- Big Data
- CMS Development
- Iphone App development
- Mobile App Development
- Search Engine Optimization
- Social Media Optimization
- Web Development
- Website Designing
Joomla is a reliable name in the CMS and website development industry. It is one of the most popular software packages in the world that is used to develop, organize, manage and publish content for blogs, websites, Intranets and mobile applications. Because of its scalable MVC architecture, Joomla is also a great base to platform for web applications. Top CMS development companies globally greatly prefer Joomla for their content related business. Currently, over 3% of the Web is running on Joomla. It also rules the CMS market share of over 9%. These percentages are evidence that Joomla powers the web presence of hundreds of thousands of businesses, non-profits and large organizations, governments, worldwide. Joomla is as an award winning CMS led by an international community of over a half million contributors that help even the most in-experienced user to develop their websites and turn their digital visions into reality. Here are some of the Joomla features that have made it the top choice of developers. Multilingual One of the distinctive features of Joomla is that it is widely supported open source multilingual CMS platform. It offers language support for over 65 international languages. Content creators and webmasters can develop their websites to be accessible in multiple languages, regardless of the need to step out of the options available in the Joomla core software. With this multi-language support, developers can develop websites that are much more accessible that reach out to a much larger audience. User Management Joomla employs a registration system allowing users to configure personal options. There are nine out of the box user groups with different types of user permissions based on how users are allowed to access, edit, publish and administer. Authentication is a crucial aspect of user management and fortunately Joomla supports multiple protocols, such as LDAP, OpenID, and Gmail. With this, users are allowed to use their existing account information to streamline their registration process. Moreover, all these steps can be unified onto with extensions that give complete control over what users can access and their authentication on your website. PHP 7 Support Since the launch of Joomla 3.5.0, it supports the most recent release of Zend’s PHP: PHP 7 offering a significant performance boost to your website. This support is a real aid to the PHP development companies as users can enjoy the benefits of performance improvement. However, Joomla still offers legacy PHP support to PHP version 5.3.10 for web servers that aren’t yet upgraded. System Features Development in Joomla facilitates speedy page loads with page caching, GZIP page compression, and granular-level module caching features. To help the system administrator in troubleshooting some issue, Joomla offers an error reporting and extended debugging mode to resolve the issue. The FTP Layer allows file operations, such as installing Extensions, which do not require developers to make all the folders and files writable. It makes the website administrator's life easier and increases the security of your website. In addition, it also allows administrators communicate efficiently and quickly with users one-on-one through private messaging or all website users through the mass mailing system. Microdata library implementation Joomla Development companies are able to integrate microdata more easily into their websites extensions and. From generating the detailed markup for directories to automating the Author tag in articles, the microdata library canl significantly enhance how developers can optimize SEO with Joomla. Powerful Extensibility While Joomla’s core version is just the beginning, its real power lies in the way developers can customize it. It offers more than 7,500 extensions to extend the website and broaden its functionality. To see thousands of extensions to enhance Joomla, simply visit the Joomla! Extensions Directory or use the Joomla extension finder built into it.
CakePHP CakePHP Development is the well known platform of PHP. CakePHP has been developed to provide a basic organizational structure to make web development faster and easier. It is a PHP 7 framework loaded with a flexible database access layer, code generation, and scaffolding features that help develop prototypes with comparatively less code. It offers built-in translations, database, access, validation and authentication features and is licensed under MIT license. Laravel Laravel is a PHP web framework created to develop MVC based web applications. It is an open-source framework featuring modular packaging system and dependency manager. It supports built-in support for user authentication with efficient ways to access relational databases. Licensed under MIT license and free-to-use, Laravel is one of the top PHP frameworks in the world and so many organizations are working on Laravel Development. Here is an Infograph on CakePHP vs Laravel
Summary Cloud Computing is no longer a novel but a dominant paradigm in IT these days. And the reason is pretty simple -it’s increasing demand for enormous benefits. Introduction If you’re into an e-commerce business or an IT mammoth, you might be fathomed with the value of your company data. Saving, tracking, evaluating, managing and securing massive amount of data is daunting for every organization regardless of their size, scope or industry. To deal with these complexities, organizations have shifted from traditional databases to cloud storage. Because of the growing adaptations, cloud computing has today become a commodity in the business world. While there are endless cloud service providers in USA that can help you reap huge advantages from cloud computing, you should also know about its drawbacks. Hence, take time to understand both the advantages and disadvantages of this revolutionary technology and get the most out of your cloud integration services in USA. Advantages of Cloud Computing Cost Savings Perhaps, the most significant benefit of cloud computing is in terms of IT cost savings. With cloud computing, organizations can save on capital costs substantially with zero investment on in-house storage and application needs. With cloud, they can also cut operational costs on on-premises infrastructure in the form of air conditioning, power, etc. This gives them complete control over their investment and helps them with pay-as-you-need facility. In addition, cloud services are extremely cost effective, even for smaller enterprises. Reliability Top ecommerce website development companies require enormous space to save their website data securely and reliably. In the same context, cloud computing is much more reliable with a managed service platform than in-house IT infrastructure. Also, popular cloud service providers offer a Service Level Agreement guaranteeing all-day, all-year service availability. You get a huge pool of redundant IT resources along with quick data recovery mechanism that facilitates transition of hosted applications and services to any available server to prevent data loss. Manageability With cloud computing, organizations get enhanced and easy IT management and maintenance capabilities as all the resources are centrally administered. In addition, you need not to invest your efforts and time in IT infrastructure maintenance and updates as everything is maintained by the cloud computing service provider. Therefore, organizations can enjoy a simple web-based user interface to access application, software, and services – without worrying about installation and maintenance. Cloud is Green In general, the cloud is more efficient and environment friendly than the traditional IT infrastructure. It takes fewer resources to work, thus saving energy. Only the resources that are truly required at a particular moment are consumed by the cloud system. Potential Drawbacks of Cloud Computing Security Security is the biggest concern for organizations in cloud computing. As companies leverage a remote cloud based infrastructure, they essentially give away their private data and information that might be confidential and sensitive. Because of this ease accessing and procuring cloud services, nefarious users are able to scan and exploit loopholes within a system and can cause harm to company data. Vendor Lock-In and Limited Control Although cloud service providers ensure flexibility and integrity, organizations may find it challenging to switch their services from vendor to vendor. Frequent integrations and hosting current cloud applications on another platform cause interoperability issues. In addition, with cloud computing, organization get limited or no control to it since the cloud infrastructure is completely owned, managed and monitored by the service providers. Organizations can only manage and control the data, applications, and associated services, not the backend infrastructure itself. Downtime As cloud computing entirely runs over internet, if your internet connection goes down or offline, you won’t be able to access any of your servers, data or applications from the cloud. In addition, with the increasing number of cloud users, the server can go down or come up against technical outages, which can cause temporary hindrance to your business processing. Conclusion Regardless of its disadvantages, cloud computing still remains strong and on top of organizational needs. It still has a bright future with its user base increasing persistently and more big players attracted towards it. Hence, it can be concluded that Cloud technology is harder to ignore in current digitally connected business world.
