- Mobile App Development
- Search Engine Optimization
- Social Media Optimization
- Web Development
- Website Designing
Everyone nowadays seems to have a website of their own. When the internet is flooded with so many different websites, it becomes increasingly hard to stand out and get people interested in yours. The trick to get people to notice your website is to make it appealing and effective. All you need to know are a few tips that will give your website a whole professional and attractive make over. Providers of software development services in USA have claimed that an effective website is the first step to gaining online brand loyalty and a firm must give their time and attention to their websites. Importance of websites for the firms: As per the providers of web application development services,websites are important for a firm because: It is the showcase of your firm in the digital world It is the first impression that you make on your online visitors It is the digital platform where you can make sales and gain more customers It is the showcase of the firm’s work culture, their prime clients, their achievements and their professionalism Steps to make an effective and appealing website: Before you sit down in front of your computer to make your website, contemplate its purpose. Why do you want to build the website, and which is your target audience. Define your websites goals and purpose. Go on a website tour. Visit websites that are related to your field of idea, and visit even those websites that might not be related to your field. The purpose to gain as much knowledge as possible and view the other websites with both an admiring and a critical eye, so that you know what works and what doesn't. Or what else you should add to make your website more appealing. Create a blueprint of your website. Which link will connect where, the sub links, make a detailed map. It will make your website more organized and an organized website is so much more appealing. Add pictures as and where you think is necessary, but make sure that your website is balanced, that is, it doesn't tip or favour one side over another. You don't have to rely on symmetry to balance your website, asymmetrical balance looks as, if not more attractive, though they are harder to pull off. Finalize the layout of your website. The layout should be crisp and define your website to a certain extent. Once you are done with that then you can some decorative touches to your website. Don't go overboard with the decoration. When it comes to websites, simplicity is the key. It makes the website more appealing to the user and is easier to browse through. Try not to make a pallet out of your website. Add colours that go well with each other and flow together. Use lighter and darker shades as and when necessary, but don't make the colours so loud that they overwhelm everything else. Once you make your website visually appealing with the right colours and right spaces, make it more effective by adding certain interactive features to it. The easiest way to do that will be to add a live chat window on your website. It gives the user a more comfortable space to interact with you or your team. You can include a video in your website too. Make the video about the website, what it does, its purpose, what you do or who are you. This will make your website more prominent and draw in users. Nowadays everyone carries a smartphone. So, it is important that you make your website mobile friendly. Making it mobile friendly will help you grasp the attention of a wider audience as most people rely on their phones or tablets to access websites on the go. So, making websites using responsive web designing is a must for attaining proper scaling of your site.
Xamarin is a software that needs no introduction. It is a name that has changed the face of cross-platform development today. Cross platform mobile developmental companies are well aware about Xamarin, its usage and benefits in app development. Still, for those who have just stepped into this developmental aspect, here’s a brief about this amazing software. Xamarin is a Microsoft-owned software that simplifies the development of mobile applications using cross platform mobile app development. It allows mobile app development companies to write native iOS, Android and Windows apps with a C#-shared codebase. By using Xamarin tools, mobile app developers can also share their native code across multiple platforms. Today, over 1 million app developers in more than 120 countries around the world use Xamarin's products to develop their mobile apps. And… what’s more! Earlier this month, Microsoft released support for .NET Standard Libraries for all Xamarin application, which means that this amazing software can now be used to work with .NET Standard Libraries too. While this includes developing and using local .NET Standard Libraries, this also includes adding .NET Standard Libraries from NuGet directly to the Xamarin apps. Moreover, it’s now convenient to share code across all .NET platforms, which also include the recently launched ASP.NET Core and .NET Core and platforms. Let us know about .Net libraries. What is .NET Standard Library? It is a “proper specification of .NET APIs intended to be available on all .NET runtimes”. It can be thought of as a simplified, but extended Portable Class Library. In other words, .NET Standard Library is single library with a standardized API for all the .NET Platforms, which includes .NET Core. Simply create just one .NET Standard Library and use it from any supporting .NET Standard Platform. According to Microsoft, .NET Standard Library enables the following: Defines a standard set of BCL APIs for various .NET platforms to process, irrespective of the workload. Allows developers to generate portable libraries that can be used across all .NET platforms, using this same set of APIs. Minimizes and avoids conditional compilation of shared source because of the .NET APIs, just for OS APIs. This new functionality can be used in the Xamarin Studio IDE and in Visual Studio 2015. However, the latter should possess Update 3 and is updated to include Xamarin 4.1.2. Benefits of Using Xamarin Cross Development Undoubtedly, Xamarin is worth paying attention. Here are reasons why cross platform app development companies prefer using Xamarin fo their OS and Android cross-platform app development. Fewer Learning – With Xamarin, developers just need not to learn, C#, and no other language. This is because one core set of classes in C# is effective on both the platforms. Limitless – Xamarin embraces the features of each platform it uses and doesn't try to force commonality unnecessarily. This combination of two different platforms offers an endless range of features for the developers to use from. Quicker reach to market – With Xamarin, developers can code application logic only once and share it across both the platforms. This in turn helps the developers to focus entirely on app building and shipping. This saves us a lot of their time resulting in faster app delivery to the market. Less bugs – Since Xamarin offers faster time to market and requires less code writing, chances of bugs are also fewer, because the less code you write, the fewer are the errors. Thus, to conclude, it can be said that Xamarin is gaining more attention with each passing day and with good reason. It is like a tool set that enables development in multiple platforms with least chance of work duplication.
