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GPS Signal
Simple yet Effective Tips to Improve your GPS Signal on your Mobile

Navigation is an important part of our life; you need it no matter where you go. While we are not the successors of the great explorer Christopher Columbus, thanks to the technology and its constant advancement that it gave us smart phones and GPS (Global Positioning System) which allows us to explore new places conveniently and find directions anywhere, anytime without the fear of being lost. While the app world is flooded with myriads of navigation apps, not all GPS Sensors work well all the time. In addition, weak signal or internet connectivity may leave you lost. So, if you want to strengthen your GPS signal on your smartphone or tablet, here are some tips that may help.   Tip 1: Turn on “High Accuracy” Mode In order to receive the best signal strength, you need to switch on the High Accuracy Mode. While switching to this mode will cost you a little more battery consumption than normal, improved GPS signal would compensate this sacrifice. To enable this mode, follow a couple of simple steps: 1.1: Go to the SETTINGS option in your smartphone. Tap LOCATION and turn it ON.   1.2: Check out the first category under Location option. You’ll find MODE. Tap it and set it to HIGH ACCURACY. This option in your smartphone helps you with better location estimation by using your GPS as well as your Wi-Fi/ mobile networks.   Tip 2: Check Your Apps While technology offers immense benefits, it sometimes gets a little complex. Similar is the case with mobile platforms like Android. At times, multiple apps using common smatphone functionality like FourSquare, Navigation, GoogleMaps, etc. cause problems. Even third-party task killers can also cause interruptions in GPS tracking system which causes weak signal strength or inaccurate location tracking. If you experience similar kinds of issues while using your mobile’s GPS or any Navigational app, make sure to restart your phone. You can also stop all the background apps and refresh your GPS. This will also improve your GPS tracking system.   Tip 3: Check your Location You need to have some predefined set of things for any app to work properly. Hence, for the GPS to work effectively in your smartphone, GPS needs a clear view of the sky. For this, you’ll be required to stand in an open area for satellites to communicate with your GPS correctly. If you’re using Google Maps, it helps you get a clear idea about the signal strength. But, if you aren’t using Google Maps, and are not sure about your exact location, you’ll see a light blue circle around your ‘current location’ marking. And if you find a grey dot, it is an indication that Google Maps is unable to track your current location.   Tip 4: Use an external GPS receiver If your smartphone GPS fails to work accurately and fails to guide you through, do not rely on it, especially when you’re at an unknown place.  Instead, buy an external receiver that can be connected with your smartphone easily through Bluetooth. Tip 5: Determine the actual cause behind your GPS issues - hardware or software-related Before you make use of this tip, you should thank the app designing and development companies for their efforts that has made our lives easy. By using apps like GPS Essentials, you can detect the reason behind your poor GPS signal, whether it is a hardware or software issue. If you’re using GPS Essentials, go to the main menu. Select SATELLITES and see your phone getting connected to the satellites around the earth. If you are unable to find any satellites, this could be because of the improper working of your GPS hardware. However if  you are able to find any satellites, but your GPS is still out of order, then this is an indication to some software issue. As such, you can use other tips discussed above in this article. While these tips can help you boost your GPS Signal strength, there may be some variations in the options depending on your smart device. If you have your own way of improving GPS strength, feel free to share with us.

hire Android app developers
List of Mobile wallet apps that can save you from cash crunch

India is today the second largest country across the globe to adopt digital mode of payment for day-to-day transactions. A majority of smartphones users have mobile app installed to enable e-wallets and use them for various purposes like mobile recharge, booking tickets and hotels, bill payment and online shopping. This is a clear indication that there is still a room for faster, secure, and reliable online payment methods. These amazing financial apps apps prove that there are alternative solutions available to help during this cash-less time.   At ARKA, we offer organizations the facility to hire app developers to develop such mobile apps for the users to simplify their financial moves and routine jobs.  

Common CSS Mistakes for WordPress Themes
Mistakes you should avoid while writing CSS for WordPress Theme

WordPress Themes rule the internet. Almost one third of the websites are developed using WordPress templates and in order to survive in the competitive digital world, one has to learn the tricks of WordPress. However, working around WordPress is not a simple task and one has to toil hard in order to become an expert. So, for helping those who are trying to get things right, we have compiled a list of the common mistakes made by developers while creating CSS for WordPress themes and how they can avoid these errors. Common CSS Mistakes for WordPress Themes: Prior to creating this list, we took suggestions from a well-known Website Development Company and also from a WordPress Development Company .Their inputs helped us refine the results and present to you only the top 5 mistakes that are commonly made by the developers. Adding extra codes: The most common mistake made by developers is the addition of repetitive or redundant codes in their CSS. This mistake leads to slower loading and makes the theme look quite messy. One needs to understand that there are better and concise ways to do things in WordPress and the developers must seek veteran help while doing their initial projects in order to avoid these mistakes.   Syntax Errors in CSS: Despite being well versed with CSS<, there are times when developers forget to imply the basic rules pertaining to CSS and due to this, there is a huge effect in the final outcome. These issues are largely due to carelessness and to avoid such issues, a developer can use CSS validators for finding out the errors.   Selecting Wrong Template: Since there are files with common names like comments.php and comments-popup.php, one needs to be quite careful. Many a times, a developer selects the incorrect template and makes changes in that template. Such actions do more harm than good and can even mess up the entire theme. Always keep a backup file of every file that you are editing in order to make sure that if you go wrong, you can restore your work just as fast, says a prominent developer from a Website Designing Company .   Placing files in the Wrong Place: This mistake is generally made by the newbies. All codes and files are placed in specific locations and you must adhere to these rules in order to develop a theme. For instance, the HTML codes are placed in the index.php files and all the PHP files are stored in the themes folder. Also, CSS files are always located inside the style.css file which is found in the theme folder. So, go through a proper module in order to understand the basics so that you do not make these mistakes.   Multiple Choices for the Developers: Since there are a lot of choices available to the developers, they tend to mix up things. The most common blunder is to assign multiple references to a single selector file. In such cases, there is data processing conflict as all selectors start loading at once and cause issues. So, keep an eye while you’re using selectors and make sure that you take help from a veteran in your first project so that you can continue to work properly in future. So, avoid these 5 common mistakes made in WordPress by the developers and ensure proper WordPress theme development for your website.

Top Virtual Transactions Mobile Apps for Currency Ban Crisis

Past two days, honorable Prime Minister of India Narendra Modi made a historical announcement to break the grip of black money and corruption in the nation. He took an unprecedented step by declaring a ban against currency notes of value Rs. 500 and Rs. 1000 from the midnight of November 8th, 2016. He also confirmed that the new notes of Rs. 500 and Rs. 2000 will be available November 10th, 2016. The announcement also declared that all the banks as well as their respective ATMs across the entire nation will remain closed to public for two days, i.e. from 9th - 10th November 2016. In addition, the government also fixed a withdrawal limit on every transaction from ATMs to Rs. 2000. While it was a smart and significant move by Modi towards abolishing corruption and back money, it is also definite that it is impacting people of middle class and those from the villages and rural areas. Since, the banks and ATMs were planned to be closed, it is affecting people’s daily regime by leaving them cash-less. Small businesses that run their business on cash and working class, who exchange their services for cash every day are facing hardships for some days. It is expected to continue for the next 10-15 days more. Mobile Wallet – Perfect Solution to Cash Crisis With the technological revolution, smartphones have really made our lives easy. The best part is that smartphones aren’t any away from the reach of even a common man. Moreover, having myriads of amazing apps on your smartphone is like icing in the cake. If you’ve a smartphone with good apps, no crisis can hinder your life, not even this currency ban crisis. Thanks to the app development companies that have offered us some virtual transaction apps, commonly known as the “mobile wallets”. With these apps, you can ensure that you can make all your transactions, without the need to have any cash. PayTM PayTM needs no introduction. It is one of the oldest and the most reliable platforms facilitating online transactions. PayTM was launched in 2010. The app is based on a semi-closed model allowing the users to withdraw money directly from the bank and make payments to the clients tied up with the company. PayTm allows customers to perform e-commerce transactions and make bill payments including electricity bills. Not only this, PayTm also allows users to transfer money and benefit from services like travel, entertainment and retail industry. Recently, they also collaborated with top educational institutions in India for cashless payments of fees and other expenses. With PayTm, you no more need to carry cash or card everywhere. PayTm is also the top choice for app development companies to develop new apps based on similar plots. Mobikwik Mobikwik is another online transaction service provider that connects 25 million users to nearly 50 thousand retailers globally through its mobile network. With this app, users can add money through credit, debit, net banking, and even doorstep cash collection. Mobiwik has a user-friendly interface, and can be used to recharge, pay your bills and even transfer money from one wallet to another. PayUMoney Pay you money was launched by one of the top android app development companies situated in Gurgaon. They also launched their wallet service last year. Using this app, users can store their money in the wallet for numerous transactions. To stay at the top of the competition, this app offers a variety of amazing benefits to the users such as like one-touch check out service, amazing discounts and cashback offers on each transaction they make via the app. In addition, users also get instant refunds on cancellation of transactions and keep their transactions safe. State Bank Buddy This is an app developed by the State Bank of India that allows users to transfer money to other accounts and users. State Bank Buddy facilitates bill payments, recharge, book tickets for movies, book hotels, shopping as well as travelling tickets. LIME The brain child of Axis Bank, LIME aims to offer a reliable mobile wallet for making payments, banking and shopping to its account and non-account holders via their credit and debit cards. Not only this, it also allow users to share their wallets with their family and loved ones for various purposes. Citi MasterPass This is an app for the Citi Bank account holders to shop at more than 250,000 e-commerce merchants. The app has a faster and secure checkout system. It can also store all your credit and debit details, loyalty cards, prepaid recharging preference, and shipping details all in one place. ICICI Pockets This app uses the bank account to offer a mobile wallet to its customers. All the transactions performed on this app are safe and reliable. It can transfer money, keep a log of all the transactions, pay bills, and moreover send gifts and split bills with your friends. ICICI Pockets employs a virtual Visa card to carry out all the transactions. HDFC Chillr An instant money transfer app launched by HDFC bank for its account holders, it allows them to transfer money to anyone in their contact list. This app can also be used to send money, split bills, recharge and even request funds from others in their contact list. Conclusion India is today the second largest country across the globe to adopt digital mode of payment for day-to-day transactions. A majority of smartphones users have mobile app installed to enable e-wallets and use them for various purposes like mobile recharge, booking tickets and hotels, bill payment and online shopping. This is a clear indication that there is still a room for faster, secure, and reliable online payment methods. These amazing financial apps apps prove that there are alternative solutions available to help during this cash-less time. At ARKA, we offer organizations the facility to hire Android app developers to develop such mobile app solutions for the users to simplify their financial moves and routine jobs.