Introduction Just like every individual is identified by their name and looks, every business can be recognized by its business logo. Logo designing has been a traditional marketing practice, which is often overlooked these days by businesses. Marketing experts believe that a good logo is important for a successful business. It is a simple way your customers remember you, even if they do not know your business name. Ask any top web designing company who have been designing unique and meaningful logos and they will tell you what all it takes to create a logo that serves your business purpose as well as looks attractive. The bottom line is that if you have consistent marketing materials along with having an outstanding corporate identity, you can actually make a huge difference in your business, by increasing sales and ROI. Below are discussed five surefire ways an outstanding logo will help your organization succeed. First Impression is the Last too. Even before you begin with all your marketing practices, be it traditionally or internet-based, an attractive logo can create deep impacts on your customer’s mind. Wayne Stuetz, founder of The Sodfather Landscaping in White Plains, New York shares how the first impression of their logo gives them an edge. “People are always asking for a t-shirt with my logo on it. My logo is very memorable, and once a person has seen it, it’s hard to forget.” Your logo gives a better understanding of your business to your customers. Hence, your logo is a powerful way to develop a positive impression on your customer. Use this opportunity! Get you More Potential Customers There are a few things associated with having a business logo: It is your unique identity. It can be a great way for people to recognize or remember you. It tells your customers who you are. They say, “Never judge a book by its cover”. However, the fact remains that customers still judge products based on looks. Customers look for companies that have the right look to it which often acts as the criteria to decide whether to buy the product or not. Even some people may feel wowed by the professional looking logo of the company to the point that it impresses them into buying. Enables you to stand Out from Others Logo designing is nothing new and is existing since ages. Hence, there are myriads of logos around but you’ll notice that very few logos stand out from the crowd. It is a great achievement if your customers are able to differentiate you from your rivals and is critical in winning the battle for customers. Choose a logo that fits your business niche, is attractive and descent but at the same time looks professional too. To get a better idea on your logo, hire a logo designer to help you in the same. Original uses of colors, shapes, words, and fonts can set your logo apart from others. 4. Boost your Credibility and Integrity A good-looking logo can give your business an impression of being professional and experienced. Plus, it can also aid in making your business appear more credible. By establishing this type of credibility, you can present yourself as an expert in your field boldly. Earn Trust with a Flavor of Professionalism Professionalism of the business is one thing that convinces customers to choose an established landscaping business over a few kids with lawnmowers. A logo means that your company is in the market from years which builds a sense of trust and reliability in them. If companies are able to convey their messages of professionalism through their logo, a lot of their work is already done in terms of branding. Still thinking? Find a good logo designing company in USA and get your professional looking logo designed today!
With so much happening in the digital markets over the past few years, it has become nearly impossible to track the changes that have occurred. The industry has shaped up quite well and the growth is being registered at double digits. Because of increasing competition in the digital sphere, innovation has become very important and one of the most recent innovations that has helped in shaping the industry further is the introduction of responsive web designs. What exactly is a responsive web design? When asked from a prominent Professional Web Design Company, a Responsive Web Design is the one that can adapt to the different browsers, different screen sizes and different operating systems without having to change the code or having to develop an entirely new page. They further stated that such designing has become possible due to the new age framework like HTML5, CSS3 and so on. The new innovations allow the web designers to optimize a single website to run smoothly across a desktop, laptop, mobile and tablet. Furthermore, the designer also makes sure that the layout of the site is apt as per the screen size and the website is able to detect the source gadget in order to display the correct version. Some of the advantages offered by responsive web designing as quoted by some prominent Web Designing Services: Responsive web design removes the need for developing special WAP sites for mobile. Responsive web design ensures that the website is displayed in accordance with the screen size and gives the best performance to the visitor. Responsive web design is designed to work smoothly across all devices and react accordingly to touch, clicks or other input devices. Responsive web design is a one stop solution for a website and is quite advantageous to the e-commerce firms as they help in boosting conversion rates. How does responsive web design help you in reaching more people? A responsive design is preferred by the people. A site viewing smoothly and working perfectly inside a mobile device is more likely to be used by the concerned people. RWD is also becoming more relevant as mobile traffic to websites is increasing with each passing year and people are accessing the internet on various devices that they own. This calls for support for smaller screen sizes, touch based inputs and other design changes which will make the site work perfectly on a smaller screen. Moreover, Google ranks the pages which are developed using RWD technology higher as the content is more readily accessible to the people. If you’re targeting audience that uses internet on their mobile devices, then the chances of getting discovered in Google search increases if your website is built on responsive technology. As per a report by one of the biggest Web Designing Company, responsive design increases the web traffic to a particular website by a factor of multiples. So, if your site is developed by a Web Designing Company emerging market of the world,then you must always insist on building it using RWD technology. It will be quite beneficial to your firm as more and more people will be able to successfully access your website and interact with you. You might also consider building a mobile app for your services but all that shall come after you’ve established a good user base with your website.
As businesses continue to evolve, it’s a necessity for their website to grown along with them. With the changing trends, and to remain ahead of the curve, it is important for businesses to regularly update your website’s design and maintain that modernity. While minor website updates are common, your website might also need complete redesigning. This does not imply that you’ve an outdated website design, but it could be performing poorly, or stopping your visitors from staying on your site easily enough. While top website designing company can easily redesign your websites, there are certain aspects on which you as a website owner should rethink about. Here are some questions to ask before rebranding your business through redesigning your website. What do you expect from your website? Long before you begin with your website redesigning process, figure out why you want to do it and what will you get out of it. Do you want to reconsider its appearance, or functionality content changes, etc? Your responsive web designing company can help you out in this context. Make a list of all these things so that you know what you want before you go ahead. Is your existing website fulfilling all your needs? You build a website for a purpose, such as to give your business an online presence, sell products, showcase your services, provide information, or just entertain your visitors. Therefore, it is better to identify the goal of your website before beginning to redesign it to get a better insight on what all needs to be done. Is your existing website mobile-responsive? According to the ITU study, there are seven billion mobile subscriptions globally, and the worldwide penetration of mobile-based broadband connections has increased to 47% as of 2015. Also, according to the recent Google updates, website development companies should build websites that are mobile responsive, otherwise they won’t come under Google search results. So, it is a must for you to redesign your website to give it a mobile-friendly interface. 4. What makes your business distinctive? Your website is one of the most powerful platforms to prove your business unique from your competitors. Therefore, the design of your website should be apt enough to display the unique value that your business tends to offer to the customers. Before you begin your website redesigning, analyze your competitors and determine their good and bad points. Use this information to build a plan for your own website. Also, look at the design elements that you want in your website and decide how you can highlight your brand’s unique capabilities with them. 5. What are your future goals? Ask a few questions: What do you want your redesigned website to achieve that your existing design can’t? Or you simply want a modernized look for your brand? Are there critical issues in your current design that can be fixed only with a new layout? Set your goals and proceed accordingly because a new website design can directly and indirectly enhance your business by creating a completely optimized online experience for your audience. You should also discuss your goals with your website redesigning company so that designers can work to achieve those goals. While a website redesign should be an enhanced business step for your organization, it should also be an improved online experience for your visitors. 6. What new features do you want to add? For this, you can consult your responsive web designing company as they can guide you better on useful and latest advanced features. Modern features like live chat options, audio video capabilities, social media feeds, and more can be unique add-ons to your website’s redesign. Such features can push your brand forward in your industry and give you an edge against competitors. However, make sure that the features you want to add in your new design are the ones that your users will actually benefit from. Don’t incorporate them just because you think you should. Industries vary greatly from one another and the needs of each demographic are also different. Hence, ensure that you provide your audience with design elements that help improve their online experience.
for better mobile app engagement, it is important for the app development companies to deliver the right content to the right audience at the right time. You might have heard about a term which is so much in trend these days – Push Notifications. These are one of the most effective ways of driving higher mobile app engagement to your app. With push notifications, you can easily and quickly alert your users about new updates, news, and other useful information relevant to the app. According to various researches, it is found that smartphone users who allow push notification on their apps have 88% greater engagement. With this, it is pretty clear that push notifications play a crucial role in achieving increased user engagement and helps a lot in app retention rates. Therefore, online marketers should aim at grabbing more app engagement and developing deep connection with their users than your competitors. Here are top 7 push notification tools that can serve as powerful engine to boost your mobile app engagement. Urban Airship It is the best tool for those who have just stepped-in to mobile app optimization. Urban Airship is a mobile app messaging platform, which combines various engagement strategies, push notification and mobile analytics techniques together. This allows app engagement and integration and is designed especially for Google Wallet and Apple Passbook. It also allows traders the flexibility to store details including loyalty cards and deals. With this, you can deliver customized, engaging in-app notification for users across various mobile platforms, geographical locations, and preferences. The intuitive web-based editor helps in scheduling updates and previews them across varied mobile operating systems. Push Woosh Push Woosh is a highly scalable push notification toolkit offering value for money. Being compatible with multiple platforms, it offers an easy reporting and segmentation along the modern statistics and multi-languages support and even location-based tagging. This toolkit allows you to send push notifications to all the major mobile platforms such as Android, Windows and iOS. Plus, it also offers push scheduling, time zone, a private cloud and geo-location push. Carnival If you’re looking for best mobile app optimization services, Carnival is your best bet. It is a mobile- friendly mobile app engagement platform that helps you to run multiple push notifications. It assists mobile app development companies and marketing team to run push notification campaigns easily. Services like in-app messaging, rich customizable message stream for push notifications are the top features of this toolkit. The best thing about this toolkit is its auto-analytics integrations along analytics providers. Moreover, it is one of the most preferred tools for e-commerce, loyalty apps and consumer businesses for rich messaging and personalization. Mixpanel This tool helps easily monitoring of the actions that people take on your mobile apps. Rather than trailing page views, this toolkit records the events and activities allowing you to know where you need to give more attention. Targeted messages, scheduling, notifications and A/B scheduling are its main features that help you figure out the right message. With this tool you can also perform actions like instant and real-time data analysis, tracking and retroactive funnel reports. Swrve This tool is built on scalable cloud service and is incorporated with an entire mobile marketing automation platform. It also offers principle features like mobile in-app campaigns, market automation and messaging. PushBots It is yet another effective mobile app engagement tool allowing you to send messages to any mobile platform straight from your dashboard. PushBots helps select your audience based on username, specific devices, send broadcasts and geographical locations. It also consists of engagement campaigns, dynamic and retargeting push notifications. Oracle’s Push.io This is a programming tool that helps in managing push notifications and performing audience reviews. This feature mainly targets SMS and e-mail notifications. It proffers features such as individualized customer-centric SMS campaigns, advanced analytics and auto push.