Wordpress 4.6 is here! Upgrade now... Yes, you heard that right! Mid of August offered us the release of WordPress 4.6. Indeed, a great news for the website design and development industry. It is being considered as the second major release of 2016. The release of this new version brings some exciting new improvements for the website developers and also fixes several bugs. The beta version is already out and people have started trying it. SO, let’s explore more to find out the new features in wordpress 4.6. Native System Fonts Since beginning, WordPress has been using Open Sans font from Google Fonts project, as its default font. This helps in making the admin interface look similar on various platforms and devices. Unfortunately, this affected the speed and relying on a third party project. To improve these shortcomings, the native System font feature is incorporated in 4.6 that can be used for the admin area. With this, your WordPress will load faster and make you feel like your native device and platform. This updation will only be reflected in the user interface elements inside WordPress admin area and won’t affect content areas including post editor which makes use of your theme’s editor style sheet for fonts. Editor Enhancements Wordpress has been a powerful and efficient website design and development tool because it offers myriads of opportunities to develop a website. Also, every time it releases a new version, it offers amazing new features and brings improvements to the post editor. And this time, WordPress 4.6 brings in some cool new improvements to the edit screen. At times, users end up adding an improper URL or broken link in a post that goes live when you publish the post. This no more would be a problem in Wordpress 4.6. This is because 4.6 will now attempt to check for broken or improper links in the Visual Editor. If it finds a broken link, it will highlight it with red dots, displaying the link URL in red. Ehanced Look of the Import Screen With this new version, it is super easy to import content from platform like Blogger, Tumblr, etc. using the Importer plugins. You can find this plugin on Import Page under the Tools menu option. Further, the import screen is easy to find and more readable. It makes use of shiny updates for installing importer plugins in the backdrop. This ensures the end to unwanted pop-ups asking for installing importer plugin. Updates for Plugins & Themes The new Wordpress version ensures increased page loading speed. Previously, when you installed a plugin or theme, it showed you a progress screen. This is no more a feature in the new version. WordPress 4.6 makes it faster to install and update your WordPress themes and plugins without the need to leave the page. Better Auto-Save and Recovery WordPress 4.6 comes with an enhanced disaster recovery mode for the auto-save feature in the post editor. Previously, when users disabled revisions, it affected restoring drafts from browser cache and autosave feature. This issue is now fixed and users will be able to easily restore posts from browser backups and autosave. Miscellaneous Improvements WordPress 4.6 also brings lots of new improvements for developers. Here are some of those under the hood improvements. Resource Hints - Resource hints is a new W3C specification, which allows browser to connect and prefetch resources to improve performance. Persistent Comment Cache - WordPress 4.6 allows comments to be cached as a persistent object type. This means comment cache is properly validated and updated when there are changes. WP_Post_Type Class - WordPress 4.6 introduces the new WP_Post_Type class. It changes $wp_post_types to an array of WP_Post_Type objects. This provides methods to handle post type supports, rewrite rules, meta boxes, hooks, and taxonomies.
Navigation is an important part of our life; you need it no matter where you go. While we are not the successors of the great explorer Christopher Columbus, thanks to the technology and its constant advancement that it gave us smart phones and GPS (Global Positioning System) which allows us to explore new places conveniently and find directions anywhere, anytime without the fear of being lost. While the app world is flooded with myriads of navigation apps, not all GPS Sensors work well all the time. In addition, weak signal or internet connectivity may leave you lost. So, if you want to strengthen your GPS signal on your smartphone or tablet, here are some tips that may help. Tip 1: Turn on “High Accuracy” Mode In order to receive the best signal strength, you need to switch on the High Accuracy Mode. While switching to this mode will cost you a little more battery consumption than normal, improved GPS signal would compensate this sacrifice. To enable this mode, follow a couple of simple steps: 1.1: Go to the SETTINGS option in your smartphone. Tap LOCATION and turn it ON. 1.2: Check out the first category under Location option. You’ll find MODE. Tap it and set it to HIGH ACCURACY. This option in your smartphone helps you with better location estimation by using your GPS as well as your Wi-Fi/ mobile networks. Tip 2: Check Your Apps While technology offers immense benefits, it sometimes gets a little complex. Similar is the case with mobile platforms like Android. At times, multiple apps using common smatphone functionality like FourSquare, Navigation, GoogleMaps, etc. cause problems. Even third-party task killers can also cause interruptions in GPS tracking system which causes weak signal strength or inaccurate location tracking. If you experience similar kinds of issues while using your mobile’s GPS or any Navigational app, make sure to restart your phone. You can also stop all the background apps and refresh your GPS. This will also improve your GPS tracking system. Tip 3: Check your Location You need to have some predefined set of things for any app to work properly. Hence, for the GPS to work effectively in your smartphone, GPS needs a clear view of the sky. For this, you’ll be required to stand in an open area for satellites to communicate with your GPS correctly. If you’re using Google Maps, it helps you get a clear idea about the signal strength. But, if you aren’t using Google Maps, and are not sure about your exact location, you’ll see a light blue circle around your ‘current location’ marking. And if you find a grey dot, it is an indication that Google Maps is unable to track your current location. Tip 4: Use an external GPS receiver If your smartphone GPS fails to work accurately and fails to guide you through, do not rely on it, especially when you’re at an unknown place. Instead, buy an external receiver that can be connected with your smartphone easily through Bluetooth. Tip 5: Determine the actual cause behind your GPS issues - hardware or software-related Before you make use of this tip, you should thank the app designing and development companies for their efforts that has made our lives easy. By using apps like GPS Essentials, you can detect the reason behind your poor GPS signal, whether it is a hardware or software issue. If you’re using GPS Essentials, go to the main menu. Select SATELLITES and see your phone getting connected to the satellites around the earth. If you are unable to find any satellites, this could be because of the improper working of your GPS hardware. However if you are able to find any satellites, but your GPS is still out of order, then this is an indication to some software issue. As such, you can use other tips discussed above in this article. While these tips can help you boost your GPS Signal strength, there may be some variations in the options depending on your smart device. If you have your own way of improving GPS strength, feel free to share with us.