Top ios app development company
10 Awesome Hidden Features of iOS 10 you must Know

With the launch of iOS 10, Apple comes up with entire heap of new additions and enhancements. Apart from offering obvious add-ons, such as Siri can work with apps and Messages now has its own App Store, there's a lot more for users this time. Here is a list of 20 such striking features that every iOS 10 user must know about. Transcript Your Voicemails Now With iOS 10, the top iOS app development company offers the ease of transcribing your voicemails within a few seconds of receiving it. It's as accurate as Google Voice.  Once done, click the voicemail to expand it and you can see the transcription of your voicemail. Note: This feature may not work for all depending on your carrier. A 3D Touch to Clear all your Notifications iOS app development in USA has greatly evolved with the launch of iOS 10. Now, you can clear all your notifications displayed on your iPhone’s lock screen, however, this hidden feature relies only on 3D Touch. Simply, hard-press the “X” icon and tap “Clear All Notifications”. iMessage While every Apple users might know about the mini App Store just for the iMessage app, it is likely that you overlooked a hidden feature. Top iOS app Development Company now lets you search for an animated image within iMessage directly. All you need to do is to tap on the App Store icon when writing a message in iMessage. Swipe to the images page, and then enter a search term. Wipe off all your Safari tabs with just a Press Users using Safari app probably have 12 to 30 tabs open at a moment. However, you no more need to close every single tab individually. With iOS 10, Apple now allows you close them all at once. Simply, click the new tab page, tap and hold the “Done” button that will pull up a menu giving you the option to close all your tabs. Use your Camera as a Magnifying Glass We all might have often tried to zoom-in with our camera to use it as a magnifying glass. Thanks to iOS 10 to offer this as an in-built feature now.  With a quick settings change, users will now be able to triple-tap on the “Home” button to open the camera with magnification automatically that you can adjust. Be Picky with your Read Receipts  iOS 10 now allows its users decide if they want to send read receipts based on the contact list. While earlier users could only enable or disable them for all their contacts, now they can go into any conversation and set the feature. Simply tap on the "i" button in the top-right when in a conversation and turn read receipts on or off. Give your Stopwatch a new look For years, your stopwatch in the default Clock app looked the same. However, with iOS 10, you can now give it a new look. Just go to the stopwatch screen in the Clock app, swipe to the left and apply the new face. The new face looks classier than the old digital one. Now Siri will Announce who's Calling You Now your beloved Siri can announce the name of caller calling you.  In situations when you’re unable to check who is calling you, like while driving, jogging, etc., Siri will tell you who is on the phone.  Not only this, Siri can also notify your callers when you have headphones plugged in your ears or are connected to your car's Bluetooth. Markup your Photos Apple has updated its Photos and iMessage apps with a new tool allowing you to markup photos. Choose the photo to send in iMessage and tap on it to preview it. Then, select the “Markup” option in the lower left corner. This option lets you write, draw, and color over the photo before sharing it. The same can be done with Photos app using the Edit button. Weed out unwanted stock apps With the new iOS 10, users can now eliminate stock apps they no more need. This is somewhat similar to removing third-party apps. Simply, long press on the app you want to remove and tap the ‘x’ icon. You can always re-download them from the App store in future, when needed.

Top 10 mobile app development company
Future forecast of the Drone market and app development opportunities

The world of drones has evolved from the primitive definition of a military aircraft that is unmanned and used for air strikes. Drones today are being used for a lot more than that and the opportunities they present are unmatched. Right from delivering e-commerce orders, providing first aid, helping with private security to doing aerial advertising, drones are being used for many commercial purposes today. The market for drone is supposed to see a double digit growth in the coming few years and as we approach 2025, we can see a lot more commercial activity with drones around us. What are drones? Drones or unmanned aerial vehicles are aircrafts that are designed to work without a pilot. These were primarily used in combats wherein the attacking country did not want to have any casualties. The drones were a great way to scan and attack in specific regions and have long served the purpose in wars. Drones were traditionally large airplanes which were controlled by the Department of Defense of a country and used during combats. The regulations placed on them were in compliance with the aircraft regulation authority and all drones were required to abide by the guidelines laid down by them. However, the commercial drones are much smaller and are sued for local purposes which do not require them to have any certification from the aviation authorities. However, smaller aircrafts which are nearly the size of toy helicopters are being used in order to deliver e-commerce orders, provide first aid tips, circulate things around a place and many other innovative things. The emergence of drones in this field have made them commercially viable and right now many companies are interested in suing drones for their own use as well as develop new drones for further commercial exposure. The probable future of the drone market: The drone market is certainly poised for a growth in the coming years. Reports from prominent market research firms reveal the fact that there are many companies that are considering venturing into the drone business and there is a very huge potential for mergers and collaborations among the robotics and IT firms. These two divisions can work together to create a perfect web of services with robust drones that can be used for a variety of purposes. So, the general trend that seems to be shaping up is in the favor of drones and the market for drones will show a double digit growth in the coming few years as the commercial applications of these UAVs are understood and explored. How drone can help IT firms? As per the recent reports published by a leading Top 10 mobile app development company , the market for drones is going up and with their growth, the IT firms are also slated to see a steep growth curve. The reasons for that include the fact that applications need to be developed for controlling and maneuvering the drones. These apps can be made by an app expert and that is why IT firms see a lot of opportunity in the drone market. Top 10 Android app development companies  claims that the app development services for drones are going to be a major part of the app business in the coming years and the professionals who are starting up right now should gear themselves up for that. Experts will be needed in the field and as drones are not just some gaming apps or shopping apps, one will need some prior knowledge about aviation maneuvering and machine handling before they can venture into the field. So, all providers of iPhone App Development Company in USA and other regions of the world should probably gear up for a drone fight as the future holds tremendous potential for them. If the staff can be trained to develop apps for the drone industry, then the IT and robotics industry can work together and create a perfect synergy of consumer service along with cutting edge technologies.

Top 10 Android app development companies 
How the Iris Scanner on the Galaxy Note 7 Works?

You might have noticed in those James Bond spy movies – an agent in black walks up to the locked entrance of a high-tech super-secret facility. With a quick eye scan at the terminal, a robotic voice notifies immediately that they have been identified and then, they are allowed to enter. Wasn’t that amazing, right? While these gadgets in most of the Bond movies seem awesome, they aren’t real. On the contrary, iris scanners exist beyond the realm of fiction. This reminds us of the recently launched Samsung Galaxy Note 7. Besides having a pool of unique features, it does have an iris scanner, which is pretty cool! It is for this reason that this new Note 7 has created a buzz around. Iris Scanner is a technology that was once a part of the science fiction movies is now easily accessible to the customers. Want to learn more about this amazing tech? Let us explore how iris scanners work.   How do Iris Scanners do their Magic? Have you ever heard of the two different colors of eyes? It’s a fun fact, but a real one. Having eyes of two different colour is a condition called hetero-chromiairidum. It is a rare trait and is found in less than 1% of the world's population. Among the various eye colors, brown is the most common one, while amber, green, and silver are also the rarest. Now what’s an iris? Iris is a beautiful part of the eye that recognizes color of an eye. When you look at your eyes from close, you’ll find intricate, curvy lines on its surface, which span in and out. The pattern these lines form are read by an iris scanner to identify you as YOU.  This pattern of lines and waves is very complicated and is generated randomly; it doesn't change with time. This means that every individual’s eye is unique. You might get shocked but yes it’s true that even your left and right eyes different in their iris pattern. However, an iris scanner isn’t just used to take picture of your eye for comparing against whatever it is recording. The actual process is: firstly, a beam of near-infrared light directs at the person's eye. This near-infrared light works improvingly than visible light as it exposes the pattern of the iris comparatively more clearly. Hence this makes it easy for the camera to capture it. Apart from this, with this type of light, iris scanner can work in the dark also. Even the colored lenses and prescription glasses do not obstruct the beam. On capturing the image, the iris patterns are translated into code using an intelligent software. The resultant code is then searched for an appropriate match. This is one such technology that Top 10 Android app development companies can use to develop unique photo apps.   What make the Galaxy Note 7 Iris Scanner Unique? While the iris scanner in Note 7 works same as described above to a great extent, there are definitely other reasons that make special. Note 7 phone has a separate dedicated front camera designed solely for taking iris readings. This front cam is supported by an LED shooting near-infrared light at the customer’s face. One question that arises here is that why iris scanning can’t be performed by the front-facing camera?   This is because the camera that undertakes iris scanning requires high sensitivity for the near-infrared beam of light. On the other hand, in the traditional cameras, IR beam is filtered due to its interfering with the standard photographs. Also, the scanning camera has a finer angle of view to "see" the user's eyes better, particularly at a distance. While Samsung is not the only company to come up with an iris scanner phone, it could become the first to launch a smartphone with an iris scanner that is actually very good.  

Search Engine Optimization Services in USA
Is Rank brain is replacement of Hummingbird?

With the launch of RankBrain, Google has stirred a debate in the digital world. People are speculating if this new AI service from Google is the next step and will ultimately replace Hummingbird or if it is just a supporting tool which the search giant is using for processing the searches. What is RankBrain? RankBrain is the new Artificial Intelligence system launched by Google which is used to understand the ambiguous searches received by the search engine giant. As per the reports of prominent providers of SEO Services in USA, RankBrain is not a standalone algorithm and will work with the current Hummingbird algorithm to make SEO much fairer. Right now, RankBrain is handling about 15% of the searches made on Google and as per the reports of some of the biggest SEO players, Google had launched the AI several months ago in a phase wise manner. Currently, the AI is working throughout the globe and trying to give better results to the users by the use of complicated algorithms that try to understand the working of the human mind to yield meaningful results. Is it going to replace Hummingbird? The answer is NO. As mentioned earlier, most of the providers of Digital Marketing Services in USA have confirmed that RankBrain will not be replacing Hummingbird. This AI service is being implemented to make searches more relevant and if you’re doing your SEO within the guidelines of Hummingbird, then this new AI will help you increase your presence in the digital market. So, you do not have to worry as this new AI is not going to replace the older algorithm. Moreover, experts say that if you’re in compliance with hummingbird and have used all the white hat SEO practices to build up your website rank, then RankBrain poses no threat to your enterprise. How can you exploit RankBrain and get the best out of it? If you want to leverage on the power of RankBrain, then you must follow the following guidelines: Provide high quality, new and relevant content. Yes, once again we can say that content is still the king when it comes to the digital market. Using semantics and other hummingbird features, one can properly optimize their website and this will also help them in ensuring a better response via RankBrain.   Language variations in the content is another great way to make sure that you can take advantage of the semantics and leverage over RankBrain. Using the services of SEO providers is a great way to make sure that your website stands up in the competition.   Keywords can sometimes get awkward as you have to use phrases which do not make much sense. However, with the implementation of this new AI, you can use the natural language in order to make better sense. This is a great new addition as it makes easier for the content creators to use the language in order to create engaging content.   Using better HTML Tags can be a great way to emphasize on hummingbird as well as the implementation of RankBrain makes it far better. You can now use the micro data from the HTML tags to get better crawling rates and improve your site rank.   Another thing that can be exploited is the customer testimonials. Using them, you can get more leads as RankBrain uses relevance in order to display results. This is another great step taken by Google in order to ensure that only the relevant results are displayed even to the most ambiguous of the search queries. So, even though RankBrain is an important part of the Google Search Algorithm, all the prominent providers of Search Engine Optimization Services in USA claim that you need not worry about the algorithm replacing the hummingbird. Moreover, if your SEO is being done in accordance with the current policies, then this move by Google will only help you gain more audience over the digital platform.