We all know that we can make changes to a WordPress website by exhausting some good web development skills to improve the aesthetics of the website and optimize the visitor journeys to improve the conversions. But what should you do if your business is not receiving the anticipated number of phone calls, emails or orders? What wrong are we doing by creating a fancy new website with a blog, while the previous simple website had been bringing in more conversions than the new one? Let’s read on! A/B Testing A/B testing is basically about comparing two versions of a web page to see which one performs better. You can display two variants of your website to the visitors at the same time, and the one that fetches more pertinent conversions can then be capped as the winner! Most of the websites on the web have a similar goal- to attract relevant visitors who can then be reformed into leads. There are numerous approaches to conduct A/B testing: Split Testing: It is the simplest way to conduct an A/B testing exercise. Just pick a single element on a page, modify it and then create two versions of the page to show to the users and test the difference in the responses between them. Multivariate Testing: If you have conducted the basic split tests and are looking for the most intricate elements to pair that can bring the best conversions, thenyou need to try multivariate testing. This allows you to test various permutations of different elements on a page. Experimental Testing: Under this test, every element of a webpage is put under the testing lens to see which one has the most substantial impact on the users. Usually experimental testing is performed after conducting split and multivariate testing. Why Conduct A/B Tests? A/B testing allows you to get the most on your digital investments. The price for improving your conversions using A/B tests is negligible as paralleled to the costs of procuring paid traffic. For instance, a basic payment to an A/B test plan costs around $40-50 a month, which equals to the cost of about 10 clicks on a typical Google AdWords campaign; but the rate of return on your A/B test is much complex in long term. When to Conduct an A/B Test? Once you have installed a WordPress website, keep in mind that there are factors that cannot be assessed in an A/B test. Regardless of how many tests you conduct, the performances of your website will stay unchanged unless you use the right tools to solve the right issues. Thus, an A/B test can be vindicated in one of the below scenarios: Website re-launches: It is always suggested to commence a split test after designing a new website in preference to waiting to see how it shall perform with your audience. Inspect the test results and arrange your elements according to their performances. Product Launches: Whenever you are launching a product, try conducting A/B tests. It allows you to act immediately if there is something wrong with the way the product is displayed on a page. Improved Conversions: An increased conversion is a happy moment but is also a good reason to carry out A/B testing to understand what it is that your visitors like and use of your website. Reduced Conversions: If your website suddenly notices a major downfall in conversions, then it is time to carry out A/B testing, provided that you have checked that there are no server side issues. What Can Be Tested? Further down is a cessation of elements that can be tested via A/B testing: Headlines Sub- headlines Paragraph text Content near the fold Pricing structures Social proof Call to action text Call to action buttons Links Images Testimonials Awards and badges Media mentions Sale promotions Navigation and UX experiences Free trial durations Free or paid delivery Steps for Conducting A/B Testing As stated by Seasia Infotech, a web development company in India, the following steps can be trailed for conducting A/B testing: Test Your Website Data Ask yourself why you need A/B tests. What in your website is not performing healthy? Now conduct some preliminary researches to find the probable traces on why your web conversions are stumpy. Dig into the traffic analytics to see any niggling exit pages where the user interaction is low and analyze the paths your visitors use to reach your website. You can also use heat maps to identify what your visitors’ are looking for the most on your page. Lastly, conduct interviews, share online surveys and call for feedbacks to see what your onlookersare expecting to see (and do) on your website. Establish a Goal Once you have identified the problem areas on your website, you need to have anobjective: What is the result you want to get when your team updates the page another time? Build a Hypothesis Construct a supposition based on the insights from the visitor behavior analysis tools for increasing conversions. For case: Which element needs to be updated? Is there a need to increase the size of theCTA button? Will adding up a registration button/ social login help in reducing drop offs? Does that form need to befragmented into small segments? And most significantly - if your change succeeds, will it be attuned with your long-term strategies? Test the Hypothesis Make a variation to your hypothesis and implement a test against the original page. Observe the data for a set duration of the tests with respect to the existing conversion rate, the number of monthly visitors and the anticipated change in the conversion rate. Analyze the Test Data and Draw Conclusions Once you have gained a concrete dataset to work with, it is time to test it and surface with the subsequent steps. Analyze the results and perceive which variation performs better and brings a higher conversion rate. If a specific variation outclasses the other, it is clearly a winner and you can go forward with its execution. P.S: If there is no noteworthy difference in the two variations, modify the hypothesis or test something new. Report Results to All the Concerned Members At times the results of an A/B test are astonishing. Share them with the other teams and let them know the outcome to decidetogether on the next steps. Tools to Conduct A/B Testing Listed underneathare tools you can use to start with: Unbounce Optimizely Adobe Target Nelio Visual Website Optimizer You can also choose from some plugins fromWordPress like WordPress Landing Pages, Google Content Experiments and WordPress Call to Action. Once through with all these points, you can pursue the A/B testing process.
India is today the second largest country across the globe to adopt digital mode of payment for day-to-day transactions. A majority of smartphones users have mobile app installed to enable e-wallets and use them for various purposes like mobile recharge, booking tickets and hotels, bill payment and online shopping. This is a clear indication that there is still a room for faster, secure, and reliable online payment methods. These amazing financial apps apps prove that there are alternative solutions available to help during this cash-less time. At ARKA, we offer organizations the facility to hire app developers to develop such mobile apps for the users to simplify their financial moves and routine jobs.
