What makes Wordpress enjoy over 60% of international CMS market share? The fact that WordPress is powering 26% of the global websites makes it pretty much clear that it is the today the top choice of a majority of top CMS development companies. It is also one of the most preferred ways to publish content.So, what are the reasons that WordPress generates more interest than any other platform?Open-Source SoftwareWordPress is an open-source Content Management System, which means that a private company cannot delete your content on its own, irrespective of reason. Hence, it is impossible for the companies to lose their content once they publish it using WordPress. This makes wordpress a reliable and secure CMS too.Being open source software, WordPress is the most viable option in terms of cost offering you complete possession over your content.Multilingual WordPressAccording to WordPress.org, it is possible to develop Wordpress websites in more than 60 languages. To put it simply, WordPress has been entirely translated into over 60 languages and currently more than 70% of WordPress websites are in English language. Wordpress has made it possible to democratise publishing a real possibility as blogs and websites can be developed in multiple languages making the platform relevant to a truly global audience.Easily CustomizableSo far, WordPress has been used as a content management system or a blogging platform. However it has also been used to create different types of websites. This has been possible because WordPress is a fully customizable platform. Also, being an Open Source software, it welcomes contributions including plugins and themes helping website development companies to develop different wordpress websites. The showcase section of WordPress.org proves the effectiveness of WordPress to be used for various purposes along being a good blogging platform.WordPress Plugins & ThemesWordpress offers a multitude of themes to help enhance the design and functionality of a WordPress website. These offer different templates. In addition, for every template, there are many plugins, which further help in customizing these templates to add more functionality. Because internet is flooded with wordpress themes and plugins, wordpress is the most preferred website development platform today for small and even top website development companies. The increasing interest in WordPress and growing repository of plugins and themes has also motivated many third-party companies to produce premium themes and plugins professionally.Social MediaThe power of social media platforms is huge. The numbers of likes and comments on your social media channel determines your brand popularity and success, particularly for large businesses. There are over a billion active users on Facebook alone. Combining this number with the growing importance of Twitter as a promotional platform for businesses can help you realise why the ability to integrate these posts in your WordPress is important.It is very significant for businesses to offer an experience to their users to engage with authoritative long form content & share it instantly with their connections to start a conversation on a single platform. Wordpress is a platform that offers its users complete control over their content. In addition, it also understands that the real power of content is improved through connections. This is what social media platforms are meant for. Embedded social media plugins in WordPress include Twitter, Youtube, Photobucket, Flickr, Slideshare, Dailymotion, Google Maps.Conclusion All the above discussed points make it clear that WordPress is the best and here to stay. Also, it will grow bigger in the coming years. If you stay informed and exercise basic best practices in place, you will be safe with your WordPress website and happy as well.