WordPress Themes rule the internet. Almost one third of the websites are developed using WordPress templates and in order to survive in the competitive digital world, one has to learn the tricks of WordPress. However, working around WordPress is not a simple task and one has to toil hard in order to become an expert. So, for helping those who are trying to get things right, we have compiled a list of the common mistakes made by developers while creating CSS for WordPress themes and how they can avoid these errors. Common CSS Mistakes for WordPress Themes: Prior to creating this list, we took suggestions from a well-known Website Development Company and also from a WordPress Development Company .Their inputs helped us refine the results and present to you only the top 5 mistakes that are commonly made by the developers. Adding extra codes: The most common mistake made by developers is the addition of repetitive or redundant codes in their CSS. This mistake leads to slower loading and makes the theme look quite messy. One needs to understand that there are better and concise ways to do things in WordPress and the developers must seek veteran help while doing their initial projects in order to avoid these mistakes. Syntax Errors in CSS: Despite being well versed with CSS<, there are times when developers forget to imply the basic rules pertaining to CSS and due to this, there is a huge effect in the final outcome. These issues are largely due to carelessness and to avoid such issues, a developer can use CSS validators for finding out the errors. Selecting Wrong Template: Since there are files with common names like comments.php and comments-popup.php, one needs to be quite careful. Many a times, a developer selects the incorrect template and makes changes in that template. Such actions do more harm than good and can even mess up the entire theme. Always keep a backup file of every file that you are editing in order to make sure that if you go wrong, you can restore your work just as fast, says a prominent developer from a Website Designing Company . Placing files in the Wrong Place: This mistake is generally made by the newbies. All codes and files are placed in specific locations and you must adhere to these rules in order to develop a theme. For instance, the HTML codes are placed in the index.php files and all the PHP files are stored in the themes folder. Also, CSS files are always located inside the style.css file which is found in the theme folder. So, go through a proper module in order to understand the basics so that you do not make these mistakes. Multiple Choices for the Developers: Since there are a lot of choices available to the developers, they tend to mix up things. The most common blunder is to assign multiple references to a single selector file. In such cases, there is data processing conflict as all selectors start loading at once and cause issues. So, keep an eye while you’re using selectors and make sure that you take help from a veteran in your first project so that you can continue to work properly in future. So, avoid these 5 common mistakes made in WordPress by the developers and ensure proper WordPress theme development for your website.
With the launch of RankBrain, Google has stirred a debate in the digital world. People are speculating if this new AI service from Google is the next step and will ultimately replace Hummingbird or if it is just a supporting tool which the search giant is using for processing the searches. What is RankBrain? RankBrain is the new Artificial Intelligence system launched by Google which is used to understand the ambiguous searches received by the search engine giant. As per the reports of prominent providers of SEO Services in USA, RankBrain is not a standalone algorithm and will work with the current Hummingbird algorithm to make SEO much fairer. Right now, RankBrain is handling about 15% of the searches made on Google and as per the reports of some of the biggest SEO players, Google had launched the AI several months ago in a phase wise manner. Currently, the AI is working throughout the globe and trying to give better results to the users by the use of complicated algorithms that try to understand the working of the human mind to yield meaningful results. Is it going to replace Hummingbird? The answer is NO. As mentioned earlier, most of the providers of Digital Marketing Services in USA have confirmed that RankBrain will not be replacing Hummingbird. This AI service is being implemented to make searches more relevant and if you’re doing your SEO within the guidelines of Hummingbird, then this new AI will help you increase your presence in the digital market. So, you do not have to worry as this new AI is not going to replace the older algorithm. Moreover, experts say that if you’re in compliance with hummingbird and have used all the white hat SEO practices to build up your website rank, then RankBrain poses no threat to your enterprise. How can you exploit RankBrain and get the best out of it? If you want to leverage on the power of RankBrain, then you must follow the following guidelines: Provide high quality, new and relevant content. Yes, once again we can say that content is still the king when it comes to the digital market. Using semantics and other hummingbird features, one can properly optimize their website and this will also help them in ensuring a better response via RankBrain. Language variations in the content is another great way to make sure that you can take advantage of the semantics and leverage over RankBrain. Using the services of SEO providers is a great way to make sure that your website stands up in the competition. Keywords can sometimes get awkward as you have to use phrases which do not make much sense. However, with the implementation of this new AI, you can use the natural language in order to make better sense. This is a great new addition as it makes easier for the content creators to use the language in order to create engaging content. Using better HTML Tags can be a great way to emphasize on hummingbird as well as the implementation of RankBrain makes it far better. You can now use the micro data from the HTML tags to get better crawling rates and improve your site rank. Another thing that can be exploited is the customer testimonials. Using them, you can get more leads as RankBrain uses relevance in order to display results. This is another great step taken by Google in order to ensure that only the relevant results are displayed even to the most ambiguous of the search queries. So, even though RankBrain is an important part of the Google Search Algorithm, all the prominent providers of Search Engine Optimization Services in USA claim that you need not worry about the algorithm replacing the hummingbird. Moreover, if your SEO is being done in accordance with the current policies, then this move by Google will only help you gain more audience over the digital platform.