Past two days, honorable Prime Minister of India Narendra Modi made a historical announcement to break the grip of black money and corruption in the nation. He took an unprecedented step by declaring a ban against currency notes of value Rs. 500 and Rs. 1000 from the midnight of November 8th, 2016. He also confirmed that the new notes of Rs. 500 and Rs. 2000 will be available November 10th, 2016. The announcement also declared that all the banks as well as their respective ATMs across the entire nation will remain closed to public for two days, i.e. from 9th - 10th November 2016. In addition, the government also fixed a withdrawal limit on every transaction from ATMs to Rs. 2000. While it was a smart and significant move by Modi towards abolishing corruption and back money, it is also definite that it is impacting people of middle class and those from the villages and rural areas. Since, the banks and ATMs were planned to be closed, it is affecting people’s daily regime by leaving them cash-less. Small businesses that run their business on cash and working class, who exchange their services for cash every day are facing hardships for some days. It is expected to continue for the next 10-15 days more. Mobile Wallet – Perfect Solution to Cash Crisis With the technological revolution, smartphones have really made our lives easy. The best part is that smartphones aren’t any away from the reach of even a common man. Moreover, having myriads of amazing apps on your smartphone is like icing in the cake. If you’ve a smartphone with good apps, no crisis can hinder your life, not even this currency ban crisis. Thanks to the app development companies that have offered us some virtual transaction apps, commonly known as the “mobile wallets”. With these apps, you can ensure that you can make all your transactions, without the need to have any cash. PayTM PayTM needs no introduction. It is one of the oldest and the most reliable platforms facilitating online transactions. PayTM was launched in 2010. The app is based on a semi-closed model allowing the users to withdraw money directly from the bank and make payments to the clients tied up with the company. PayTm allows customers to perform e-commerce transactions and make bill payments including electricity bills. Not only this, PayTm also allows users to transfer money and benefit from services like travel, entertainment and retail industry. Recently, they also collaborated with top educational institutions in India for cashless payments of fees and other expenses. With PayTm, you no more need to carry cash or card everywhere. PayTm is also the top choice for app development companies to develop new apps based on similar plots. Mobikwik Mobikwik is another online transaction service provider that connects 25 million users to nearly 50 thousand retailers globally through its mobile network. With this app, users can add money through credit, debit, net banking, and even doorstep cash collection. Mobiwik has a user-friendly interface, and can be used to recharge, pay your bills and even transfer money from one wallet to another. PayUMoney Pay you money was launched by one of the top android app development companies situated in Gurgaon. They also launched their wallet service last year. Using this app, users can store their money in the wallet for numerous transactions. To stay at the top of the competition, this app offers a variety of amazing benefits to the users such as like one-touch check out service, amazing discounts and cashback offers on each transaction they make via the app. In addition, users also get instant refunds on cancellation of transactions and keep their transactions safe. State Bank Buddy This is an app developed by the State Bank of India that allows users to transfer money to other accounts and users. State Bank Buddy facilitates bill payments, recharge, book tickets for movies, book hotels, shopping as well as travelling tickets. LIME The brain child of Axis Bank, LIME aims to offer a reliable mobile wallet for making payments, banking and shopping to its account and non-account holders via their credit and debit cards. Not only this, it also allow users to share their wallets with their family and loved ones for various purposes. Citi MasterPass This is an app for the Citi Bank account holders to shop at more than 250,000 e-commerce merchants. The app has a faster and secure checkout system. It can also store all your credit and debit details, loyalty cards, prepaid recharging preference, and shipping details all in one place. ICICI Pockets This app uses the bank account to offer a mobile wallet to its customers. All the transactions performed on this app are safe and reliable. It can transfer money, keep a log of all the transactions, pay bills, and moreover send gifts and split bills with your friends. ICICI Pockets employs a virtual Visa card to carry out all the transactions. HDFC Chillr An instant money transfer app launched by HDFC bank for its account holders, it allows them to transfer money to anyone in their contact list. This app can also be used to send money, split bills, recharge and even request funds from others in their contact list. Conclusion India is today the second largest country across the globe to adopt digital mode of payment for day-to-day transactions. A majority of smartphones users have mobile app installed to enable e-wallets and use them for various purposes like mobile recharge, booking tickets and hotels, bill payment and online shopping. This is a clear indication that there is still a room for faster, secure, and reliable online payment methods. These amazing financial apps apps prove that there are alternative solutions available to help during this cash-less time. At ARKA, we offer organizations the facility to hire Android app developers to develop such mobile app solutions for the users to simplify their financial moves and routine jobs.
Websites have become such an important of today's fast paced world. Almost everyone has a website nowadays and therefore the competition to get your website noticed is harder than ever. Hard, yes, but not so hard that you cannot achieve it says a Website Development Company in USA. All you need are a few tips and tricks to make your website awesome and make people sit up and notice it. As per the suggestions of providers of software development services in USA here are a few tips to make your website more awesome. Ways to make your website more awesome: Create a professional logo of your website. It will add credibility and make it all the more noticeable and prominent. Do not use too many colours. Use a light background, lighter colour and a few colours that blend properly without grabbing all the attention for themselves. Pick up a premium font for your website. Do not experiment with fonts too much. Use a header and a paragraph font and a special font to pop certain things. Keep the body of the font at a minimum of 16px. Anything smaller than that will be too strenuous to read. For the mobile sets, the font should be 12px at the least. Use the rule of the third. That is draw three horizontal and vertical lines and align the important points or segments where the lines intersect. Do not clutter your website. Give it space to breathe and use white spaces judicially. Maintain a balance and do not let it tip to one side or another. The call to action button should be big and bold. You won't want your user fumbling. Lighten the links and other active states. Change the colour of the link once the user has visited it. Be consistent, both with your styling and the fonts that you use. Stress on the importance of micro-interactions button. Do not use a welcome gate, instead, direct your user directly to the home page and maintain their attention. Use headings and subheadings so that the user knows what to read or miss or look for without going through each line. Check your website time and again for broken links and fix them as and when necessary. Make sure that your website is mobile friendly and works perfectly on cellular devices. Add title tags to the images you add to your website. Do away with inline styles from your HTML. They will make your website look sloppy and cluttered. Choose Sass variable over CSS ones. They are easier to use and you can easily change the font style or colour through it. Develop a tool that will lend a unique feature to your website, maintain your own custom plugin. Make sure that your website is compatible on all browsers. The copyright footer should be up to date and display the current year. Pick one phrase or keyword per page and work on it, optimize it. Make sure that the title is keywords rick and is not too long. Register your domain in advance to get preference in the search results. Add Google Webmaster Tools to your website to stay updated with how Google indexes your website and what to do about it. Interlink your content. Make your home page a place from where almost all the pages can be visited with the fewest clicks possible. To help google rank your website better, add structured data, as and where required. Make sure your page is not too slow. Make use of Google's PageSpeed Insights to make your website fast and sleek. If the different pages of your website weigh more than 2Mb then they might be too heavy and you should tone them down. Upload high resolution and quality images. Page redirects should be avoided at all costs. Set expiry dates for pages and links that are not updated often. Dedicate a server to your website alone. Or use one a premium server. Design illustrations or graphics, keeping your website in mind. Customize the error 404 page to let the user know when a page link has expired and to direct hem to the home page. Make the about you section interesting. It represents you and your website and should be up to the mark with good writing and interesting graphics. Give your contact info to build trust and compatibility with the user. Have live chat window to interact with your customers. Give your users the option to register their email address. Have a confirmation page that should direct the users to confirm their email and subscribe to your website. The confirmation page should be idly followed by a thank you page. Use social media to your advantage to make your page more appealing. Whatever your do, keep your website simple. A person who is new to your webpage should be able to understand its purpose within the first few seconds of landing on it. Have a help section to help the uses understand your website better. Use lightboxes to give out extra information. Have a section where viewers can leave their comments or feedback. Do not make your website too fancy. That includes no usage of feathery fancy fonts either. The number of various links and destinations that each page provides should be limited. Set up snippets to make sure the best face of your website is revealed when people share its links on different social media sites. Keep the links to social media sites in the background, or put them at the footer.
In order to do business these days, it is quite mandatory to have a website. When new people hear about a brand, the first thing they do is to check the brand’s website in order to know more about it. Not having a website can be catastrophic and even lead to decline in sales as people might not trust your brand. Creating a website is an easy task, thanks to all the content management systems and creative tools that are available. A person having no coding background can design and develop his own website using these tools. However, for a truly professional perspective, hiring a Website Development Company is highly recommended. Website testing: A must Another fact that might be neglected by many people is the fact that merely creating a website will not serve the purpose. A website must be tested thoroughly by experienced beta testers in order to identify bugs and issues and report them. Uploading an incomplete and improper website will only do you more harm. So, it is very important to test your sites and here are some of the ways in which you can get your site tested: Hire Freelance Site Testers: Freelancing on the web is a big industry. You can find almost all types of individuals freelancing their skills on the digital marketplace. You can easily hire some site testers who have basic HTML and web development knowledge and these testers can check your site and inform you about the errors that need to be addressed. Hiring them is cheap and you can get some highly qualified people for the job if you look in the right places. For searching such professionals, you must use professional freelancer platforms like Freelancer and eLance. Test yourself: If you’re well versed with coding and HTML and have a knack for web development, then you’re the best candidate for being a tester. Along with yourself, make sure you get some of your contacts who are web developers and make them test out your site. Do it carefully and most of your problems will be solved for free. Hire a development firm: If you’re not accustomed to coding or have created your site using CMS, it is better to get it tested by professionals. Moreover, for a truly professional website, it is recommended to hire professional web developers as they have the much needed expertise and market knowledge to ensure that the site is built using the latest technology. You can conveniently find a Web Development Company in USA, UK, Australia, India and other mature markets. Hire these professionals and get a wonderful site built and tested altogether. Benefits of hiring a development firm for the job: Now, it might seem that hiring a software development company in USA, UK or any other place is an expensive affair. However, if you consider the long term effects, then hiring them actually turns out profitable. This is particularly true in the case of e-commerce firms whose business depends on the success of their website. Having a well-defined and user targeted website will not only get your more visitors, but will also make sure that the visitors coming to your site are converted to sales leads. Some of the inherent benefits of using the services of a web development firm are: You don’t have to keep yourself busy with the development. You can focus on other areas of business while your website is built and managed Websites created by professionals are unique and have been optimized to your needs. Creating one yourself using some tool might not give you the same results. The development firm has experts who have been working in the field for a while. These people know the market and study the trends. They can actually help you in putting together a successful website. The development firm ensure that your website is SEO compliant. Most of the web development firms also have SEO and digital marketing sections and they can be your one stop shop for all commercial activities. So, ensure that the website you create is well tested and adhere to the above mentioned tips to make your site a success. Consider intellectually and make a wise decision as the success or failure of your site will determine the course of your business.