Step-by-step guide to develop an Effective and Interactive Mobile App

Mobile Apps are a need for every business these days, for obvious reasons. You too might have lots of ideas pondering in your head. However, building your first mobile app can be challenging. Hence, to get you started, we’ve compiled 10 easy steps to help you out with your first App design and development. Step 1: Get an idea. You need a full-fledged idea to get started with something. If you already have an idea, jump to the second step. If not, begin here. To build an app, you must have an app idea. And, to have an app idea, you should think of your problems. Think for a while! What led you to create your products and/or services? Definitely, problems! Say, to communicate with your friends or relatives, you got a phone. You wanted to travel from one place to another, you got a car. Hence, look for problems in your daily or corporate life. Create a list of all the problems and start thinking on how you can resolve them. Shortlist the solutions that make the most sense. Step 2: Recognize the need Not every problem can give rise to a valid app idea. Hence, validating them can prove that a demand for your app exists. To validate your idea, you can use the Google Keyword Planner tool. This will help you get an idea on the number of people looking out what you’re trying to do. Step 3: Plan out the features and flow By validating your app idea, you come to know that you’ve got something that people need. Once you get a clear idea of the need and purpose of your app, next step is to detail your app onto a document. You can also use a Wire framing tool if you want to go an extra mile. Always remember to be as detailed as possible when putting your idea down on paper. Stick to the flow: how the user will navigate the app, what all features would be there, etc. This is an important part of your mobile app development process. Step 4: Eliminate non-core features Once you’re done with preparing the flow and features document of your app, determine the features that you can remove. Emphasize only on the core value of your app idea. Remove those “flowery” features from your version as these can always be added later as app updates. Eliminating the non-core features will not only help keep the initial developmental costs down, but also help you get to market faster. Step 5: Put design first Many entrepreneurs have a misconception that app design means the look of the app and hence they emphasize more on the “face” of their app. However, top mobile app development companies know that app design is also about how a user will experience the app. Hence, when you work on the design o your mobile app, make sure to design its interface keeping the ease-of-use of your user in mind. Step 6: Hire an app development company Look for a mobile app development company with adequate industry experience, unique design talent and a reliable development team. Research thoroughly about their credibility and the mobile apps they have created so far. Hire them only if you like their portfolio. Step 7: Create Developer Accounts At this stage of your app development, register for a developer account with a particular app store like Google Play Store to be able to sell your app through its platform. Go through their prices terms and conditions well and decide accordingly. Step 8: Incorporate analytics To keep a track of your app downloads, user interest and retention, analytics is a great tool. Make sure you use reliable and efficient tools such as Flurry, which is available for free. Step 9: Collect feedback and improvise Feedback on anything leaves you with a great scope of improvising. Hence, once your app goes live on the chosen app store, evaluate the usage and behaviour of the first set of customers to get an idea of the shortcomings of your app. Work on them to improve and enhance your app. Keep a constant check on user feedback for enhancements and changes in future also. Step 10: Introduce features At last, you can evaluate and enhance the basic version of your app by introducing the remaining features. Evaluate your analytics and customer feedback to know what features are relevant and useful.  

successful-website
The Key Factors for a Successful Website

Introduction Steve Jobs once said, “Design is not just what it looks and feels like, design is how it works.” A good website demands time, investment and efforts. Top website designing companies across the globe believe that by being realistic and making sure your web company understands the expectations as a business can help you in delivering a solution that offers you value. So, what are the key website success factors? Continue to read to know more. Purpose of the Website – When it comes to creating a website, the foremost factor to consider is its purpose. You website is a tool to promote your brand, its products and services. With that in mind, a website needs to be developed keeping your end-users in mind with clearly defined goals. Say, for instance, if you want them to buy your products on your website, you will need a proper layout with all the essential features to fulfill these needs. Hence, you need a defined purpose to build your website accordingly.   Application or Usability – When planning for developing a website, remember your website should be usable by your customers and not by you. Also, your website will have variable visitors with different taste and requirements. Hence, make sure you build a website that has proper navigation based on the appropriate ‘logic’ making it easy for the visitors to navigate through it.   Attractive Design – A website design must be planned decided according to the function and content. Not only your website design should be attractive enough but compelling as well. Using CSS (Cascading Style Sheets) allows website designing companies or designers to have more control in their website design. It also enables them to apply different styles and branding across every web page making it consistent. This in turn leaves the user in no confusion which website they are on.   Cross platform is also a very crucial factor when it comes to the success of a website. This is because your visitors can visit your site via different platforms like PC, Mac, Linux, mobile phones, etc. Therefore, design your website using the web standards so that it can be accessed using different platforms.   Incorporate Quality Content – We all know that content is the king of the digital marketing world. Since the Internet is flooded with billions of web page content, it is important for companies to come up with something “unique” to compete for attention. To begin with, you should have a message based on which you should decide your content. Further, your website content should be compelling enough to offer value. Also, in order to get indexed in the search engine easily, you can build another web page relevant to that content. Here are a few things to keep in mind – choose the right style of writing. It should be readable, friendly and making sense. Also, remember to write for your readers to tell them what they want to know.   Make it SEO Optimized – To make your website successful, you must develop it according to the SEO rules. Simply, stick to the SEO basics. In addition to writing quality and consistent content, you should also focus on the keywords relevant to your business. You can use a keyword tool or hire a digital marketing service provider to help you with optimizing your website for SEO. This will not only help you know about the relevant keywords, but will also help you stay updated with the minute-by-minute changing SEO rules.   Online Marketing – This is one of the most cost-effective ways of delivering your message to your potential customers. If you want to engage your audience on your website, use the power of online marketing. Promote your website through blogs, social media channels like Facebook, Twitter, Instagram, etc. to get you attention. Not only this, be consistent in your promotional activities. Do not forget, Rome was not built in a day. You can also make use of internet marketing campaigns like Google Adwords, Livesearch, etc. that can also be effective in terms of cost and return.   Consider these factors when developing your website and make it more engaging and useful leading to ultimate success of your business.

online marketing services in USA
What are the methods to generate leads using SEO?

When we talked to leading providers of Digital Marketing Services in USA, the most important organic tool for generating lead came out to be SEO. SEO or Search Engine Optimization is the process of optimizing the content of your website in such a way that it helps you to achieve the following goals: Increase website traffic by featuring in the first page of Google Search. Generate leads for getting more and more potential customers. Ultimately boost your sales by getting more and more people to visit your website.   Lead generation is a very important process that helps in creating brand awareness and brand loyalty. People who are being exposed to your e-commerce site are likely to talk about it and consequently provide you with even more visitors. Generating leads through SEO: SEO can be used to effectively generate leads without spending any money, says an SEO Services Company in USA. If you watch carefully, SEO is the driving force behind search engine results and all you need to do is understand how your website can feature into the first page of google search. Some methods that can be followed by a website owner in order to increase their leads are: Identify Keywords: Keywords are the biggest key to success. You need to identify the keywords which are relevant to your business and then use them to drive your website rankings. Keywords related to your business can vary and it is your duty to ensure that the keyword you’re using is less competitive so that you can jump up to the top within no time.   Post new content: Content plays a very important role in SEO. You need to be frequent with your updates and change the content you share every few days in order to keep your site fresh and new and keep visitors coming. Having a monotonous website will bore the visitors and you’re unlikely to generate leads.   Link Building: Another SEO tactic is link building and backlinking. These methods require you to post your links on socially important websites. You can share your content over the social media such as Twitter, Instagram, Facebook and even blog about your business. Generating links from fellow bloggers and e-commerce owners is another way of getting good quality backlinks to your site and such actions will help in improving the rank of your website.   Understand your customers: Understanding the type of consumers you’re dealing with is very important. You need to make sure that you know what your customers like so that you can provide content relevant to their needs. In such a way, you can easily get more leads as the targeted audience will be attracted towards your website.   Be patient: Using SEO takes a lot of time as Google crawls into each and every website and such a task is time consuming. You can make changes today and get the results after months. So, be patient and wait for the results to show off. Do not change your content just because you feel that no results are showing up. Thus, by following the above steps, you can improve your chances of lead generation using SEO. As per the reports of a provider of Search Engine Optimization Services in USA, SEO methods are even better than paid advertising as the results are robust and stay for longer. So, put on your thinking hat and start getting those leads.

How to get started with Google Play Beta testing

Beta testing is an important feature of application development. According to an Android App Development Company in USA, beta testing helps in understanding the response that the app generates from a human being. Thus, beta testing is very important to understand the interactions between user and app and app development companies work hard for it. Google Play has made beta testing easier and effective for users worldwide. Once you have developed your application, tested it against the bugs, you don't have to stop just there. You can perform additional tests with the help of Google Play. Since this is the most widely used platform currently, you might want to push your app design and know how it interacts with the user before finally putting it up on the Google Play Store. An App Design Company in USA recently said that beta testing has never been easier thanks to the Google Play Beta testing features and as an app developer, you must know how to go about it. Here are a few steps on how to go about Google Play Beta testing. Getting started with Google Play Beta testing:  The first and the most obvious thing to do would be signing up to Google Play. Whether you have to push through an android app, or an iPhone app, you can do anything or publish anything, without signing up and creating a Google Play account first.   To sign in, you will have to pay a certain amount of registration fees, enter a few details, once those details are verified, you will be good to go. Once everything is in place, you will have access to your own development console. Alternatively, an owner of another account, which has already been registered, can let you access their development console too. Now that the account is done and verified with, you will have to develop a signed application package. Once you are done with this, select the package you want to export and create a Keystore for it. When you create the keystore, try and remember or save down its location and the password. Make sure the keystore is kept somewhere safe and you don't lose the password, for it will be required every time you have to export the package. You have created the keystore and now it is time to create the key. You will be asked to fill in some details and create a new password. Do keep it in mind that the key will expire after a certain period of time. So you will have to keep updating it from time to time. Once the key is setup, you can upload application on Play Store. You can create your own test group, once you have access to Google Play. The group can be either, that is, anyone can join it, or closed, i.e. you can add people to the group yourself. An open group is usually better, since it allows for a larger audience. When you put up your application, testers in your group will have access to it and can find or download it. Once you have published your app, it may take a few hours before the test link is good to go. You can make additional changes meanwhile, but that will just stall your application from going live. Once your application goes live, you can set up the price for it. You can make it available at a certain price or for free. You can decide the price of your package, however, one should keep in mind that the price of the application does affect its usage and should be put up accordingly. So, get started with beta testing from Google and reap the benefits of app testing before you launch it worldwide on the Play Store.