Mobile Apps are a need for every business these days, for obvious reasons. You too might have lots of ideas pondering in your head. However, building your first mobile app can be challenging. Hence, to get you started, we’ve compiled 10 easy steps to help you out with your first App design and development. Step 1: Get an idea. You need a full-fledged idea to get started with something. If you already have an idea, jump to the second step. If not, begin here. To build an app, you must have an app idea. And, to have an app idea, you should think of your problems. Think for a while! What led you to create your products and/or services? Definitely, problems! Say, to communicate with your friends or relatives, you got a phone. You wanted to travel from one place to another, you got a car. Hence, look for problems in your daily or corporate life. Create a list of all the problems and start thinking on how you can resolve them. Shortlist the solutions that make the most sense. Step 2: Recognize the need Not every problem can give rise to a valid app idea. Hence, validating them can prove that a demand for your app exists. To validate your idea, you can use the Google Keyword Planner tool. This will help you get an idea on the number of people looking out what you’re trying to do. Step 3: Plan out the features and flow By validating your app idea, you come to know that you’ve got something that people need. Once you get a clear idea of the need and purpose of your app, next step is to detail your app onto a document. You can also use a Wire framing tool if you want to go an extra mile. Always remember to be as detailed as possible when putting your idea down on paper. Stick to the flow: how the user will navigate the app, what all features would be there, etc. This is an important part of your mobile app development process. Step 4: Eliminate non-core features Once you’re done with preparing the flow and features document of your app, determine the features that you can remove. Emphasize only on the core value of your app idea. Remove those “flowery” features from your version as these can always be added later as app updates. Eliminating the non-core features will not only help keep the initial developmental costs down, but also help you get to market faster. Step 5: Put design first Many entrepreneurs have a misconception that app design means the look of the app and hence they emphasize more on the “face” of their app. However, top mobile app development companies know that app design is also about how a user will experience the app. Hence, when you work on the design o your mobile app, make sure to design its interface keeping the ease-of-use of your user in mind. Step 6: Hire an app development company Look for a mobile app development company with adequate industry experience, unique design talent and a reliable development team. Research thoroughly about their credibility and the mobile apps they have created so far. Hire them only if you like their portfolio. Step 7: Create Developer Accounts At this stage of your app development, register for a developer account with a particular app store like Google Play Store to be able to sell your app through its platform. Go through their prices terms and conditions well and decide accordingly. Step 8: Incorporate analytics To keep a track of your app downloads, user interest and retention, analytics is a great tool. Make sure you use reliable and efficient tools such as Flurry, which is available for free. Step 9: Collect feedback and improvise Feedback on anything leaves you with a great scope of improvising. Hence, once your app goes live on the chosen app store, evaluate the usage and behaviour of the first set of customers to get an idea of the shortcomings of your app. Work on them to improve and enhance your app. Keep a constant check on user feedback for enhancements and changes in future also. Step 10: Introduce features At last, you can evaluate and enhance the basic version of your app by introducing the remaining features. Evaluate your analytics and customer feedback to know what features are relevant and useful.
Beta testing is an important feature of application development. According to an Android App Development Company in USA, beta testing helps in understanding the response that the app generates from a human being. Thus, beta testing is very important to understand the interactions between user and app and app development companies work hard for it. Google Play has made beta testing easier and effective for users worldwide. Once you have developed your application, tested it against the bugs, you don't have to stop just there. You can perform additional tests with the help of Google Play. Since this is the most widely used platform currently, you might want to push your app design and know how it interacts with the user before finally putting it up on the Google Play Store. An App Design Company in USA recently said that beta testing has never been easier thanks to the Google Play Beta testing features and as an app developer, you must know how to go about it. Here are a few steps on how to go about Google Play Beta testing. Getting started with Google Play Beta testing: The first and the most obvious thing to do would be signing up to Google Play. Whether you have to push through an android app, or an iPhone app, you can do anything or publish anything, without signing up and creating a Google Play account first. To sign in, you will have to pay a certain amount of registration fees, enter a few details, once those details are verified, you will be good to go. Once everything is in place, you will have access to your own development console. Alternatively, an owner of another account, which has already been registered, can let you access their development console too. Now that the account is done and verified with, you will have to develop a signed application package. Once you are done with this, select the package you want to export and create a Keystore for it. When you create the keystore, try and remember or save down its location and the password. Make sure the keystore is kept somewhere safe and you don't lose the password, for it will be required every time you have to export the package. You have created the keystore and now it is time to create the key. You will be asked to fill in some details and create a new password. Do keep it in mind that the key will expire after a certain period of time. So you will have to keep updating it from time to time. Once the key is setup, you can upload application on Play Store. You can create your own test group, once you have access to Google Play. The group can be either, that is, anyone can join it, or closed, i.e. you can add people to the group yourself. An open group is usually better, since it allows for a larger audience. When you put up your application, testers in your group will have access to it and can find or download it. Once you have published your app, it may take a few hours before the test link is good to go. You can make additional changes meanwhile, but that will just stall your application from going live. Once your application goes live, you can set up the price for it. You can make it available at a certain price or for free. You can decide the price of your package, however, one should keep in mind that the price of the application does affect its usage and should be put up accordingly. So, get started with beta testing from Google and reap the benefits of app testing before you launch it worldwide on the Play Store.