So, you’ve created your own mobile app and are excited to launch it. You make sure that all the known bugs are fixed and the app is ready to roll. You think that your app has what it takes to become a hit, but have you thought about promoting it yet? According to a report by a leading Android App Development Company in USA, there are millions of good apps that are launched every year that fail because of weak marketing. Just creating an app which is good is not enough. You need to make people aware of your app and market it to your targeted audience so that you get those downloads and make your app successful. Why app promotion is important? Promotion is important in all fields of business. Without promotion, you cannot hope to succeed in the competitive market. Gone are the days when there were selected number of apps on the Play Store and App Store and you could hope to get away with minimal promotions. Nowadays, there are millions of apps on offer and becoming successful amidst such competition is not a cake walk. Thus, promoting your app is a must if you want your target audience to use your app and not of your rivals. The money spent of app promotions has increased manifold over the past few years due to the increase in the use of smartphones and e-commerce. Billions of dollars are being spent in the digital market just to make your app run good and amidst all of this as told by a report from an App Development Company in Australia, apps which are not well promoted tend to just fade away. Promotion tips for a newbie: To help newbies start their promotion without spending a lot of money, we have put together some tips that can help a newbie in promoting his/her app: Use Social Media: The biggest free tool that an app developer has right now is social media. By using FB, Twitter, Instagram and other social media handles as your weapons, you can easily and cheaply promote your app. Start with a Facebook page and a Twitter handle and gain followers even before you launch your app. Creative graphics, lucrative offers on your app and competitions can be a great way to spark the interest of the people and get them to follow your page. In this way, you can promote your app and get those important downloads. Viral Videos: Video marketing is another great trend that can be used. YouTube is a free video sharing service that is viewed by billions across the globe. By creating sneak peaks and explainers videos for your app, you can share them on YouTube and create your own channel there. People respond well to videos and there are more chances of your app going viral if you can create a video that is liked by the people. PPC Ads: Using Google AdWords, you can target a few keywords regarding your app. Even though this method involves money, you can start off slow and not put in a lot of cash into this method. Moreover, Google and other advertising agencies offer ad credits to new users in order to help them start up. Use these credits in order to understand the way things work and then focus on running a campaign with your important keywords targeted. Third Party Reviews: A brilliant way to get more people interested in your app is to get it featured in a tech article. You can also ask some tech reviewers to review your app and post it on their blogs. Using third party intervention, you can show people that other people’s opinion are with your app and in this way, you can easily market your app without having to spend much.
Magento is a well-known platform of e-commerce development and CMS. This platform allows firms to start their online shops with ease and makes it possible for even a non-coder to manage their inventory and add new features using a well-documented content management system. Magento is one of the oldest platforms for e-commerce and enjoys a high reputation in the digital market. This platform is supported by the big firms and most of the developers preferred using this platform for e-commerce development. According to a Ecommerce Website Development Company in USA, Magento lost its glory because of the launch of new platforms. However, the current version of magento brings many new features and advantages to the platter, which has helped Magento in regaining its position in the market. What does Magento offer? Magento is a CMS that allows easy development of e-commerce website using their templates. The shopping cart and payment gateway is integrated and designed to make the process easy for the users. The system is very easy to manage and makes it easier for the firm to manage their inventory on their website. Some of the features offered by Magento are: Magento allows 10,000 products to be posted on the website. This is a huge number and firms find it very convenient to use. Depending on the size of your enterprise, you can choose between 200MB to 5GB of storage space on Magento servers. This storage is used to keep records of the transactions and user details and you can conveniently transfer the data from one source to another. There is no fee for setting up a magento site and there is no per transaction charge levied on the firm. Enterprise users get dedicated customer service team to help with their issues and queries. The plans are cheap and one can avail the services of Magento servers and platform for as low as $15 per month and go up to $150 per month. Magento services are easy to understand and use. The CMS is very interactive and a person having no knowledge of coding can easily manage the inventory, add/remove products, upload pictures, add description and change the styles. Advantages of Magento: As per the reports of a well-known Magento Development Company in USA, Magento offers the following advantages to their users: Designed for E-Commerce: The platform is built specially for e-commerce and this makes it very efficient for the ecommerce firms. The features and specs are designed keeping in mind the needs of an e-commerce site to give 100% performance boost. Scaling: The magento platform can be scaled right from a small scale level to a giant MNC. Sites of any magnitude can easily be accommodated in Magento that makes it a favorite when it comes to e-commerce sites. Support: Community support is high as magento community is very active and provides free of cost debugging and support to all website owners. This makes upgradation and troubleshooting easier and cheaper for the firms. Multi-Tenant Support: Using a single backend, a user can control more than one e-commerce site. This makes Magento a very good platform for firms who provide e-commerce website development services as they can control it all from one admin panel only. SEO Ready: The platform has many SEO ready features that make Magento one of the most SEO friendly platforms in the world. Using these features like SEO ready links, layered navigation, URLs and so on, one can get an organic boost in the number of visitors without having to work hard on the SEO tactics. So, with so many advantages and awesome features on board, Magento has the capacity to become the biggest platform for e-commerce. It is time that developers look into the new features being offered by Magento and use the platform for giving a better e-commerce experience to the consumers as well as the firms who are running these sites.
Hacking is a common process done each and every day. Hacking is not only done to steal private data, it is also done to access a web server for spam emails and even for setting up a temporary server for illegal type of files. Therefore, one must remain very cautious with their sites and use some anti-hacking measures in order to keep their site safe. Stay safe from hacking attempts, follow these steps: Hacking attempts are made almost every day so every site owner needs to be on their hands and toes in order to avert the danger and save their site. In this piece of editorial, we shall look at some important ways that can be used to successfully shield your site from hacking attacks. Up-to-date software: All CMS, Server operating system and other software being run on the server need to be kept updated in order to avert danger. So, you must make sure that routine updates are done for the same. XSS: This is used when some hacker tries to run a scripting code in your web form. As per the instructions by a prominent Website Development Company, the best way is to strip out or encode all HTML while creating forms to avoid this issue. Vague error messages: While displaying any error messages, keep them vague. For instance, say incorrect username or password so that the attacker does not know if one of the fields were correct. Such a message will keep things difficult for attackers. SQL Injection: Using transact SQL leaves your web forms or URL parameter vulnerable to access using rogue codes. However, if you use parameterized queries, you can avoid the issue and keep your site safe. Strong Passwords: Yes, we all know passwords must be strong. But, if you are to believe the various providers of Web Development Services most of the people use basic passwords for their admin area and leave themselves vulnerable to penetration. Form Validation: Validation needs to be done both on the browser and as well as on the server side. Browsers can only catch simple issues and failures, while server side validation makes your site more robust and less likely to be bypassed by malicious coding. Prevent Uploads: Uploads are a great way to breach your security. However, if you use proper access codes, you can keep a check on what access is given to which type of file and prevernt execution of malicious codes. SSL: SSL protocols are used by site owners for protecting their website. This provides a security certificate to your site while you’re transferring sensitive info from your site to the server or the database that you have. This is also used in payment gateways in order to secure the financial information of the users. Web Security Tools: There are quite a few web security tools available on the digital world. You just need to find the ones that suit your purpose and use them to keep your site safe. These tools along with the other steps mentioned above will keep you safe from most of the attacks online. So, use these tools and also consult some good Development Services in USA and elsewhere in order to get detailed reports on how to save your website from hackers.