Mobile App Development Company in USA
Some tips every mobile developer must know

Mobile app development or mobile development is a hot market right now. People are taking it up as profession and nowadays you can find many firms as well as freelancers offering mobile app and website development services. However, with increasing competition, the focus is clearly on quality and people who are getting their apps developed require professionals who are thorough with their work. According to a mobile App Development Company in USA, the demand for an android app and an iPhone app has increased by over twice in the last five years and because of this, the demand for app developers is also on the rise. App Development and Mobile Development tips for the Developers: Now, if you’re an app developer and want to make it big in the industry, you need to have a strong portfolio. Using the tips given below, you can achieve your goals with ease as these tips will allow you to develop good quality apps swiftly and conveniently and you can then market them and pitch them to your customers and make a mark in the app development world. According to a well-known android app maker in USA, these tips are time tested and provide the best way to design and develop an app. Consider Space: Yes, you heard us right. Most of the developer do not use any type of spacing in the CSS properties and because of this, the text runs right through the edges. These small things can have great impact as adding space makes the text much more readable and your audience and clients know that you have actually paid attention to detail and did not just finish the work for the sake of it.   Create Contrast: In order to draw attention towards the region where you want the audience to look, you need to create contrast. Creation of contrast is an important aspect which is often overlooked by the app developers. According to a report by an android app Development Company in USA, as much as 70% of the developers overlook this simple thing which ultimately results in loss of sales in case of an ecommerce app. By making sure that you create contrast, you can create a positive reputation for yourself and help your clients grow.   Play with Colors: Colors are very important. People have associated different beliefs with colors and thus, you need to consider the audience type before finalizing colors. For example, do not create a ‘buy’ button in red as most of the cultures perceive red as stopping or danger. So, understand the colors and play with the combinations in order to get the best result in your app development.   Interaction is the Key: Interaction is a key element these days. You must be interactive in your developmental approach so that the users can actually enjoy your app. The latest development platforms offer a lot of tools and it is important for the developer to know these tools. Also, design your UI in a way that encourages interaction in order to make the experience worthwhile for the users.   Focus on Content: Whether it is apps or websites, content is still the king. When you’re creating a mobile app, make sure that you give enough space and importance to the content of the app. According to an iPhone app development company in USA, focusing only on graphics and sound can lead to failure because users want to understand your app and that is best achieved through text. However, one thing that must be noted is that if your app is a game or focuses on videos or sound, then the focus automatically shifts to the aforementioned elements and written content does not matter as much. So, with these simple tips you can actually create an app worthy of attracting users and giving you a name in the industry. Make sure that you follow these and create apps which are focused to the goals of the firm or the client who is getting the app made and contains a high level of professionalism.

Responsive framework to look on 2016

The world has become digitalized and there is no firm these days that does not have their own website. Having a website was considered enough a few years ago but the advent of smartphones and their growing popularity have changed the entire landscape. Nowadays, mobile websites are as much in need as the desktop ones, which necessitates the need for a responsive framework. Now, a responsive framework is a framework for web design and development which is based upon the responsive web technology. In these frameworks, the website is so adjusted that it can adapt to any scree size. By using a responsive framework, you can use the same website for mobile, tablets and desktops as the site will function the same across all platforms. Benefits of using a responsive framework: Now, using a framework makes the job easy for the developers. There are many benefits that developers get when they use a framework for their development process. According to well-known firms dealing in website design and development in USA, the benefits of using a responsive framework are: A framework has all the base codes needed to start the development process. It makes the process easy for the developer as he does not have to start from scratch. A framework is, thus, a package which has a structure of many files and folders comprising of standard code that can be used for the development of websites and make the process faster for the developers. Responsive frameworks are developed in a way to make sure that the site works best over a wide range of screen sizes. This makes the website development process more efficient and cost effective for a firm as they do not have to invest on different websites for different platforms. What responsive frameworks to look on this year? There are quite a few developers and firms that are working on website development applications in USA. These developers have developed frameworks that can be used for responsive development. Some of the frameworks that are worth noting for development this year are mentioned below: Foundation: Developed by ZURB, this is a lightweight framework for designing websites. This framework eliminates the need for creating many custom elements and thus, speeds up the process of development. With many tools for enabling faster development and higher flexibility, Foundation is a framework that must be given a thought for outsourcing software development in USA and beyond. Responsive Grid System: They claim that it is not a framework, but a very convenient way of developing a responsive website. This tool can be easily clubbed with existing HTML and CSS and then works to prevent the user from being stuck only with a limited number of columns for development. By adding unlimited columns, you can get exactly what you want to and that too in easy to follow steps. Skeleton: A skeleton is exactly what the name says, it is a skeleton for developing responsive sites. It is a small framework with just the basics and it can be easily scaled down to tablets, mobiles and other devices. The framework is designed in an organized manner with predefined elements and designs that are helpful in escalating the time taken for the development process. Bootstrap: Last but not the least, you all must be aware of the name Bootstrap. Bootstrap is one of the most famous responsive frameworks to be used throughout the globe. It is easy to use and does not require high level of skills for the same. By using one base code, this platform can easily help you in applying the website over several devices, from PCs to phones. It is a front-end framework designed to speed up the process of development and make it easier for the developers to create a website. Thus, by using any of the responsive frameworks given above, you can easily build a website. It is important to have knowledge about these frameworks as the need of the hour is responsive web design and the firms need to adhere to these needs in order to keep their own sites in the lead.

Web Development Company in USA
50 Ways to make your website more awesome

Websites have become such an important of today's fast paced world. Almost everyone has a website nowadays and therefore the competition to get your website noticed is harder than ever. Hard, yes, but not so hard that you cannot achieve it says a Website Development Company in USA. All you need are a few tips and tricks to make your website awesome and make people sit up and notice it. As per the suggestions of providers of software development services in USA  here are a few tips to make your website more awesome. Ways to make your website more awesome: Create a professional logo of your website. It will add credibility and make it all the more noticeable and prominent. Do not use too many colours. Use a light background, lighter colour and a few colours that blend properly without grabbing all the attention for themselves. Pick up a premium font for your website. Do not experiment with fonts too much. Use a header and a paragraph font and a special font to pop certain things. Keep the body of the font at a minimum of 16px. Anything smaller than that will be too strenuous to read. For the mobile sets, the font should be 12px at the least. Use the rule of the third. That is draw three horizontal and vertical lines and align the important points or segments where the lines intersect. Do not clutter your website. Give it space to breathe and use white spaces judicially. Maintain a balance and do not let it tip to one side or another. The call to action button should be big and bold. You won't want your user fumbling. Lighten the links and other active states. Change the colour of the link once the user has visited it. Be consistent, both with your styling and the fonts that you use. Stress on the importance of micro-interactions button. Do not use a welcome gate, instead, direct your user directly to the home page and maintain their attention. Use headings and subheadings so that the user knows what to read or miss or look for without going through each line. Check your website time and again for broken links and fix them as and when necessary. Make sure that your website is mobile friendly and works perfectly on cellular devices. Add title tags to the images you add to your website. Do away with inline styles from your HTML. They will make your website look sloppy and cluttered. Choose Sass variable over CSS ones. They are easier to use and you can easily change the font style or colour through it. Develop a tool that will lend a unique feature to your website, maintain your own custom plugin. Make sure that your website is compatible on all browsers. The copyright footer should be up to date and display the current year. Pick one phrase or keyword per page and work on it, optimize it. Make sure that the title is keywords rick and is not too long. Register your domain in advance to get preference in the search results. Add Google Webmaster Tools to your website to stay updated with how Google indexes your website and what to do about it. Interlink your content. Make your home page a place from where almost all the pages can be visited with the fewest clicks possible. To help google rank your website better, add structured data, as and where required. Make sure your page is not too slow. Make use of Google's PageSpeed Insights to make your website fast and sleek. If the different pages of your website weigh more than 2Mb then they might be too heavy and you should tone them down. Upload high resolution and quality images. Page redirects should be avoided at all costs. Set expiry dates for pages and links that are not updated often. Dedicate a server to your website alone. Or use one a premium server. Design illustrations or graphics, keeping your website in mind. Customize the error 404 page to let the user know when a page link has expired and to direct hem to the home page. Make the about you section interesting. It represents you and your website and should be up to the mark with good writing and interesting graphics. Give your contact info to build trust and compatibility with the user. Have live chat window to interact with your customers. Give your users the option to register their email address. Have a confirmation page that should direct the users to confirm their email and subscribe to your website. The confirmation page should be idly followed by a thank you page. Use social media to your advantage to make your page more appealing. Whatever your do, keep your website simple. A person who is new to your webpage should be able to understand its purpose within the first few seconds of landing on it. Have a help section to help the uses understand your website better. Use lightboxes to give out extra information. Have a section where viewers can leave their comments or feedback. Do not make your website too fancy. That includes no usage of feathery fancy fonts either. The number of various links and destinations that each page provides should be limited. Set up snippets to make sure the best face of your website is revealed when people share its links on different social media sites. Keep the links to social media sites in the background, or put them at the footer.

Creating a website? Make sure to get it tested

In order to do business these days, it is quite mandatory to have a website. When new people hear about a brand, the first thing they do is to check the brand’s website in order to know more about it. Not having a website can be catastrophic and even lead to decline in sales as people might not trust your brand. Creating a website is an easy task, thanks to all the content management systems and creative tools that are available. A person having no coding background can design and develop his own website using these tools. However, for a truly professional perspective, hiring a Website Development Company is highly recommended. Website testing: A must Another fact that might be neglected by many people is the fact that merely creating a website will not serve the purpose. A website must be tested thoroughly by experienced beta testers in order to identify bugs and issues and report them. Uploading an incomplete and improper website will only do you more harm. So, it is very important to test your sites and here are some of the ways in which you can get your site tested: Hire Freelance Site Testers: Freelancing on the web is a big industry. You can find almost all types of individuals freelancing their skills on the digital marketplace. You can easily hire some site testers who have basic HTML and web development knowledge and these testers can check your site and inform you about the errors that need to be addressed. Hiring them is cheap and you can get some highly qualified people for the job if you look in the right places. For searching such professionals, you must use professional freelancer platforms like Freelancer and eLance.   Test yourself: If you’re well versed with coding and HTML and have a knack for web development, then you’re the best candidate for being a tester. Along with yourself, make sure you get some of your contacts who are web developers and make them test out your site. Do it carefully and most of your problems will be solved for free.   Hire a development firm: If you’re not accustomed to coding or have created your site using CMS, it is better to get it tested by professionals. Moreover, for a truly professional website, it is recommended to hire professional web developers as they have the much needed expertise and market knowledge to ensure that the site is built using the latest technology. You can conveniently find a Web Development Company in USA, UK, Australia, India and other mature markets. Hire these professionals and get a wonderful site built and tested altogether. Benefits of hiring a development firm for the job: Now, it might seem that hiring a software development company in USA, UK or any other place is an expensive affair. However, if you consider the long term effects, then hiring them actually turns out profitable. This is particularly true in the case of e-commerce firms whose business depends on the success of their website. Having a well-defined and user targeted website will not only get your more visitors, but will also make sure that the visitors coming to your site are converted to sales leads. Some of the inherent benefits of using the services of a web development firm are: You don’t have to keep yourself busy with the development. You can focus on other areas of business while your website is built and managed Websites created by professionals are unique and have been optimized to your needs. Creating one yourself using some tool might not give you the same results. The development firm has experts who have been working in the field for a while. These people know the market and study the trends. They can actually help you in putting together a successful website. The development firm ensure that your website is SEO compliant. Most of the web development firms also have SEO and digital marketing sections and they can be your one stop shop for all commercial activities. So, ensure that the website you create is well tested and adhere to the above mentioned tips to make your site a success. Consider intellectually and make a wise decision as the success or failure of your site will determine the course of your business.