So, you’ve created your own mobile app and are excited to launch it. You make sure that all the known bugs are fixed and the app is ready to roll. You think that your app has what it takes to become a hit, but have you thought about promoting it yet? According to a report by a leading Android App Development Company in USA, there are millions of good apps that are launched every year that fail because of weak marketing. Just creating an app which is good is not enough. You need to make people aware of your app and market it to your targeted audience so that you get those downloads and make your app successful. Why app promotion is important? Promotion is important in all fields of business. Without promotion, you cannot hope to succeed in the competitive market. Gone are the days when there were selected number of apps on the Play Store and App Store and you could hope to get away with minimal promotions. Nowadays, there are millions of apps on offer and becoming successful amidst such competition is not a cake walk. Thus, promoting your app is a must if you want your target audience to use your app and not of your rivals. The money spent of app promotions has increased manifold over the past few years due to the increase in the use of smartphones and e-commerce. Billions of dollars are being spent in the digital market just to make your app run good and amidst all of this as told by a report from an App Development Company in Australia, apps which are not well promoted tend to just fade away. Promotion tips for a newbie: To help newbies start their promotion without spending a lot of money, we have put together some tips that can help a newbie in promoting his/her app: Use Social Media: The biggest free tool that an app developer has right now is social media. By using FB, Twitter, Instagram and other social media handles as your weapons, you can easily and cheaply promote your app. Start with a Facebook page and a Twitter handle and gain followers even before you launch your app. Creative graphics, lucrative offers on your app and competitions can be a great way to spark the interest of the people and get them to follow your page. In this way, you can promote your app and get those important downloads. Viral Videos: Video marketing is another great trend that can be used. YouTube is a free video sharing service that is viewed by billions across the globe. By creating sneak peaks and explainers videos for your app, you can share them on YouTube and create your own channel there. People respond well to videos and there are more chances of your app going viral if you can create a video that is liked by the people. PPC Ads: Using Google AdWords, you can target a few keywords regarding your app. Even though this method involves money, you can start off slow and not put in a lot of cash into this method. Moreover, Google and other advertising agencies offer ad credits to new users in order to help them start up. Use these credits in order to understand the way things work and then focus on running a campaign with your important keywords targeted. Third Party Reviews: A brilliant way to get more people interested in your app is to get it featured in a tech article. You can also ask some tech reviewers to review your app and post it on their blogs. Using third party intervention, you can show people that other people’s opinion are with your app and in this way, you can easily market your app without having to spend much.
Magento is a well-known platform of e-commerce development and CMS. This platform allows firms to start their online shops with ease and makes it possible for even a non-coder to manage their inventory and add new features using a well-documented content management system. Magento is one of the oldest platforms for e-commerce and enjoys a high reputation in the digital market. This platform is supported by the big firms and most of the developers preferred using this platform for e-commerce development. According to a Ecommerce Website Development Company in USA, Magento lost its glory because of the launch of new platforms. However, the current version of magento brings many new features and advantages to the platter, which has helped Magento in regaining its position in the market. What does Magento offer? Magento is a CMS that allows easy development of e-commerce website using their templates. The shopping cart and payment gateway is integrated and designed to make the process easy for the users. The system is very easy to manage and makes it easier for the firm to manage their inventory on their website. Some of the features offered by Magento are: Magento allows 10,000 products to be posted on the website. This is a huge number and firms find it very convenient to use. Depending on the size of your enterprise, you can choose between 200MB to 5GB of storage space on Magento servers. This storage is used to keep records of the transactions and user details and you can conveniently transfer the data from one source to another. There is no fee for setting up a magento site and there is no per transaction charge levied on the firm. Enterprise users get dedicated customer service team to help with their issues and queries. The plans are cheap and one can avail the services of Magento servers and platform for as low as $15 per month and go up to $150 per month. Magento services are easy to understand and use. The CMS is very interactive and a person having no knowledge of coding can easily manage the inventory, add/remove products, upload pictures, add description and change the styles. Advantages of Magento: As per the reports of a well-known Magento Development Company in USA, Magento offers the following advantages to their users: Designed for E-Commerce: The platform is built specially for e-commerce and this makes it very efficient for the ecommerce firms. The features and specs are designed keeping in mind the needs of an e-commerce site to give 100% performance boost. Scaling: The magento platform can be scaled right from a small scale level to a giant MNC. Sites of any magnitude can easily be accommodated in Magento that makes it a favorite when it comes to e-commerce sites. Support: Community support is high as magento community is very active and provides free of cost debugging and support to all website owners. This makes upgradation and troubleshooting easier and cheaper for the firms. Multi-Tenant Support: Using a single backend, a user can control more than one e-commerce site. This makes Magento a very good platform for firms who provide e-commerce website development services as they can control it all from one admin panel only. SEO Ready: The platform has many SEO ready features that make Magento one of the most SEO friendly platforms in the world. Using these features like SEO ready links, layered navigation, URLs and so on, one can get an organic boost in the number of visitors without having to work hard on the SEO tactics. So, with so many advantages and awesome features on board, Magento has the capacity to become the biggest platform for e-commerce. It is time that developers look into the new features being offered by Magento and use the platform for giving a better e-commerce experience to the consumers as well as the firms who are running these sites.