We are all aware of the war between android phones and the iPhone by Apple. They have been at it on all fronts, be it the features, the technology, the camera and even the apps. Talking about the camera, the iPhone has always been a leader when it comes to the quality of image produced. However, all that is changing as Android phone manufacturers are finally catching up with iPhone and a recent study tells that there are about 7 android phones that have a better camera than the iPhone 6. Which phones have scored more points than iPhone 6? After talking to a notable Mobile App Development Company in Australia, we came to know that a well-known camera expert has conducted the annual mobile camera analysis and found that there are seven android phones that show better image quality than the iPhone. The tests were run on the following parameters: Flash Exposure and Contrast Autofocus Texture of the images Color Depth Noise Artifacts Editing features An Android App Development Company in UK said that a very big reason for the android phones to perform better is due to the updated Android OS that allows the device to use the camera hardware in a more judicious manner. So, pertaining to the results generated by the study, here are the seven android devices which have a better camera quality than iPhone 6: Sony XPERIA Z5: The latest offering by Sony is a powerhouse in itself. Equipped with the Sony Exmor Sensor, the front camera of 5.1 MP and back camera of 23 MP are capable of capturing vivid and larger than life images and videos on the phone. Samsung Galaxy S6 EDGE: With a 16 MP back camera and 5 MP front camera, this flagship model by Samsung is surely able to turn some heads with its picture quality. The phone is equipped with one of the best camera in the market and is a popular choice among the elite buyers. Nexus 6P: The latest offering by Google in collaboration with Huawei is also doing rounds because of a great camera work. The 12.3 MP rear camera made by Sony is a powerful lens that is giving Nexus 6P an edge over many other smartphone models in the same range. LG G4: This new flagship model by LG does not believe in competing with other phones when it comes to their camera. Their model competes with DSLR cameras and since we are giving you this comparison, you can very well imagine the strength of the G4 camera. With a 16 MP lens equipped at the back and an aperture of 1.8, this camera will give you lifelike images anytime, anywhere. Motorola X Style: With a Sony built IMX 230 lens with BSI and CMOS Sensor, Moto X Style makes a large leap towards attaining camera quality. The 21 MP powerhouse at the back ensures that you get lifelike pictures and also gives it the capability to shoot videos in 4k resolution. Sony XPERIA Z3+: The Z3+ by Sony was not very popular with the people. However, their camera department managed to pick some eyeballs and they have secured a position higher than the iPhone when it comes to picture quality. This fete has been achieved primarily due to Sony’s expertise with camera lens and with the 20.7 MP back camera of the Z3+, you can easily bring images to life. Thus, all these phones have proven that they can perform better in the camera department than iPhone 6. However, we expect Apple to hit back with their newer models and provide an even better image clarity and camera features to their users. In the department of selfies though, Apple stills seems strong as the selfies taken from the iPhone are unmatched and can even better your real life looks anyday.
The much awaited iPhone 6 and 6 Plus was launched earlier in the year by Apple. The phone was received well by the people and posed a dramatic design change from their iPhone 5 models. Other than that, there were internal changes in the device which made it all the more desirable for the consumers. With the launch of iPhone 6, rumors started surfacing about the probable launch of iPhone 7, the next gen device by Apple. There have been several rumors suggesting that the device might be launched this year itself. However, other sources claim that the iPhone 7 will be launched by the fall of next year and the devices which are expected to hit the market in the second half of 2015 are going to be named iPhone 6S, a popular naming strategy used by Apple since the launch of their iPhone 3GS. The ‘S’ naming strategy is used by Apple to denote the devices which receive minor updates like an upgraded camera or maybe a better processor. The device model number is only changed when Apple introduces drastic design, feature and OS changes to the device. The model number reviews were gathered by an App Design Company in Australia, which claims to have connections with the Asian Mobile Manufacturing community. What all can be expected from iPhone 7? As per the reports from various analysts and other marketing firms, 2015 is not likely to see the launch of iPhone 7. The new devices which are going to be launched this year do not have significant changes and thus, will have S naming used. The iPhone 7 is likely to hit the market in the Fall of 2016, i.e. September 2016. Some major design changes are expected in the next gen iPhone, some of which are listed below: By using in-cell panel technology that it uses today, Apple has the opportunity to reliably reduce the thickness of the device. According to reports from an iPhone App Development Company in USA, the new device is expected to be as thin as the iPod. This report is also verified by a prominent iPhone App Development Company in Australia, which further adds that the device will have better OS features and the guidelines for app designing for Apple might undergo some changes. The screen size used by Apple might also see a change. The standard 4.7 and 5.5 inches screen sizes used by Apple are expected to undergo modifications, with Apple launching the new phones with 5 and 5.7 inches screens. This report was heard by a prominent Mobile App Development Company in USA, but the authenticity of the report is not clear. Other than the design changes, reports from a major App Development Company in UK states that Apple is going to stick with the Intel LTE chipsets for their iPhone. This is the usual trend and we can expect to see the latest version of Intel Chipsets inside the new iPhone 7 when it is launched. Some other likely features to be introduced in the iPhone 7 are: IPhone Force touch technology, which will track the area of contact and not the pressure. Thickness reduced to 6 mm range (just like iPod Touch). A more vivid screen resolution. Better hardware and more computing capabilities. All these features will make iPhone 7, one of the most awaited models in the next year, claims an App Development Company. It will be interesting to see what all rumors turn out to be true about the actual launch of iPhone 7, as the digital world is buzzing with information about the next flagship by the electronics giant Apple. So, keep your fingers crossed and keep yourself updated with the latest news as we edge towards the launch of iPhone 7. In the meanwhile, check out the various expected features of iPhone 6S, which is expected to be launched sometime soon.
Mobile data doesn’t come cheap. Especially when you have so many things to do with your android device, saving every last kilobyte of your mobile data is recommended. But, there are many apps that leech out the data from your mobile with their background processing and constant updating. Under such conditions, it becomes quite difficult to save your mobile data and you might end up paying extra money for using the internet. But not to worry, we at Arka have chalked out the various reasons that cause data loss and are presenting you with 5 smart ways to save data in your android device. Also, if you’re a business owner and want to get your app made by an App Development Company, keep these tips in handy and make sure you ask your app designer to create apps that are lighter for your customers to carry and use and hire application developer only after you’ve considered all these things. Restrict Background Data: Your android device has an option of disabling background data usage. By checking this option, all your apps will stop working in the background and in order to get the latest updates while to open them. However, it is a great way to reduce your data usage as background usage tends to be very high for some apps. If you’re a business owner, make sure that the app design company that designs your app ensures that the background data usage of your app is limited. Turn off Auto Update: Google Play Store is set to automatically download the updates to the apps you have on your device. A great way to save your data is to disable auto update on mobile data and set it to auto update over Wi-Fi only. Turn off App Sync: Apps like Gmail, Google+, etc., automatically sync your device with the mailbox or with your timeline. If you turn off sync, then these apps will stop gathering data on their own and will fetch the updated results only when you operate the apps. Disable Unwanted Apps: There are many apps that you don’t want to use and also cannot be uninstalled from your device as they are system apps. The best way to make sure that they don’t eat the phone memory and phone data is by disabling them. Once you disable the app, it does not function until and unless you re-enable it at a future point of time. Limit Data Usage: You can limit the data usage of your device and once you reach the limit, your phone will automatically close the data connection. This can be used a precautionary measure for keeping your data use in check and can also be used to monitor your daily usage so that your data works for the maximum days possible. Keep these 5 smart tips in your mind and make sure that you use your data in the most judicious way. For all those people who are looking to get their app created for going online, make sure you select the best Offshore App Development Company for your needs and the creative team is capable enough to keep your app light for your users. If you want more details regarding mobile app development, you can get in touch with us and give us a chance to show you the true picture of mobile app development. We are one of the most prominent Android App Development Company in India at this moment and have worked with many overseas clients ranging from USA, UK, and UAE to South Africa and Australia. So, if you’re on the lookout for an iPhone App Development Company or any other app development company, then do get in touch with us and tell us what you need.
