a video call. When you connect the call, you can choose either the rear or front camera of your smartphone. Users can switch between the two during the video call.Also, a user can opt if the preview of their video is the main picture in the call or the incoming video from their caller. They can also minimize the call window to open other things like, chats, messages, etc with the same caller, and the video call won’t get disconnected. Even the smaller window can be moved anywhere on the screen.Data UsageOften users get worried about their data consumption when they hear about video calling. WhatsApp app does not have a separate tab for listing the data usage of video calling. All the call data is clubbed under one tab in the Data Usage section of both the iOS and Android devices. In our case, we used 3G network for a 2-minute session of video calling on WhatsApp. Overall, there is no much data consumption in WhatsApp video calling.Video QualityWhen it’s a name like WhatsApp, quality is not any issue and this has been proved once again. According to WhatsApp, the quality of videos automatically adjusts itself depending on the users’ network speed and quality. The company has made sure that the video calls are real fast and reliable all the times. Product Lead – WhatsApp, Manpreet Singh told that the company will try to continue the call as much as possible without any interruptions.  “There is a whole diversity of connection speeds, even within networks. We are working to expand that range,” he added.No Group CallingWhile WhatsApp video calling supports multi-tasking, it doesn’t support group calling for now. But, there are multiple malicious links to invite people to download the same. It reads, “You’re invited to try WhatsApp Video Calling feature. This malicious link ensures user security as only those who receive this invitation can enable this feature. On clicking the link, the user will be asked to invite more friends for video calling to activate on their device. However, these links can also be spam or malicious links and can harm the device.

Interesting Things to know about Snapchat Spectacles
Snapchat Spectacles
Read More

November 2016 marked a historical month for the popular image messaging and multimedia mobile app, Snapchat as it suddenly launched its new sunglasses – Snapchat Spectacles.  The new product has already created a buzz around and people are keen to know more about it. With this new product, Snapchat has entirely changed the definition of Sunglasses. With many unique features like sunglasses-turned-video-camera that allows you to capture quick 10-second scenes has made these sunglasses the top choice of the customers today.So, here’s all you must know about this amazing pair of “Smart” Sunglassess.Camera glasses and not the Google GlassEarlier, it was speculated that these glasses might be somewhat similar to the Google sunglasses. However, these $130 pairs of glasses comes with a camera inside that takes snaps without the need to remove them from your face. Unlike other smartglasses that look like oddball things, which any a normal person wouldn't wear for long, these glasses just have a camera and no display.Smartglasses with a Connected Camera InsideThe smart glasses are capable of recording 10-second video clips. These videos can further be uploaded on Snapchat via Android or iPhone paired through Bluetooth or Wi-Fi. It is also expected that the company can develop android/iOS mobile app to facilitate the same, in future. Even if the company doesn’t come up with anything of this sort, we are sure top mobile app development companies would surely launch a set of some amazing apps for the same.Buy them from a Vending Machine. While the smartglasses have already been in so much demand since launch, they are not being sold in the stores yet. Even nobody was sent any piece for review. Instead, pop-up dispensers are currently the only way from where a pair can be grabbed for trial. Wearable glasses aren’t new, companies like Pivothead made them many years ago. Later, Google Glass came up with similar concept (it could record video clips and photos). So, it can be said that while this technology has been there for years now, Snapchat Glasses are trying to take the next step with more advanced features and quality.Bright and weird-creepyThe Spectacles have bright, Elton John-esque designs. There's a circular ring of LEDs that glow when video is being shot. These are different from those Pivothead making the black sunglasses look nearly normal. This approach hides the camera in the bridge of the glasses.Selfie-challenged Smart GlassesOne unique thing about these glasses is that they are outward-facing camera-glasses.  These can be used for capturing action shots and snapping others.Records video of 10 seconds at a timeThis might act as a loophole for these spectacles. Users can only record a small video for about 10 seconds, which is muck like what Snapchat already does.Spectacles Case cum ChargerThe spectacles come with a bright, colorful packaging case. However, the case seems to be clever enough as it can be used to charge up the glasses when not in use.Capable of shooting circular video that can be viewed in portrait and landscapeThe spectacles have 115-degree wide-angle camera that captures video in a circle. Users can view these videos in the Snapchat app, both in horizontal or vertical mode. You can also continue to spin your smartphone around in any orientation as the video is reframed as needed. This prevents the user from repositioning their phones for certain videos.Designed to sync into SnapchatSnapchat Sunglasses welcome you to the world of connected wearable app-cessories. These are like a new generation of IoT. These are a one-purpose gadget, which syncs into Snapchat right away.