As we all know that the digital market is the hottest market in the world and doing an app business is perhaps the easiest and the most sure shot way of getting successful swiftly. However, as time has passed and the market has matured, making a name for yourself can become a daunting task and not all apps created are earning millions on the android and iOS markets. If you’re one of those who have a robust mobile app idea, then go through the post and see how a Mobile App Development Company assisted me in creating my own photo editing app for android and earn my living from it. Creating a Mobile App: Not a Cake Walk anymore Gone are the days when an above average app would make it in the marketplace. The android market is filled with millions of apps and there is competition everywhere. In order to make sure that your app gets noticed, you need to have a robust app and an even more robust marketing and advertising plan to make it viral. Having an idea of a mobile app is good. However, you should seriously consider taking assistance from an app development company. You can easily get an Android App Development Company in USA and with their skills and expertise, you can ensure that the app idea you have is created into an android app that is appealing visually and aesthetically. In my case, I had a great idea about a photo editing app that would let users add many effects to their photographs. Apart from effects, I also planned on adding special colors, backgrounds and even add text to the photos. The idea was to give it all for free and earn a few extra bucks using the AdMob advertising. However, marketing the app required a lot of efforts and it was very important that the app was created using the latest techniques. Thus, I contacted a Mobile App Development Company USA and asked for their assistance in the same. App Promotion: The pathway to success Getting the app created was not as tough as I had the assistance of a great team. However, promotion was the key and I was deeply engrossed in the process when I realized that the company that I am working with also provides digital marketing solutions. I asked for their help and along with the marketing manager, I sat down and brainstormed a few ideas and chose the ones that fit my budget. On an overall basis, android app marketing involves the following: Advertising: Advertising is the most basic method of promotion. Since I was low on budget, I did not give much importance to advertising at first. Google AdWords and Play Store marketing were explored to a limited extent and helped me in getting my app up and running. With help from the app developers, I was able to run a simple, yet successful advertising campaign. SEO: Since the firm I hired were experts in SEO, they ensured that the app was created using semantic coding and was optimized for the keywords relevant to it. The content written for the app was also in compliance and being a creative writer myself, I lent my hand and created some robust blog articles for the app that actually helped in boosting downloads. Social Media Marketing: Using the power of Twitter, Facebook and Instagram, I was able to spread my app like a virus. The campaign was managed by the app development firm and they helped me convert most of the audience into users of the app. App Monetization: Sealing the Deal Well, until now I had only invested in the app. I was fortunate that I found a company providing affordable App designing USA and was able to save a few bucks there. Once the app was up and running, I decided to begin the monetization process. The first thing I did was add AdMob ad units to the app. However, I once again took assistance from experts in this matter so that the ads were not hindering the user experience. Next, I added a premium version of the app. Upon purchase, a few extra features were unlocked and the ad units were removed from the app. The premium version is not much of a success, but I do have a decent number of premium users to justify the move. So, if you’re also looking to launch your own app business, please make sure that you take help from the experts. Finding Android App Development Company in USA, India, USA, UK and even UAE is quite easy and with the growing market competition, it is highly advised to tread with caution and only then you can make money off your app and run a successful app business.
Mobile apps are being added to the various mobile app stores almost every day. In such a situation, it becomes very difficult for the average mobile user to understand which app he needs and which he does not. Furthermore, many apps of the same type make things even more puzzling and people often end up downloading the wrong app. Finding out the best from the lot: Finding the best apps takes a lot of time. With careful observation and deep research, we along with a well-known App Development Company have listed some of the best in the segment of android app as well as iPhone app for the year 2015. Stagefright Detector: Security apps are something which are very important in both android and iOS. Stagefright is a vulnerability which was discovered in android devices and for that, an app by the name of Stagefright Detector was launched. This is a simple app that can scan your entire device and tell you if you are vulnerable to stagefright attack. Snowball: This is another important app that manages all your messages and notifications. Messages from all chat apps can be converged at a single place and replied to in a prompt manner. Moreover, you can select which notifications you want to see and which you wish to avoid. This app is available for android devices. EasyDo: Having a personal assistant is fun, having a smart personal assistant is evern better. EasyDo is an iPhone app that manages and automates many of your day to day tasks like messaging your significant half when you leave office and prompting you to answer your mails. This app integrates with the notification center and gives you cues on how to handle the tasks presented in front of you. Google Maps: One of the best navigation apps for both Apple and Android is Google Maps. Using GPS technology, this app gives you precise location details, helps you reach your destination using navigation and voice commands and even tells you the mass transit route of your destination. This is the most widely used navigation app in the world and rightly so. TrueMessenger: This is an app created by TrueCaller. This app replaces your messaging app and tells you who sent you the message if the person is not in your contact list. Moreover, it helps you organize your inbox by sending spam messages to a different folder. You can call it a TrueCaller for messages. WiFiMapper: A wonderful app for both iOS and Android users. It lists all the free Wi-Fi zones in the nearby locations to that you can avail the facility and save on your data charges. A statement by a well-known Mobile App Development Company said that WiFIMapper is a must have in your device if you’re a frequent traveler as it will help you in finding the best spots in twon where you can get free Wi-Fi. Mint: This is a wonderful app for the iPhone users that lets them manage their monthly budget, keep track of their transactions, check their savings, current and credit accounts all in one place. The app can even give you your total net worth and help you in making sensible budget plans. The app is free and a must have for all iPhone users. Facebook Lite: This new android app by Facebook is a boon to all those users who either have memory problems in their device or are on a slow internet connection. The app uses far less data than the normal Facebook app and as per the reports of an android app maker in USA, the Facebook Lite app was launched to address the users of growing countries where fast internet facilities are not common and so, the app was launched for the users of Asia, with Latin America, Europe and Africa getting their versions soon. Thus, here is a list of some of the apps which made the most number of head turns in 2015. All these apps are from different genres and help the user in managing their phone and their life in a convenient manner.