PhoneGap Application Development
App promotion tips for a newbie!

So, you’ve created your own mobile app and are excited to launch it. You make sure that all the known bugs are fixed and the app is ready to roll. You think that your app has what it takes to become a hit, but have you thought about promoting it yet? According to a report by a leading Android App Development Company in USA, there are millions of good apps that are launched every year that fail because of weak marketing. Just creating an app which is good is not enough. You need to make people aware of your app and market it to your targeted audience so that you get those downloads and make your app successful. Why app promotion is important? Promotion is important in all fields of business. Without promotion, you cannot hope to succeed in the competitive market. Gone are the days when there were selected number of apps on the Play Store and App Store and you could hope to get away with minimal promotions. Nowadays, there are millions of apps on offer and becoming successful amidst such competition is not a cake walk. Thus, promoting your app is a must if you want your target audience to use your app and not of your rivals. The money spent of app promotions has increased manifold over the past few years due to the increase in the use of smartphones and e-commerce. Billions of dollars are being spent in the digital market just to make your app run good and amidst all of this as told by a report from an App Development Company in Australia, apps which are not well promoted tend to just fade away. Promotion tips for a newbie: To help newbies start their promotion without spending a lot of money, we have put together some tips that can help a newbie in promoting his/her app: Use Social Media: The biggest free tool that an app developer has right now is social media. By using FB, Twitter, Instagram and other social media handles as your weapons, you can easily and cheaply promote your app. Start with a Facebook page and a Twitter handle and gain followers even before you launch your app. Creative graphics, lucrative offers on your app and competitions can be a great way to spark the interest of the people and get them to follow your page. In this way, you can promote your app and get those important downloads.   Viral Videos: Video marketing is another great trend that can be used. YouTube is a free video sharing service that is viewed by billions across the globe. By creating sneak peaks and explainers videos for your app, you can share them on YouTube and create your own channel there. People respond well to videos and there are more chances of your app going viral if you can create a video that is liked by the people.   PPC Ads: Using Google AdWords, you can target a few keywords regarding your app. Even though this method involves money, you can start off slow and not put in a lot of cash into this method. Moreover, Google and other advertising agencies offer ad credits to new users in order to help them start up. Use these credits in order to understand the way things work and then focus on running a campaign with your important keywords targeted.   Third Party Reviews: A brilliant way to get more people interested in your app is to get it featured in a tech article. You can also ask some tech reviewers to review your app and post it on their blogs. Using third party intervention, you can show people that other people’s opinion are with your app and in this way, you can easily market your app without having to spend much.

Best WordPress plugins for e-commerce

More and more people are relying on the internet to go about their work. Most of the transactions nowadays are done online. Ecommerce has grown rapidly in t past few years and according to an Ecommerce Web Development team in USA, ecommerce is going to become the biggest single marketplace in the world and it will drive globalization to the next level. As such, it does not come as a surprise that many people are depending on WordPress and are increasingly looking for great WordPress plugins for e-commerce. WordPress which has only climbed up the ladder of popularity ever since it was first launched, is provided with many brilliant options for those thinking of venturing into the world of e-commerce. A well-known Custom Web Design Company in USA stated that WordPress plugins are the best and the cheapest way of venturing into the ecommerce platform for new businesses. Best WordPress plugins for e-commerce: WooCommerce: This WordPress plugin is one the most loved and used of all WordPress plugins for e-commerce. Packed with powerful features, this plugin lets you transform WordPress into an extensive e-commerce store. You can nip and cut and make your online store as good as you might have imagined in your wildest dreams. From free features, to amazing features for which you might have to shell a few bucks, WooCommerce gives everything and more that might be required to erect a brilliant platform and is used by a popular PHP Development Company in USA. WP eCommerce: This e-commerce plugin will help you build your own website, showcase products that you want to showcase, collect orders from the customers, and take money and put it in your bank safely. Selling products with this WordPress plugin is very easy and smooth. With full control over your online store, you can change its look and feel and the way it functions, any time you want. Crat66 lite: This light yet powerful WordPress plugin can make selling of both digital and physical product a wonderful experience. It provides multiple currency and shipping options, and you can give a whole international aroma to your website. You can even place ads wherever you want, and use other marketing techniques to make more money. Crat66 lite gives you all the freedom that you can ask from a WordPress plugin. MarketPress: This WordPress plugin is rich in different features and easy to use. You can build a beautiful website using this plugin for e-commerce. Users can witness a beautiful yet simple shopping experience, thanks to MarketPress, which is really user friendly and fuss free. From placing orders, to collecting money to the overall display of shopping items, MarketPress impresses through it all. eShop plugin: eShop is simple yet effective and serves its purpose as an e-commerce plugin. You can easily add products and customize things according to your requirement with eShop. It is quick and has a simple interface with multiple shopping and payment options. You can make of different options provided to come up with a colourful, user friendly e-commerce website. Quick Shop: This WordPress plugin for e-commerce is easy to use and provides an interactive platform to the user. A customer can even connect it with his email id and with multiple payment options, this plugin is one of the best WordPress plugin around. You can add a sidebar that will give the user access to their cart and show their shopping details too. Jigoshop: This WordPress plugin can help you lend a professional look to your website. With both free and a more exclusive paid version available for this plugin, you can choose from a long list of features available, whatever you wish for. Multiple payment options, and functions that are unique to this WordPress plugin, Jigoshop is fast gaining popularity and rightly so.

Why mobile apps is the latest requirement of any business

In the current scenario, we can see mobile apps everywhere. Right from the front page of the newspaper to the home delivery menu left at our doorstep, we find the mention of a mobile app on almost everything. Be it the automobile industry, food industry, retail or FMCG, all the major firms have connected themselves to their users using mobile apps and the market is growing at a very rapid pace. Benefits of having a mobile app: With the advent of smartphones, mobile apps, be it an android app or an iPhone app, all types of apps are doing rounds in the digital world. An app allows a user to access a defined content and is specially designed to work with the OS of the mobile device. E-commerce apps like EBay, Amazon, Flipkart and son on are very famous and so are many gaming apps that provide entertainment to the users. On a company’s perspective, having a mobile app has become a necessity, claims a well-known Android App Development Company in USA. Apps provide a lot of flexibility to the firms and they have a lot of advantages which are listed below: A mobile app allows the firm to send push notifications to their users anytime they want. In this way, all the latest offers, new launches and exclusive deals are intimated to the users on their mobile phones which increases the visibility of the offers. Mobile phones have become a necessity of human life and a person normally carries his/her cellphone wherever they go. Thus, having a mobile app allows the firm owners to have real time connection with their users and interact with them whenever they want. Mobile apps make it easier for the people to use the service offered by the firm. Moreover, with more and more people going towards e-commerce, firms are trying to capture the market share and increase their sales online. Marketing is the most important purpose served by the mobile apps. Firms develop their apps and connect with the users which allows them to market their products to the people in real time. App marketing has created a lot of buzz and is great way to bring your product in front of the people, says a report from a known android app maker in USA. Mobile apps are also a great way to earn a lot of money. There are premium apps which come for a price and people have to buy them in order to use them. Furthermore, mobile ads can be placed on the apps which helps the app owners in making money using the advertisements displayed on the apps. So, a mobile app can be used to make money using ads as well as one can advertise their own brands using services like Google AdMob. Getting the apt app for your business: The type of app for a business purely depends on the niche of the business. If you are a seller, then having an e-commerce app is a great way to serve your purpose. Even a manufacturer can develop their own market and sell directly to the users, eliminating the need of middlemen. Other apps include apps which are used for giving information, games and other miscellaneous stuff other than e-commerce. Apart from this, there are educational institutions offering their apps to the students for study purposes. Then we have apps like Uber, FoodPanda and so on which offer basic services like cab booking and food ordering to the people. If you’re not sure about the type of app that you should make, then it is best to consult experts. You can easily find an App Development Company in Australia, USA, UK and India who can give you the best apps at a great price. These experts will understand the nature of your business and suggest what type of app you should go for. So, wait no longer and get your app made for your business today so that you do not miss out on the various benefits offered by the mobile apps for your business.

magento-ecommerce
Magento for E-Commerce: Time to go Deeper into it

Magento is a well-known platform of e-commerce development and CMS. This platform allows firms to start their online shops with ease and makes it possible for even a non-coder to manage their inventory and add new features using a well-documented content management system. Magento is one of the oldest platforms for e-commerce and enjoys a high reputation in the digital market. This platform is supported by the big firms and most of the developers preferred using this platform for e-commerce development. According to a Ecommerce Website Development Company in USA, Magento lost its glory because of the launch of new platforms. However, the current version of magento brings many new features and advantages to the platter, which has helped Magento in regaining its position in the market. What does Magento offer? Magento is a CMS that allows easy development of e-commerce website using their templates. The shopping cart and payment gateway is integrated and designed to make the process easy for the users. The system is very easy to manage and makes it easier for the firm to manage their inventory on their website. Some of the features offered by Magento are: Magento allows 10,000 products to be posted on the website. This is a huge number and firms find it very convenient to use. Depending on the size of your enterprise, you can choose between 200MB to 5GB of storage space on Magento servers. This storage is used to keep records of the transactions and user details and you can conveniently transfer the data from one source to another. There is no fee for setting up a magento site and there is no per transaction charge levied on the firm. Enterprise users get dedicated customer service team to help with their issues and queries. The plans are cheap and one can avail the services of Magento servers and platform for as low as $15 per month and go up to $150 per month. Magento services are easy to understand and use. The CMS is very interactive and a person having no knowledge of coding can easily manage the inventory, add/remove products, upload pictures, add description and change the styles. Advantages of Magento: As per the reports of a well-known Magento Development Company in USA, Magento offers the following advantages to their users: Designed for E-Commerce: The platform is built specially for e-commerce and this makes it very efficient for the ecommerce firms. The features and specs are designed keeping in mind the needs of an e-commerce site to give 100% performance boost. Scaling: The magento platform can be scaled right from a small scale level to a giant MNC. Sites of any magnitude can easily be accommodated in Magento that makes it a favorite when it comes to e-commerce sites. Support: Community support is high as magento community is very active and provides free of cost debugging and support to all website owners. This makes upgradation and troubleshooting easier and cheaper for the firms. Multi-Tenant Support: Using a single backend, a user can control more than one e-commerce site. This makes Magento a very good platform for firms who provide e-commerce website development services as they can control it all from one admin panel only. SEO Ready: The platform has many SEO ready features that make Magento one of the most SEO friendly platforms in the world. Using these features like SEO ready links, layered navigation, URLs and so on, one can get an organic boost in the number of visitors without having to work hard on the SEO tactics. So, with so many advantages and awesome features on board, Magento has the capacity to become the biggest platform for e-commerce. It is time that developers look into the new features being offered by Magento and use the platform for giving a better e-commerce experience to the consumers as well as the firms who are running these sites.