Manual testing is referred to the process wherein a software tester sits and goes through an end user software to determine the various flaws and bugs in the software. The process is generally carried out before the official launch of the app or website or software and forms an integral part of the quality assessment of a software. Who use manual testing? In general, software testing is done using automated methods. Developers tend to use automated scripts and computers for the purpose as the process is made easy. However, in cases of graphical interface, games, e-commerce sites and interface of apps, manual tests are preferred. These tests are preferred as in these cases, user experience is what matters and in order to ensure that the end user is able to conveniently use the service, testing using manual methods is quite important. Almost all the e-commerce and game developers use manual testers to make sure that their app or site is working as per the convenience of the public and not causing any bug during use. How does one go about doing manual tests? Testing for a software bug manually is a cumbersome task. It needs to be done with immaculate accuracy and has to be very robust. Doing it with lack of agility would yield bad results and do away with the very foundation of having manual tests for the software. Even though the testing procedure is fabricated specifically for the software to be tested, there are some general guidelines that give you the basic framework of such a test. Some of the steps or stages that are included in a manual test procedure are: Selecting a test plan: This is the most basic step and is done in almost all the manual tests that are done. A proper test plan is needed in order to properly execute the manual testing technique and get results. The requirements like the number of people required, computers needed and software licenses are determined and acquired for the same. Creating a test guide: A detailed guide for the tester is created by the software developers detailing all the steps that need to be followed in order to get the required results. Furthermore, the expected outcome of each of the action is also given so that the tester can verify. Assigning testers: Testers are sought and assigned the tasks. They get to work and complete the task manually within their stipulated time and send the results to the developer. Test Report: A report of the test is created by analyzing all the inputs of the testers. The report is read by the managers and developers and they decide whether or not the app is ready for commercial release. If there are issues, then the developers identify the root cause of the issues and then get to work on them and debug the app or software. Hire experts for manual tests: Even though the process seems quite simple, the work involved is not as simple as you think it to be. Thus, the requirement of expert testers who have experience and expertise in software is high. The experts are able to follow the steps more accurately and deliver better results. A web Development Company always keeps a few testers around for doing manual tests on their newly created apps and software and even websites. If you’re getting your app or software made from these companies, then you don’t have to worry about the testing phases. However, if you’re using freelance developers or developing the app yourself, then you should actually look for some trustworthy and experienced testers who can actually help you out in the process. So, make sure all software and apps developed are tested by manual testers before coming out into the market in order to make sure that less number of bugs are encountered by the users. However, do note that apps will always have some bug or the other and thus, constant improvement of the software or the app is needed at all times.
You must have heard many people say that an attractive and well defined web design is very important for business. If you’re a small business owner, then you must have also heard that website design is one of the key factors for boosting your business and making a mark in the digital world. But, how does that happen? How can a web page design boost your business? Let us find out for we got some answers for you. Boosting your business with attractive web design: Whenever you set up your small business on the internet, the first obstacle that you face is getting traffic to your site or your e-store. This challenge is the toughest one as this defines whether your business will run or fail. In order to overcome this challenge, an attractive web design can really help. Moreover, building apps for your company by hiring an App Design Company can also help as the mobile market has grown manifold in the past few years.Let us find out some of the ways in which a web design can influence your business and help in boosting it. After you’ve gone through these points, we are sure that you’ll be looking to hire web designer for getting the best possible site for your business. Attractive Web Design is good looking: As the heading says, an attractive thing is attractive because it attracts people. If your website is dull and has only text, you cannot expect people to drop by and navigate. However, if you hire a wonderful Web Designing Company and explain all your requirements to them, then they will create a template suitable for your site that will attract people and help you increase your reach. Web Design can bring out the essence of your small business: The design of the website is a key indicator of the nature of the business. A site related to medicines will never have colorful and funky themes, while a site selling clothes is colorful and attractive. Thus, choosing the correct web page design will tell your customers much more than the text inside and if you can get the design right, you will surely make a lot of new customers. Attractive web design can get you more organic traffic: If your website looks good and people enjoy browsing your site, then they are more likely to refer your website to their friends and the chain goes on. In this way, you can generate a lot of organic traffic without having to pay for the marketing of your site and this is certainly a great way to boost your business. Get the best web page designs with ARKA Softwares: We, at ARKA, have a strong team of designers who understand the current market needs. We are a well-known Info Graphic Design Company with a lot of experience in global digital market. Our experts have handled projects from all over the globe including the USA, UK, UAE, South Africa, Australia and India. With over 400 projects completed in just 5 years of business, we are the fastest growing Custom Web Design Company with a portfolio to die for.So, if you need to get the best web design for your site, then you can contact us through our website or visit us at our offices in India and the USA.
With rising dependence on e-commerce platforms, mostly all businesses are going online. The competition in the e commerce world is increasing at a high pace and proper optimization of the websites is required in order to make sure that the profit margins increase. Even though there are countless ways you can approach to increase the sales in your website and improve your profits, we have selected the most useful and time tested methods that will surely help you improve your sales on the e-commerce front. So, here are some of the most useful optimization tips that will help you in improving your business profits using e commerce: Build an interactive website The first thing that you need to do in order to boost your sales is create an interactive website. With so many e commerce sites on the internet these days, consumers need a valid reason to leave other sites and shop on yours. Make sure you hire web developer to make sure that your site looks professionally built. Selecting a reputed E-Commerce Development Company to handle your e commerce site is a great way to achieve optimization as these companies are equipped with the required talent and skills to elevate your business amidst the competition. Also, give notice to the ongoing trends and make sure that you have the best user interface and a very easy navigation system to ensure that the consumer finds what he/she needs at the earliest. You might also want to hire web designer in order to create attractive themes and templates for your site and give your visitors a treat to their eyes. Automate your Site Since price competition is quite rigid, rising prices of the goods you sell is not an option. So, a good way to boost your income is to reduce the operation charges by automating your site as much as possible. Automation allows you to perform tasks quickly and reduces the amount on manpower you need for your firm. So, go for automation and drastically reduce your operation costs for the best results. Offer strategic discounts As the number of e-commerce sites is too many, offering discounts is more of a necessity. Make sure your offer them discounts on regular basis and make these discounts count. If you make your minimum purchase value with the discount higher than the average sale value, then you can actually boost your income and see a growth in your sales. Increase web traffic Without traffic, your website is just another silent marketplace. Increase the number of visitors by engaging in SEM (Search Engine Marketing), SEO (Search Engine Optimization) and SMM (Social Media Marketing). PPC (Pay Per Click) and PPS (Pay Per Sale) marketing is another great way to boost sales and you can take the assistance of Open Source Development Company in order to make sure that the campaigns are maintained and marketing needs are covered in the best cost. By increasing your web traffic, you create more awareness about your website and ultimately see a boost in your sales. Thus, by following these simple methods, you can easily optimize your site and boost your sales. Hiring an E-Commerce Development Company to perform these tasks is a good option as they have the required expertise to handle the SEO and web development aspects. So, come join us at Arka Softwares and Outsourcing to make sure that all your E-Commerce needs are taken care of using the most advanced techniques and you can easily see your sales reach the pinnacle as you trust our experts to do the job for you.
Ever since the dawn of the digital era, the way business is done has changed quite a bit. With websites and e-commerce platforms taking over the real world business, firm owners are desperate to reach out to their customers on their laptops and desktops and sell their products and services. With the introduction of Smartphones, the world just got even smarter. The dawn of Android spiced things up evens more and suddenly, mobile apps became the hottest way to digitally market your products and sell them to your clients and customers from all around the globe. But, why have these apps become so powerful? Why do they hold a key position in defining the growth of a business? Let us find out: Mobile Apps have a wider reach: Ask any Mobile App Design Company or App Development Company as to how apps help a business, and their first reply would be – more reach. Mobiles are always in the pockets of your targeted consumers. If they’re using your apps, you can send them notifications about the sale you’re going to have or the items that they might have left in their shopping bag. Thus, mobile apps provide you with a much larger reach. Mobile Apps provide analytics: The data from the user who runs your app is pivotal to study the behavior of the consumer. Using this data, you can send tailor made offers for the customer and drive your sales. Even though this feature is available with websites too, but ask any iPhone app development company and they’ll say that the mobile analytics say much more about the consumer than the usual analytics. Mobile Apps are convenient to use: Since we are getting used to luxury, using the laptop to find something online seems like a lot of work. We all want to just lay on our beds while browsing through a catalog of electronics or fashion accessories and a mobile app helps you do that. Thus, businesses who use their mobile apps tend to reach more people and are equipped to target better sales in the long run. How to get an impressive app made? If you’re a small business owner and need your own app, you can hire app developer from the internet very easily. However, make sure you choose a good service provider so that the app turns out just the way you want it to be. We at Arka Softwares and Outsourcing which is an Offshore App Development Company are determined to provide only the best solutions to our clients. Having served over 300 clients from India, Australia, UAE, USA, UK and South Africa, we are rapidly becoming one of the best IT Solutions provider in the global scenario. Our team of Android and iOS developers have the necessary skills to develop the best apps for the platforms, so if you have any queries then you can get in touch with our experts and we will give the best and the most economical solution to your problem.