What Features make Joomla Popular Amongst Developers?
Joomla Development

Joomla is a reliable name in the CMS and website development industry. It is one of the most popular software packages in the world that is used to develop, organize, manage and publish content for blogs, websites, Intranets and mobile applications. Because of its scalable MVC architecture, Joomla is also a great base to platform for web applications. Top CMS development companies globally greatly prefer Joomla for their content related business.Currently, over 3% of the Web is running on Joomla. It also rules the CMS market share of over 9%. These percentages are evidence that Joomla powers the web presence of hundreds of thousands of businesses, non-profits and large organizations, governments, worldwide. Joomla is as an award winning CMS led by an international community of over a half million contributors that help even the most in-experienced user to develop their websites and turn their digital visions into reality.Here are some of the Joomla features that have made it the top choice of developers.MultilingualOne of the distinctive features of Joomla is that it is widely supported open source multilingual CMS platform. It offers language support for over 65 international languages. Content creators and webmasters can develop their websites to be accessible in multiple languages, regardless of the need to step out of the options available in the Joomla core software. With this multi-language support, developers can develop websites that are much more accessible that reach out to a much larger audience.User ManagementJoomla employs a registration system allowing users to configure personal options. There are nine out of the box user groups with different types of user permissions based on how users are allowed to access, edit, publish and administer. Authentication is a crucial aspect of user management and fortunately Joomla supports multiple protocols, such as LDAP, OpenID, and Gmail. With this, users are allowed to use their existing account information to streamline their registration process. Moreover, all these steps can be unified onto with extensions that give complete control over what users can access and their authentication on your website.PHP 7 SupportSince the launch of Joomla 3.5.0, it supports the most recent release of Zend’s PHP: PHP 7 offering a significant performance boost to your website. This support is a real aid to the PHP development companies as users can enjoy the benefits of performance improvement. However, Joomla still offers legacy PHP support to PHP version 5.3.10 for web servers that  aren’t yet upgraded.System FeaturesDevelopment in Joomla facilitates speedy page loads with page caching, GZIP page compression, and granular-level module caching features. To help the system administrator in troubleshooting some issue, Joomla offers an error reporting and extended debugging mode to resolve the issue. The FTP Layer allows file operations, such as installing Extensions, which do not require developers to make all the folders and files writable. It makes the website administrator's life easier and increases the security of your website. In addition, it also allows administrators communicate efficiently and quickly with users one-on-one through private messaging or all website users through the mass mailing system.Microdata library implementationJoomla Development companies are able to integrate microdata more easily into their websites extensions and. From generating the detailed markup for directories to automating the Author tag in articles, the microdata library canl significantly enhance how developers can optimize SEO with Joomla.Powerful ExtensibilityWhile Joomla’s core version is just the beginning, its real power lies in the way developers can customize it. It offers more than 7,500 extensions to extend the website and broaden its functionality. To see thousands of extensions to enhance Joomla, simply visit the Joomla! Extensions Directory or use the Joomla extension finder built into it.

How Big Data can help your organization to grow fast?
Big Data

Big Data is the process of mining and processing of petabytes’ worth of information to gain valuable insights into how customers behave, supply chain efficiency and many other aspects of business performance which requires big data analytics.Industry-based research has shown that early adopters of Big Data analytics have gained a commendable lead over those who have not yet tapped into this.Big data management has since been recognized as an important, competitive tool, the use of which requires a company to make three kinds of table stakes.The first stake includes the data itself: large quantities of information in a format that allows for easy access and analysis. A majority of large companies are already in possession of this.The second stake involves advanced analytical tools, such as proprietary and open-source tools and platforms that are widely available nowadays.The third and most challenging stake includes expertise. Advanced big data analytics requires professionals who possess state-of-the-art skills in everything, ranging from data science to privacy laws all around the world, apart from developing an understanding of the said business and the relevant sources of value.However, these stakes are just a part of the bigger picture since Big Data is more of a business program that requires technical savvy rather than being another technical initiative.Analytics leaders have stipulated that in order to succeed with Big Data, it needs to be embedded deeply into the organization’s infrastructure. Embedding this into the very structure of the organization is the only way to make certain that information are shared across business units and functions and used judiciously.A good big data solutions program requires ambition on the part of the organization, a strong horizontal analytics capability and an organizational home for the big data analytics.Leading companies begin the big-data embedding process by spelling out their ambition with regards to using Big Data as a new way of doing business. Incorporation of advanced analytics and insights as key elements of all important decisions is one of the main steps towards realizing this ambition.There are four areas where analytics can be relevant:improving existing products and services, improving internal processes, building new product or service offerings, Transforming business models.These objectives may often overlap.To look at an example, Humana, an insurance provider, uses Big Data to transform its business. Using its claims data, the company can determine who is likely to end up in a hospital for preventable reasons and then intervene at an earlier stage. Humana and other health insurance companiesalso mine data to help improve patient outcomes and reward healthy behaviors.Horizontal analytics capabilityOnce an ambition has been defined, Big Data leaders work on developing a horizontal analytics capability to overcome internal resistance, and create the infrastructure to use data throughout the organization.For example, a global consumer electronics company selected high-impact analytics projects for extra support that creates positive business outcomes and an increased demand for Big Data solutions. The company further gave increased incentives to senior executives to tap Big Data capabilities and provide for Big Data services in USA.Organizational homeWith regard to the horizontal analytics capabilities, big Data leaders then create an organizational home for the advanced analytics capability that is often known as a Center of Excellence (CoE) that is overseen by a chief analytics officer.Creating an organizational home requires several key design decisions like setting a strategy for Big Data deployment, assigning collection and ownership of data across business functions, planning the generation of insights and prioritizing opportunities and allocation of data scientists’ time, hosting and maintaining the technological infrastructure, setting privacy policies and access rights, and determining the accountability for compliance with local laws and data security.To start with the big data solutions, one must benchmark the industry and determine the company’s current position in Big Data analytics and capabilities as compared to the most immediate competition. Following this, other decisions can be fathomed as to how big data can help your organization to grow fast.

CakePHP vs Laravel
CakePHP vs Laravel

CakePHPCakePHP Development is the well known platform of PHP. CakePHP has been developed to provide a basic organizational structure to make web development faster and easier. It is a PHP 7 framework loaded with a flexible database access layer, code generation, and scaffolding features that help develop prototypes with comparatively less code. It offers built-in translations, database, access, validation and authentication features and is licensed under MIT license.LaravelLaravel is a PHP web framework created to develop MVC based web applications. It is an open-source framework featuring modular packaging system and dependency manager. It supports built-in support for user authentication with efficient ways to access relational databases. Licensed under MIT license and free-to-use, Laravel is one of the top PHP frameworks in the world and so many organizations are working on Laravel Development.Here is an Infograph on CakePHP vs Laravel

4.8 / 5.0 by 250+ customers for 400+ Web & App development projects.