New to AngularJS? Here are some key features that you should know

AngularJS has been doing rounds in the world of websites and apps. This platform is getting quite popular and many developers are venturing into this platform to make something fun. Packed with many salient features, this platform is something that a good developer should actually look at. AngularJS: An Introduction It is a world class JavaScript Framework which contains many features for designers and developers alike. Initially released in 2009, it works under an MIT License and according to a prominent Website Development Company in USA, this platform is what HTML should have looked like if it were developed for creating web-apps. Features of AngularJS that you must know: Since the salient features of AngularJS are the features that make them stand out from the common platforms, here we take a look at some of the features that matter the most while using this platform for app development and designing. Two-Way Data Binding: The two way data binding feature is something worth noticing. It makes the task very easy for the developers as the DOM side and model side synchronization is handled automatically by the platform. As per the reports of a very famous Website Development Company in UK, this feature is the single most important feature that attracts developers towards AngularJS. MVC Support: Even though this is not unique, MVC ensures that all the latest trends are easily incorporated into the client side apps. Moreover, AngularJS improves upon traditional MVC by implementing it in a way of MVVM i.e. Model-View-ViewModel which gives better outputs. Directives: When asked from a prominent Software Development Company in UK, it was found that another awesome feature of Angular is Directives. This features makes sure that you can form your own custom widgets using HTML codes and these widgets can then make your browser do a few tricks for you while the web app is running. All these wonderful features make AngularJS a very promising platform for creating web apps and designing the same. So, check out the platform and create an app or two in order to understand how it works and reap the benefits of AngularJS.

Website design and development in USA
How a photo editing app created by me earned me my living

As we all know that the digital market is the hottest market in the world and doing an app business is perhaps the easiest and the most sure shot way of getting successful swiftly. However, as time has passed and the market has matured, making a name for yourself can become a daunting task and not all apps created are earning millions on the android and iOS markets. If you’re one of those who have a robust mobile app idea, then go through the post and see how a Mobile App Development Company assisted me in creating my own photo editing app for android and earn my living from it. Creating a Mobile App: Not a Cake Walk anymore Gone are the days when an above average app would make it in the marketplace. The android market is filled with millions of apps and there is competition everywhere. In order to make sure that your app gets noticed, you need to have a robust app and an even more robust marketing and advertising plan to make it viral. Having an idea of a mobile app is good. However, you should seriously consider taking assistance from an app development company. You can easily get an Android App Development Company in USA and with their skills and expertise, you can ensure that the app idea you have is created into an android app that is appealing visually and aesthetically. In my case, I had a great idea about a photo editing app that would let users add many effects to their photographs. Apart from effects, I also planned on adding special colors, backgrounds and even add text to the photos. The idea was to give it all for free and earn a few extra bucks using the AdMob advertising. However, marketing the app required a lot of efforts and it was very important that the app was created using the latest techniques. Thus, I contacted a Mobile App Development Company USA and asked for their assistance in the same. App Promotion: The pathway to success Getting the app created was not as tough as I had the assistance of a great team. However, promotion was the key and I was deeply engrossed in the process when I realized that the company that I am working with also provides digital marketing solutions. I asked for their help and along with the marketing manager, I sat down and brainstormed a few ideas and chose the ones that fit my budget. On an overall basis, android app marketing involves the following: Advertising: Advertising is the most basic method of promotion. Since I was low on budget, I did not give much importance to advertising at first. Google AdWords and Play Store marketing were explored to a limited extent and helped me in getting my app up and running. With help from the app developers, I was able to run a simple, yet successful advertising campaign. SEO: Since the firm I hired were experts in SEO, they ensured that the app was created using semantic coding and was optimized for the keywords relevant to it. The content written for the app was also in compliance and being a creative writer myself, I lent my hand and created some robust blog articles for the app that actually helped in boosting downloads. Social Media Marketing: Using the power of Twitter, Facebook and Instagram, I was able to spread my app like a virus. The campaign was managed by the app development firm and they helped me convert most of the audience into users of the app. App Monetization: Sealing the Deal Well, until now I had only invested in the app. I was fortunate that I found a company providing affordable App designing USA and was able to save a few bucks there. Once the app was up and running, I decided to begin the monetization process. The first thing I did was add AdMob ad units to the app. However, I once again took assistance from experts in this matter so that the ads were not hindering the user experience. Next, I added a premium version of the app. Upon purchase, a few extra features were unlocked and the ad units were removed from the app. The premium version is not much of a success, but I do have a decent number of premium users to justify the move. So, if you’re also looking to launch your own app business, please make sure that you take help from the experts. Finding Android App Development Company in USA, India, USA, UK and even UAE is quite easy and with the growing market competition, it is highly advised to tread with caution and only then you can make money off your app and run a successful app business.

Best Mobile Apps of 2015?

Mobile apps are being added to the various mobile app stores almost every day. In such a situation, it becomes very difficult for the average mobile user to understand which app he needs and which he does not. Furthermore, many apps of the same type make things even more puzzling and people often end up downloading the wrong app. Finding out the best from the lot: Finding the best apps takes a lot of time. With careful observation and deep research, we along with a well-known App Development Company have listed some of the best in the segment of android app as well as iPhone app for the year 2015. Stagefright Detector: Security apps are something which are very important in both android and iOS. Stagefright is a vulnerability which was discovered in android devices and for that, an app by the name of Stagefright Detector was launched. This is a simple app that can scan your entire device and tell you if you are vulnerable to stagefright attack.   Snowball: This is another important app that manages all your messages and notifications. Messages from all chat apps can be converged at a single place and replied to in a prompt manner. Moreover, you can select which notifications you want to see and which you wish to avoid. This app is available for android devices.   EasyDo: Having a personal assistant is fun, having a smart personal assistant is evern better. EasyDo is an iPhone app that manages and automates many of your day to day tasks like messaging your significant half when you leave office and prompting you to answer your mails. This app integrates with the notification center and gives you cues on how to handle the tasks presented in front of you.   Google Maps: One of the best navigation apps for both Apple and Android is Google Maps. Using GPS technology, this app gives you precise location details, helps you reach your destination using navigation and voice commands and even tells you the mass transit route of your destination. This is the most widely used navigation app in the world and rightly so.   TrueMessenger: This is an app created by TrueCaller. This app replaces your messaging app and tells you who sent you the message if the person is not in your contact list. Moreover, it helps you organize your inbox by sending spam messages to a different folder. You can call it a TrueCaller for messages.   WiFiMapper: A wonderful app for both iOS and Android users. It lists all the free Wi-Fi zones in the nearby locations to that you can avail the facility and save on your data charges. A statement by a well-known Mobile App Development Company said that WiFIMapper is a must have in your device if you’re a frequent traveler as it will help you in finding the best spots in twon where you can get free Wi-Fi.   Mint: This is a wonderful app for the iPhone users that lets them manage their monthly budget, keep track of their transactions, check their savings, current and credit accounts all in one place. The app can even give you your total net worth and help you in making sensible budget plans. The app is free and a must have for all iPhone users.   Facebook Lite: This new android app by Facebook is a boon to all those users who either have memory problems in their device or are on a slow internet connection. The app uses far less data than the normal Facebook app and as per the reports of an android app maker in USA, the Facebook Lite app was launched to address the users of growing countries where fast internet facilities are not common and so, the app was launched for the users of Asia, with Latin America, Europe and Africa getting their versions soon. Thus, here is a list of some of the apps which made the most number of head turns in 2015. All these apps are from different genres and help the user in managing their phone and their life in a convenient manner.

Follow the eCommerce sales trends for small and medium businesses in the World

Ecommerce has developed into one of the biggest marketplace in the world. With so many businesses going online, the digital market is becoming a tough nut to crack and many of the small and medium businesses are not able to handle the competition and usually phase out within a few months or maybe a year. However, if you’re one of the ecommerce portal owners in the US, then going for a professional E-Commerce Development Company to take care of your website and its design is a great way to make sure that you remain in the competition. We have compiled a list of important trends that are ongoing in the US digital market. By following these tips and taking the assistance of professional web designing and development services, you can actually make your site count in the highly competitive market. Mobile E-Commerce is on the rise: The one thing that is evident not only in the US but all over the globe is the fact that mobile devices are accounting for more ecommerce traffic than computers. This revelation makes it impossible to ignore the mobile platform and as an ecommerce business owner, you need to tap this territory in order to make your presence felt. Make sure that your E-commerce website design is compliant with mobile devices and also ensure that you launch android and iOS apps for your store in order to reach more people. All these can be easily done with the help of a specialist Mobile Development Company and you must get in touch with them for assistance and hire e-commerce developer for your firm. Social Discovery ecommerce boost: This is another trend that is growing really fast, especially with the mobile devices. The shopping for “socially discovered” products while browsing through Facebook or other social media is on the rise as people spend more time on these sites. The next target for an E-Commerce Solutions Company is to make sure that the social media presence of the firm is high and that they’re able to tap on the targeted audience and helping them discover new and interesting products. Shopping is always-on: Since people are constantly connected to the internet and using ecommerce apps and visiting ecommerce websites, the concept of always-on shopping is turning into a reality. Web Designing and Development services are being optimized according to these trends and the data from the US tells clearly about the times when people shop the most using their desktop or mobile. These data are then analyzed and any Ecommerce web design company USA must keep these trends in their mind while developing PPC and other marketing campaigns, while the ecommerce business owners need to follow the sales trends and plan their steps accordingly. So, following these latest sales trends will surely help you in boosting your ecommerce platform. However, you might not be able to accomplish all of this on your own and might need the assistance of an offshore web development company for getting the changes to your site done. Also, a strong marketing strategy is required and by signing up for offshore e-commerce solutions, you can make sure that your marketing campaigns are being handled by experts. For further details, you may contact us at Arka Softwares- E-Commerce website development Company providing high quality solutions to our clients. We have worked for over 300 clients spread across the US, UK, UAE, South Africa, Australia and India. Our team comprises of highly dedicated and skilled professionals with ample experience to drive your ecommerce platform to the pinnacle. Get in touch with us for any ecommerce query that you have and our experts will give you the best possible solution to the problem.