The world has become a much smaller place thanks to the advent of the digital technology. Using this technology, people can reach far and wide and get access to content that was otherwise impossible or very tough. Thus, we list some of the most important aspects of digital technology that have had a positive impact in the life of humans. Easy Access to a plethora of information: The internet has portals that give information about various topics. The internet is a giant source of reliable information from all over the globe and it provides easy access to all human beings. Historically, gaining access to such a huge volume of data was a tough task and the advent of digital technology has changed all of it. Encouragement of Innovation: Since humans have access to a wide array of data, they can easily bring out new innovations using that data. Moreover, crowd funding, venture capital and angel investments are much easier now due to the communication channel provided by the internet. All this is only possible due to the development of digital technology. Improved communication: Communication systems have improved a lot, thanks to the digital technology. The obsolete forms of communications like telegram and letters, which were very time consuming, have been replaced by the much faster email and instant messaging. Moreover, getting in touch with people across geographical barriers has become cheaper and much more accessible due to the digital technology. Social networking: Digital technology has given us the gift of social media. Social media is the biggest platform of communications in the present time and as much as 20% of the total populations of the world use some form of social media or the other. Sites like Facebook, Google +, LinkedIN, Yahoo and Instagram allow people to remain in contact with each other irrespective of their present location. The social media also allowed old contacts to again connect with each other and many people have found their long lost friends or relatives by the use of digital technology. Moreover, social media has provided a platform to the companies to exploit digital marketing solutions and reach out their customers in order to interact with them and offer them better services and deals. Access to digital media: Video streaming sites like Dailymotion, Google Video and YouTube have become a primary source of entertainment for all. These platforms provide a lot of engaging and interesting content to the people and they can enjoy a variety of videos made on different niche. Other sites like Netflix have made it possible to buy or rent commercial movies on the internet and watch them on demand. E-Commerce: The digital technology has allowed humans to shop from the comforts of their homes. Things like electronics, consumer durables, food items, apparels and even medicines and vehicles can be bought and sold on the digital platform and it has made it easier for the firms to reach out their customers and conduct business by the use of digital marketing services. Thus, digital technology has become a boon to the humankind and helped in alleviating the status of the human life. However, there are certain cons of the digital world that must be taken into consideration while accessing the data and it is the duty of the humans to keep them away from the harm that digital technology may cause to them. Also, for all the new firm owners, digital technology offers you a plethora of opportunities and by availing some professional SEO services, you can easily get yourself noticed on the digital world via organic search engine optimization and make your mark on the digital market. We, at Arka Softwares & Outsourcing, offer some of the most innovative methods to make you known in the digital world. We ensure that the digital technology brings together consumers and producers and our clients make the most of this opportunity by getting in touch with their target audience and interacting with them about their products and services. We are an SEO Services company that provides high quality and affordable SEO services to our clients in order to give them the much needed boost in the virtual marketplace. So, get in touch with us to discuss the possibilities and if you’re just a curious reader, enjoy the benefits of digital technology but do so with care and vigilance.
We all have heard about the powers of SEO. We are fully aware of the fact that SEO can allow you to rank better in search results and get more traffic to your site from across the globe. However, not all businesses are global and there are many businesses who just focus on a local geographic location and want users from that region to find them. Thus, enters Local SEO. What exactly is local SEO and how does it help? Local SEO is location specific SEO of a website that makes it well optimized for a search result aimed at the current geographic location of the business. Local SEO is a powerful tool and it is very helpful for the local businesses as they do not want people from all over the globe to visit their site and only wish to focus on the local crowd. With proper website optimization and digital marketing services, a small business can easily get famous in the local domain and spread the customer base. Some tips to advertise your local business using SEO: The best part about organic search engine optimization is the fact that it is absolutely free and just needs your care and attention. However, if you’re not well versed with SEO, you can hire an SEO services company and avail professional SEO services for your site. So, if you’re venturing out yourself, then here are some tips to effectively use digital marketing solutions for your local optimization: Use Google + Local: Create a profile for your business in Google + and fill it properly with the entire address of your business and also the website link. Whenever people will search for the services you provide in your location, your Google + page will be displayed, complete with the reviews you have received, the pictures of your establishment, the telephone number and the address. Relevant Content: Content is still the leader when it comes to organic SEO. One of the best local business solutions is to create content that contains your geographical location spread across all the pages. You can add your address in the footer section of the web page or maybe optimize the page content to make sure that the relevant information is present and the search engine can easily track it. In this way, you can make sure that your website shows up when someone searches in your location. Proper website extension choice: Website extension is another important parameter to ensure that local SEO works well. A site in India ending with .in has more chances of being associated with the location than the generic ones. However, if your domain is .org, .net or .com, you can always use the Webmaster tool by Google to link your site to a location. Thus, by following these simple steps you can get the best small business web solutions for your local business. However, if you’re facing a hard time in optimizing your site, then you can always go for some affordable SEO Services that will make sure that your optimization is done properly. We, at Arka Softwares and Outsourcing, provide Local SEO services and our experts have ample experience to create a brand name for your store in the region you serve. So, for any additional information require about our services, drop in at our site and get in touch with our experts. Our services expand to a lot of regions that include the US, UK, UAE, South Africa, Australia and India to name a few. We are growing at a rapid pace and are striving to become the best IT Solutions provider for the domains we serve.
A website is your tool to reach out to the crowd in the online world. Just as you want to give your customers a great experience in your retail outlets, you would also want to give them a great time viewing your website. It is also said that websites which are more engaging and easy to navigate are more likely to drive a better business. So, it is very important to have an HTML responsive web design for your site in order to make it a pleasurable experience for your clients and customers. What is responsive web design and why is E-Commerce web designing important? Responsive web design is the next generation of web designing that is tailored according to the needs of the users. A responsive design makes sure that the website responds to any and every action of the user and the screen resolution, screen size, etc. are changed in accordance to the media used and the settings chosen by the user. Getting a professional responsive website design is very important for e-commerce as a person will only prefer to buy from your site if he/she can access it easily and the navigation is smooth. If you’re not able to provide a good experience to your visitor, then you can be assured of losing him and not generate sales. How to get the best responsive web design? If you’re a business owner and want to make sure that your online business grows, you need to hire web designer to make sure that your e-commerce store is best suited for your users. A Web Designing Company can easily make sure that your website is designed and developed according to the needs of your business and your users so that you can easily engage with the visitors on your site. Moreover, a responsive and easily navigable website is optimized for usage and is ranked high as people prefer to visit the site, triggering an organic source of traffic and helping you grow. Also, the user interface plays a pivotal role, especially in the case of wish list, cart and checkout screens and you must make an attractive UI and in order to do so, you can hire UI/UX designer from a prominent UI & UX Design Company. Don’t neglect mobile responsive web design: A responsive mobile site is even more important than the desktop version as people engage more with their mobile device. Also, there are more variants when it comes to screen size and a responsive design will make sure that the site behaves according to the device settings. So, you must hire mobile responsive web design professionals in order to make sure that the mobile website as well as the iOS & Android mobile app design is in accordance with the optimization techniques and can generate better results for you. Need help? Contact us. We, at ARKA Softwares , provide express IT solutions to all your mobile and desktop website and app development needs. We are one of the fastest growing Web Design Agency with a lot of experience in offshore web design and mobile app design to name a few. Our experts can take care of all your needs including graphics designing, web designing, web development and mobile app development and with their experience and expertise, they’ll ensure that you trust our service and select us whenever you need a HTML5 and CSS3 design company. Till date we have served clients in the US, UK, UAE, South Africa, Australia and India to name a few and are growing at a rapid pace in Asia and Europe. We have completed over 400 projects and worked with over 300 clients and our work is highly regarded as the best. With a strong team and even stronger dedication, we are your one stop solution when it comes to finding a Custom Web Designing Company. So, drop in a line if you ever need help with your mobile and desktop websites and discuss all your needs with our experts in order to make sure that you get the best possible solution for your needs.