We are pleased to announce that our CEO, Rahul Mathur, has been interviewed as an expert on Xamarin and Android Studio, two different app development platforms by the American research firm Clutch. Rahul’s interview is part of Clutch’s effort to research the app development software space, and provide information for buyers who might not know whether they should develop an app on a native platform, or use a cross-development platform. Here at Arka we have experience delivering successful projects using both native and cross-development techniques. Feel free to read more about our experience developing mobile apps here. We were pleased to partner with Clutch.co on this research effort, as they have consistently delivered industry leading coverage in the mobile app and web development space. In addition, Clutch has identified Arka as a “firm that delivers”, and a profile of our company is featured on the Clutch website. If you go to our profile you can read reviews from past clients of Arka, as well as expert insights from the Clutch analysts who have reviewed our company. We invite you to take a look at our profile on Clutch, and see for yourself the positive feedback our work has received there.
PHP is one of the most widely used server side scripting technique by the web developers. According to a Website Development Company in USA, PHP is used in as much as 30% of the total websites that are on the web and most of the servers also use PHP for their working. The history of PHP: Initially developed as web development platform, PHP has grown as a general purpose language for programming purposes. The project was started by Mr. Rasmus Lerdoff, who came up with the first version of the platform in 1995. Ever since, the community involved with the development of PHP has grown and the platform is now being maintained by the PHP Group. The historical development of PHP went through a lot of phases in order to make it what it is today. People from all over the globe have connected themselves with the PHP group in order to give their contribution to the development and upkeep of the platform and its availability for free. The current version of PHP in the market is 5.6.13. The version was launched in September 2015 and brings many new features to the world of PHP development. However, according to a PHP Development Company in USA, the most widely used version of PHP till today is version 5.4. This version of the platform was introduced a few years ago and due to the internet boom, most of the sites made during that time were based on that version of PHP. So, the version in spotlight of our current topic is the release of 5.4.45, which is primarily a security based update to the current 5.4 platform. In the official notification released by PHP, the latest patch is meant to add the security features and it might be the last version launched in the 5.4 family as they are urging the developer to use the next gen versions and asking them to upgrade their current setups to the new versions of PHP. Additions made by the launch of PHP Version 5.4.45 The latest launch in the 5.4 line of PHP has seen quite a few changes, especially when it comes to the security features. Some prominent additions brought into light by a firm providing Web Development Services in UAE are: Fixed a security bug with #70350 that allowed for directory traversal using ZipArchive. XSLT bug NULL Pointer Dereference was fixed. In SPL, bug #70365 and #70366 were fixed which were causing vulnerability in serial code archive. SOAP bug #70388 was fixed that dealt with Function call confusion issues. Core bugs #70172 and #70219 were fixed that dealt with the stability of the platform. Other than these, there were changes in the EXIF, Hash and PCRE sections of the PHP program. These security issues were thoroughly addressed and a notification was released on the official website that urged all the website developers and designers to incorporate the latest 5.4.45 version to their sites in order to make them safer. Also, the notification further stated that the release might be the last one for 5.4 line of PHP and the developers were asked to try and upgrade to the newer stable versions of PHP which are far better and have much more features than 5.4. With so many uses of PHP, the Web Development Companies are positive about the continued usage of PHP. Other platforms do not offer as much flexibility and ease of access as PHP and it will be interesting to see how the new version allows the developers to make the web apps and websites more secure for their users. Also, the performance of the current version will also tell whether there is a need for another security patch version for the 5.4 lineage of PHP. So, keep yourself updated with the latest happenings in the world of PHP and understand the intricacies under which the platform works.
Mobile data doesn’t come cheap. Especially when you have so many things to do with your android device, saving every last kilobyte of your mobile data is recommended. But, there are many apps that leech out the data from your mobile with their background processing and constant updating. Under such conditions, it becomes quite difficult to save your mobile data and you might end up paying extra money for using the internet. But not to worry, we at Arka have chalked out the various reasons that cause data loss and are presenting you with 5 smart ways to save data in your android device. Also, if you’re a business owner and want to get your app made by an App Development Company, keep these tips in handy and make sure you ask your app designer to create apps that are lighter for your customers to carry and use and hire application developer only after you’ve considered all these things. Restrict Background Data: Your android device has an option of disabling background data usage. By checking this option, all your apps will stop working in the background and in order to get the latest updates while to open them. However, it is a great way to reduce your data usage as background usage tends to be very high for some apps. If you’re a business owner, make sure that the app design company that designs your app ensures that the background data usage of your app is limited. Turn off Auto Update: Google Play Store is set to automatically download the updates to the apps you have on your device. A great way to save your data is to disable auto update on mobile data and set it to auto update over Wi-Fi only. Turn off App Sync: Apps like Gmail, Google+, etc., automatically sync your device with the mailbox or with your timeline. If you turn off sync, then these apps will stop gathering data on their own and will fetch the updated results only when you operate the apps. Disable Unwanted Apps: There are many apps that you don’t want to use and also cannot be uninstalled from your device as they are system apps. The best way to make sure that they don’t eat the phone memory and phone data is by disabling them. Once you disable the app, it does not function until and unless you re-enable it at a future point of time. Limit Data Usage: You can limit the data usage of your device and once you reach the limit, your phone will automatically close the data connection. This can be used a precautionary measure for keeping your data use in check and can also be used to monitor your daily usage so that your data works for the maximum days possible. Keep these 5 smart tips in your mind and make sure that you use your data in the most judicious way. For all those people who are looking to get their app created for going online, make sure you select the best Offshore App Development Company for your needs and the creative team is capable enough to keep your app light for your users. If you want more details regarding mobile app development, you can get in touch with us and give us a chance to show you the true picture of mobile app development. We are one of the most prominent Android App Development Company in India at this moment and have worked with many overseas clients ranging from USA, UK, and UAE to South Africa and Australia. So, if you’re on the lookout for an iPhone App Development Company or any other app development company, then do get in touch with us and tell us what you need.