How to protect your website from being hacked

Hacking is a common process done each and every day. Hacking is not only done to steal private data, it is also done to access a web server for spam emails and even for setting up a temporary server for illegal type of files. Therefore, one must remain very cautious with their sites and use some anti-hacking measures in order to keep their site safe. Stay safe from hacking attempts, follow these steps: Hacking attempts are made almost every day so every site owner needs to be on their hands and toes in order to avert the danger and save their site. In this piece of editorial, we shall look at some important ways that can be used to successfully shield your site from hacking attacks. Up-to-date software: All CMS, Server operating system and other software being run on the server need to be kept updated in order to avert danger. So, you must make sure that routine updates are done for the same.   XSS: This is used when some hacker tries to run a scripting code in your web form. As per the instructions by a prominent Website Development Company, the best way is to strip out or encode all HTML while creating forms to avoid this issue.   Vague error messages: While displaying any error messages, keep them vague. For instance, say incorrect username or password so that the attacker does not know if one of the fields were correct. Such a message will keep things difficult for attackers.   SQL Injection: Using transact SQL leaves your web forms or URL parameter vulnerable to access using rogue codes. However, if you use parameterized queries, you can avoid the issue and keep your site safe.   Strong Passwords: Yes, we all know passwords must be strong. But, if you are to believe the various providers of Web Development Services most of the people use basic passwords for their admin area and leave themselves vulnerable to penetration.   Form Validation: Validation needs to be done both on the browser and as well as on the server side. Browsers can only catch simple issues and failures, while server side validation makes your site more robust and less likely to be bypassed by malicious coding.   Prevent Uploads: Uploads are a great way to breach your security. However, if you use proper access codes, you can keep a check on what access is given to which type of file and prevernt execution of malicious codes.   SSL: SSL protocols are used by site owners for protecting their website. This provides a security certificate to your site while you’re transferring sensitive info from your site to the server or the database that you have. This is also used in payment gateways in order to secure the financial information of the users.   Web Security Tools: There are quite a few web security tools available on the digital world. You just need to find the ones that suit your purpose and use them to keep your site safe. These tools along with the other steps mentioned above will keep you safe from most of the attacks online. So, use these tools and also consult some good Development Services in USA and elsewhere in order to get detailed reports on how to save your website from hackers.

Logo design
How can we effectively design logo for our brand?

A logo is something that depicts what your brand does. It is the first thing that the potential customer will see about your website/brand and it is like the first impression you make on the minds of the consumer. A successful logo must be able to attract the consumer and tell them something about your brand. A good branding strategy can never become successful without a good logo, says a prominent Website Designing Company in USA. How to create powerful logos for your brand? For creating a powerful logo, one needs a lot of creativity. A logo must be balanced, must divulge just enough information to the consumer so as to grab his attention and must be versatile. Some common features which need to be kept in mind while creating a logo as per the suggestions of a very famous Web Designing Company in USA are: Keep your logo unique and try to highlight the core feature of your brand. Brand names and logos must be related to the product/service as it is important to create an image inside the mind of the consumer. A logo designer can be very effective in such cases. Moreover, there are times when your logo needs to be very simplistic and create an enigma for the consumer to follow.   The logo you create must be scalable on all platforms. Never create a logo that looks good on your site or on your office building. It must also look good in your presentations, business cards and letter heads. So, try to create a design which can be scaled to any length and breadth and still not lose its charm.   Never try to divulge all the details of your company in your logo. A logo is not to be considered as a catalogue or brochure and you must treat not treat it as such. People providing logo designing in USA state that a logo must be powerful enough to create interest in the minds of the customer. He/she must follow the logo and try to learn more about the company. So, keep it simple and highlight the core feature of your company and not the entire portfolio of your company using your logo.   Color combinations of the logo that you design must be balanced with your business and the type of clients you’re targeting. A hospital and healthcare service provider cannot use colorful and party like logos as their job is serious and their logo needs to imply the same. Similarly, clothing brands have vibrant and attractive logos while law firms have simple and straightforward logos. The colors to be used and the type of graphical art being portrayed is solely dependent on the type of business and the type of customers.   Never design the logo alone. Always keep a few artistic people around you. A single person cannot bring out the best thing. A few people prodding their mind over the matter will yield the best results. Moreover, it is highly recommended to use professional logo designing services as the experts can help you find the perfect design for your business. So, keep these things in your mind and go on to form a great logo for your brand. Always remember that your first impression is the last impression, so choose your logo wisely and take your brand to new heights.

Clutch.arka
ARKA Softwares CEO Interviewed on Experience with Mobile App Development Platforms by Research Firm Clutch

We are pleased to announce that our CEO, Rahul Mathur, has been interviewed as an expert on Xamarin and Android Studio, two different app development platforms by the American research firm Clutch. Rahul’s interview is part of Clutch’s effort to research the app development software space, and provide information for buyers who might not know whether they should develop an app on a native platform, or use a cross-development platform. Here at Arka we have experience delivering successful projects using both native and cross-development techniques. Feel free to read more about our experience developing mobile apps here. We were pleased to partner with Clutch.co on this research effort, as they have consistently delivered industry leading coverage in the mobile app and web development space. In addition, Clutch has identified Arka as a “firm that delivers”, and a profile of our company is featured on the Clutch website. If you go to our profile you can read reviews from past clients of Arka, as well as expert insights from the Clutch analysts who have reviewed our company. We invite you to take a look at our profile on Clutch, and see for yourself the positive feedback our work has received there.

Mobile App Development Company in Australia
iOS 9: Features, Updates and Overview

With the launch of iOS 9, Apple gave the world the newest OS for their Apple iPhone and iPad. The OS comes with a host of changes and allows the users to do even more with their devices than they could do before. The biggest plus point of the new platform is the fact that iOS 9 can be used in every device that supported iOS 8. This means that a large proportion of the current Apple users will get the benefit of iOS 9. How is 9 better than 8? With fewer bugs, a lot less bloatware apps and a leaner and cleaner look, the iOS 9 is much better than iOS 8. New features added to the OS include multitasking for iPad, making Siri even more helpful and intelligent and reducing the pressure on processor and RAM by making the OS leaner. Features and Updates of iOS 9: According to a Mobile App Development Company in USA, Apple iOS 9 is a much better offering than all the updates launched by Apple and it is because of the strong internal changes made into the OS. Moreover, the reports of a company dealing with iPhone App Development in Australia clears out that the number of preloaded apps has gone down and this has significantly increased the user experience. Some salient features and updates added to the new iOS 9 are: Built in Apps: The number of built in apps have been reduced and the apps that do exist have been given a much better look. The OS provides you with a new and innovative way to experience your everyday use of the iPhone and iPad using the built in apps. Split Screen in iPad: This feature is only for the iPad users. The iOS 9 allows the users to run two applications at once by using the big screen to split both the apps. This makes working on the iPad really convenient and also allows you to do more at once. Backed with powerful processor and adequate RAM of the iPad, this feature is a major update in the iOS. However, users would want similar features in their iPhones too, especially iPhone 6 Plus and iPhone 6S Plus. Intelligence Upgrade: With new features added to Siri, the iOS 9 allows you to do even more than you could before. Siri gives you more proactive suggestions and can search from a wide array of topics. It is also capable of understanding your speech accurately and swiftly and make your experience worthwhile. Under the Hood updates: Using the state of the art engineering and technology at Apple, the iOS 9 brings you better performance at a lesser energy cost. It means that the OS looks good, works well, feels good and does everything at an optimized rate, but it does not consume too much juice for the same and hence the battery life is also increased. Apart from that, better and smaller size updates and tighter security features make it a complete package for all Apple users. Thus, with so many features on offer, the iOS 9 is a clear indication that Apple wants to make their phones and tablet not only look best but actually be the best in all aspects. As per the reports of a prominent Android App Development Company in USA, Google has to be very careful and launch a comparable counterpart in order to keep the competition open, otherwise Apple might get the edge in the market with their well-balanced iOS 9.

6 Android Phones which have a better camera than iPhone 6

We are all aware of the war between android phones and the iPhone by Apple. They have been at it on all fronts, be it the features, the technology, the camera and even the apps. Talking about the camera, the iPhone has always been a leader when it comes to the quality of image produced. However, all that is changing as Android phone manufacturers are finally catching up with iPhone and a recent study tells that there are about 7 android phones that have a better camera than the iPhone 6. Which phones have scored more points than iPhone 6? After talking to a notable Mobile App Development Company in Australia, we came to know that a well-known camera expert has conducted the annual mobile camera analysis and found that there are seven android phones that show better image quality than the iPhone. The tests were run on the following parameters: Flash Exposure and Contrast Autofocus Texture of the images Color Depth Noise Artifacts Editing features An Android App Development Company in UK said that a very big reason for the android phones to perform better is due to the updated Android OS that allows the device to use the camera hardware in a more judicious manner. So, pertaining to the results generated by the study, here are the seven android devices which have a better camera quality than iPhone 6: Sony XPERIA Z5: The latest offering by Sony is a powerhouse in itself. Equipped with the Sony Exmor Sensor, the front camera of 5.1 MP and back camera of 23 MP are capable of capturing vivid and larger than life images and videos on the phone. Samsung Galaxy S6 EDGE: With a 16 MP back camera and 5 MP front camera, this flagship model by Samsung is surely able to turn some heads with its picture quality. The phone is equipped with one of the best camera in the market and is a popular choice among the elite buyers. Nexus 6P: The latest offering by Google in collaboration with Huawei is also doing rounds because of a great camera work. The 12.3 MP rear camera made by Sony is a powerful lens that is giving Nexus 6P an edge over many other smartphone models in the same range. LG G4: This new flagship model by LG does not believe in competing with other phones when it comes to their camera. Their model competes with DSLR cameras and since we are giving you this comparison, you can very well imagine the strength of the G4 camera. With a 16 MP lens equipped at the back and an aperture of 1.8, this camera will give you lifelike images anytime, anywhere. Motorola X Style: With a Sony built IMX 230 lens with BSI and CMOS Sensor, Moto X Style makes a large leap towards attaining camera quality. The 21 MP powerhouse at the back ensures that you get lifelike pictures and also gives it the capability to shoot videos in 4k resolution. Sony XPERIA Z3+: The Z3+ by Sony was not very popular with the people. However, their camera department managed to pick some eyeballs and they have secured a position higher than the iPhone when it comes to picture quality. This fete has been achieved primarily due to Sony’s expertise with camera lens and with the 20.7 MP back camera of the Z3+, you can easily bring images to life. Thus, all these phones have proven that they can perform better in the camera department than iPhone 6. However, we expect Apple to hit back with their newer models and provide an even better image clarity and camera features to their users. In the department of selfies though, Apple stills seems strong as the selfies taken from the iPhone are unmatched and can even better your real life looks anyday.