When it comes to web development, web apps and services, ASP.NET is one name that resonates across all categories. Designed by Microsoft in 2002, the platform is one of the most popular in the world and works on an open source model. The initial release only had the .NET framework, with ASP (Active Server Pages) being added to it at a later stage. The latest release, version 4.5, was launched in 2012 and we are still waiting for the final stable release of version 5. The framework is written using the .NET Language system of CLR, which allows the developer to code using a plethora of coding languages. Security Features of ASP.NET Perhaps one of the most exciting features offered by this platform are the security features, which make them suitable for web apps requiring authorization and login details. The features are in-built into the framework and there are some which can also be used by adding plug-ins to the existing framework.Some common security features that make it one of the most popular extensions and frameworks for web app development, as per the reports of a Software Development Company in USA are: Authentication: The ASP.NET framework offers a lot of options for adding authentication steps before opening an app. One can opt for no authentication, individual authentication, windows authentication or enterprise authentication. Each type of authentication have their own pros and cons and are used as per the needs of the developer. The authentication layer uses the .NET Identity to find out about the registered users and authenticate them to use the services. Access Rights: The framework also allows the developers to give access rights to all the users. In a report by a prominent company providing .NET Development services in USA, the access rights helps in determining which users can only read the data, who can read and write and who can change the developer mode and so on. These rights allow us to keep the data safe from unauthorized users and is a great option provided by the platform for the developers. Two Factor Authentication: ASP.NET also allows the developers to add a module for two step authentication. This authentication allows the use of a mobile phone for SMS verification or an email id for code verification using the email sent to the registering user. Such type of features are quite helpful for apps that deal with some monetary transactions as they keep the entire setup more secure. Immunity to outside attacks: The .NET framework is developed by many of the world’s top developers and features security options that make it difficult to attack these apps and websites using malicious software and other such attack methods. The security features are quite robust and are able to fend of outside attacks with ease and keep the app the user data secure. With so many robust features offered by ASP.NET, the platform has become quite popular and is used by millions of developers worldwide. Almost half of the companies engaged with website and web app development are using the Microsoft.NET framework development in USA and also in the other parts of the globe. The scenario is quite clear in the growing economies too. India, UAE, China and other Asian countries also use ASP.NET more than other platforms and one of the prominent reason are the availability of strong security features in the platform which are inbuilt in nature. So, consider the pros and cons of various frameworks before using one of them, but make sure that you keep all these security features in mind before taking any decision. The security of the user and the app database is of utmost importance and keeping these in mind, the popularity of ASP.NET has grown and is expected to keep growing at a rapid rate in the coming future with the launch of the stable version 5.0 and other add-ons.
Ecommerce has developed into one of the biggest marketplace in the world. With so many businesses going online, the digital market is becoming a tough nut to crack and many of the small and medium businesses are not able to handle the competition and usually phase out within a few months or maybe a year. However, if you’re one of the ecommerce portal owners in the US, then going for a professional E-Commerce Development Company to take care of your website and its design is a great way to make sure that you remain in the competition. We have compiled a list of important trends that are ongoing in the US digital market. By following these tips and taking the assistance of professional web designing and development services, you can actually make your site count in the highly competitive market. Mobile E-Commerce is on the rise: The one thing that is evident not only in the US but all over the globe is the fact that mobile devices are accounting for more ecommerce traffic than computers. This revelation makes it impossible to ignore the mobile platform and as an ecommerce business owner, you need to tap this territory in order to make your presence felt. Make sure that your E-commerce website design is compliant with mobile devices and also ensure that you launch android and iOS apps for your store in order to reach more people. All these can be easily done with the help of a specialist Mobile E-Commerce Development Company and you must get in touch with them for assistance and hire e-commerce developer for your firm. Social Discovery ecommerce boost: This is another trend that is growing really fast, especially with the mobile devices. The shopping for “socially discovered” products while browsing through Facebook or other social media is on the rise as people spend more time on these sites. The next target for an E-Commerce Solutions Company is to make sure that the social media presence of the firm is high and that they’re able to tap on the targeted audience and helping them discover new and interesting products. Shopping is always-on: Since people are constantly connected to the internet and using ecommerce apps and visiting ecommerce websites, the concept of always-on shopping is turning into a reality. Web Designing and Development services are being optimized according to these trends and the data from the US tells clearly about the times when people shop the most using their desktop or mobile. These data are then analyzed and any Ecommerce web design company USA must keep these trends in their mind while developing PPC and other marketing campaigns, while the ecommerce business owners need to follow the sales trends and plan their steps accordingly. So, following these latest sales trends will surely help you in boosting your ecommerce platform. However, you might not be able to accomplish all of this on your own and might need the assistance of an offshore web development company for getting the changes to your site done. Also, a strong marketing strategy is required and by signing up for offshore e-commerce solutions, you can make sure that your marketing campaigns are being handled by experts. For further details, you may contact us at ARKA Softwares E-Commerce website development Company providing high quality solutions to our clients. We have worked for over 300 clients spread across the US, UK, UAE, South Africa, Australia and India. Our team comprises of highly dedicated and skilled professionals with ample experience to drive your ecommerce platform to the pinnacle. Get in touch with us for any ecommerce query that you have and our experts will give you the best possible solution to the problem.