Stress Management tips for the Talented Developers

Stress is common in today’s world. All professionals, be it Government Officials, MNC Professionals, engineers, doctors, etc. suffer from stress issues as the jobs are getting more and more demanding with each passing day and people are suffering from lifestyle issues as well as health issues which adds up to their stress. Stress and Web Development: Just like in any other profession, there is a lot of stress in the profession of web development and app development too. People who are talented coders spend a lot of their time in front of the computers, trying to fix bugs, create new things and come up with app and website ideas that would shock the world. However, all this toiling takes a toll on their health and it is said that most of the coders suffer from eye problems, have migraine and headache issues and also suffer from depression and loneliness. The reason is the fact that developers often sit alone and keep doing their work and have a very limited social life. Due to this, their life feels lonely and they sometimes end up getting depressed. These facts were presented by a prominent provider of Web Development Services in UK when they surveyed their own firm to find a reason for the drop in their productivity. Furthermore, the stress from failing to run a successful code or launching a good app is another factor that adds to their woes. Lastly, the growing competition in the sector has increased the amount of stress felt by the developers and now it is high time that developers take some stress management tips, said the report of a well-established Website Development Company in USA. Stress Management for the Developers: Even though stress management exercise depends on the person and the way different things affect him, but here are a few simple stress management tips for the app and web developers that will help them work well: Take frequent breaks: Coding requires a lot of concentration and sitting in front of the computer for long hours. Such exercise can increase physical and mental stress and thus, one should take breaks every once in an hour in order to just loosen their mind and get back to work with a new energy. Walk around your cabin, grab a cup of coffee or just close your eyes and relax for about 5 mins after every hour of rigorous work and you will feel a lot less tired than you usually are. Make workplans and stick to them: Making work plans is not an issue, sticking with it is. Most of us just create a plan of action when going into a new project and mostly we fail to keep up with the plan and in the end, we stress out ourselves trying to complete it at the last minute. It is very important to avoid such behavior if you want to stay healthy and stress free and now that you know the importance of work plan, it is highly recommended that you stick to it. Yoga and Meditation: Since the competition in the field is very high, not getting stressed out is nearly impossible. However, if you use yoga and meditation, then you can easily fight the stress and keep your mind calm and cool. Meditation allows you to channelize your positive energy and yoga keeps your body as well as your mind fit. So, indulge in these activities and keep yourself fresh and healthy.

PHP 5.4
PHP 5.4.45 Released: What’s in store for the developers??

PHP is one of the most widely used server side scripting technique by the web developers. According to a Website Development Company in USA, PHP is used in as much as 30% of the total websites that are on the web and most of the servers also use PHP for their working. The history of PHP: Initially developed as web development platform, PHP has grown as a general purpose language for programming purposes. The project was started by Mr. Rasmus Lerdoff, who came up with the first version of the platform in 1995. Ever since, the community involved with the development of PHP has grown and the platform is now being maintained by the PHP Group. The historical development of PHP went through a lot of phases in order to make it what it is today. People from all over the globe have connected themselves with the PHP group in order to give their contribution to the development and upkeep of the platform and its availability for free. The current version of PHP in the market is 5.6.13. The version was launched in September 2015 and brings many new features to the world of PHP development. However, according to a PHP Development Company in USA, the most widely used version of PHP till today is version 5.4. This version of the platform was introduced a few years ago and due to the internet boom, most of the sites made during that time were based on that version of PHP. So, the version in spotlight of our current topic is the release of 5.4.45, which is primarily a security based update to the current 5.4 platform. In the official notification released by PHP, the latest patch is meant to add the security features and it might be the last version launched in the 5.4 family as they are urging the developer to use the next gen versions and asking them to upgrade their current setups to the new versions of PHP. Additions made by the launch of PHP Version 5.4.45 The latest launch in the 5.4 line of PHP has seen quite a few changes, especially when it comes to the security features. Some prominent additions brought into light by a firm providing Web Development Services in UAE are: Fixed a security bug with #70350 that allowed for directory traversal using ZipArchive. XSLT bug NULL Pointer Dereference was fixed. In SPL, bug #70365 and #70366 were fixed which were causing vulnerability in serial code archive. SOAP bug #70388 was fixed that dealt with Function call confusion issues. Core bugs #70172 and #70219 were fixed that dealt with the stability of the platform. Other than these, there were changes in the EXIF, Hash and PCRE sections of the PHP program. These security issues were thoroughly addressed and a notification was released on the official website that urged all the website developers and designers to incorporate the latest 5.4.45 version to their sites in order to make them safer. Also, the notification further stated that the release might be the last one for 5.4 line of PHP and the developers were asked to try and upgrade to the newer stable versions of PHP which are far better and have much more features than 5.4. With so many uses of PHP, the Web Development Companies are positive about the continued usage of PHP. Other platforms do not offer as much flexibility and ease of access as PHP and it will be interesting to see how the new version allows the developers to make the web apps and websites more secure for their users. Also, the performance of the current version will also tell whether there is a need for another security patch version for the 5.4 lineage of PHP. So, keep yourself updated with the latest happenings in the world of PHP and understand the intricacies under which the platform works.

iphone7
Some probable details on the iPhone 7 Rumors

The much awaited iPhone 6 and 6 Plus was launched earlier in the year by Apple. The phone was received well by the people and posed a dramatic design change from their iPhone 5 models. Other than that, there were internal changes in the device which made it all the more desirable for the consumers. With the launch of iPhone 6, rumors started surfacing about the probable launch of iPhone 7, the next gen device by Apple. There have been several rumors suggesting that the device might be launched this year itself. However, other sources claim that the iPhone 7 will be launched by the fall of next year and the devices which are expected to hit the market in the second half of 2015 are going to be named iPhone 6S, a popular naming strategy used by Apple since the launch of their iPhone 3GS. The ‘S’ naming strategy is used by Apple to denote the devices which receive minor updates like an upgraded camera or maybe a better processor. The device model number is only changed when Apple introduces drastic design, feature and OS changes to the device. The model number reviews were gathered by an App Design Company in Australia, which claims to have connections with the Asian Mobile Manufacturing community. What all can be expected from iPhone 7? As per the reports from various analysts and other marketing firms, 2015 is not likely to see the launch of iPhone 7. The new devices which are going to be launched this year do not have significant changes and thus, will have S naming used. The iPhone 7 is likely to hit the market in the Fall of 2016, i.e. September 2016. Some major design changes are expected in the next gen iPhone, some of which are listed below: By using in-cell panel technology that it uses today, Apple has the opportunity to reliably reduce the thickness of the device. According to reports from an iPhone App Development Company in USA, the new device is expected to be as thin as the iPod. This report is also verified by a prominent iPhone App Development Company in Australia, which further adds that the device will have better OS features and the guidelines for app designing for Apple might undergo some changes. The screen size used by Apple might also see a change. The standard 4.7 and 5.5 inches screen sizes used by Apple are expected to undergo modifications, with Apple launching the new phones with 5 and 5.7 inches screens. This report was heard by a prominent Mobile App Development Company in USA, but the authenticity of the report is not clear. Other than the design changes, reports from a major App Development Company in UK states that Apple is going to stick with the Intel LTE chipsets for their iPhone. This is the usual trend and we can expect to see the latest version of Intel Chipsets inside the new iPhone 7 when it is launched. Some other likely features to be introduced in the iPhone 7 are: IPhone Force touch technology, which will track the area of contact and not the pressure. Thickness reduced to 6 mm range (just like iPod Touch). A more vivid screen resolution. Better hardware and more computing capabilities. All these features will make iPhone 7, one of the most awaited models in the next year, claims an App Development Company in Australia. It will be interesting to see what all rumors turn out to be true about the actual launch of iPhone 7, as the digital world is buzzing with information about the next flagship by the electronics giant Apple. So, keep your fingers crossed and keep yourself updated with the latest news as we edge towards the launch of iPhone 7. In the meanwhile, check out the various expected features of iPhone 6S, which is expected to be launched sometime soon.

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What is the future of .net technology?

.net has been around since a few decades. Unlike certain programming languages that have vanished from the scene of technology owing to their irrelevance amidst better languages, many are forced to wonder whether the .net solutions and development will also follow the suit. Well… The future of .net seems to be quite secured. Here are some more reasons for why the .net technology will remain popular and have the staying power in the coming years. The Framework The professionals at our website development company in Australia highly recommend .net to work with as it provides you with a powerful and scalable framework to code upon without writing a single line of code. It saves a lot of time and efforts and is also much easier for the beginners to grasp. This is so because when a .net application is compiled, it is compiled to IL (Intermediate Language) and not to the machine code. Besides, when the application is executed, it is compiled in a native executable code, that is managed by the CLR (Common Language Runtime). The benefit of this is CLR can guarantee certain aspects of the functions of your application like exception handling and garbage collection, giving it inherent security and robustness. Object Orientated Architecture Everything in .net is an object including what you write or use. For example, when you create a web page, it is treated as an object including a tag. According to the team of professionals at our website designing company in USA, this gives you the power to access and control your web applications as you deal with the properties to retrieve or set information. It also allows you to respond to events occurring within the application. Caching .net also offers an easy to use and powerful caching system. It allows any object to be sent to the cache for later retrieval with complete control on its life span. We can also cache the results of our query. So, the subsequent requests do not need a connection to the database for the execution to take place. XML Configuration Configuration of the .net applications are controlled by using a Web.config file. This file is in an XML format that is completely extendible. So, it allows you to abstract the configuration settings including the database connection strings from the code. The experts at our website designing company in USA say that this improves the maintenance and administration of your application and provides a central location for the information string. These are just some reasons for why .net is still so popular. Everyone including the experts at our website designing company in UK agree that .net technology is here to stay and will remain the basis for business applications of the web, scalable cloud services and also for reaching the end users via cross-device development strategies. The .net framework provides a reliable method for writing and executing your application and also helps you to co-ordinate your code.

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How to best PHP platform for E-Commerce websites

PHP, one of the most popular and widely used web development languages, is pleased with feature rich frameworks and number of open sources in its family. These frameworks include several incredible tools and features that offer a helping hand to businesses for building high-performance, robust web based applications. Each of the available PHP frameworks is designed to serve a specific purpose. Certain frameworks like WordPress and Drupal are considered the best as CMS and blogging platforms while the others like Cake and Zend PHP are usually recommended for website development. With so many PHP platforms available on the platter, it is common for most business owners to get confused about which one would be the best for them. To make the process of selection easier; we, at the website designing company in USA, are providing you a list of pointers that will help you evaluate the various PHP platforms: The product catalog Scalability Business user control Reporting and Analytics Search Agility Integration Interoperability Synergy Payment Gateway Integration Lets us have a look at the top 5 PHP platforms that are widely used for e-commerce application development: 1. Magento: Magento is the most versatile e-commerce platform. While outsourcing software work in India, we have realized the great potential this platform can offer to businesses. It provides rich e-commerce solutions with complete flexibility as well as control over look, higher functionality and content for an online store. Magento provides a multi-lingual platform that can control multiple websites from a single admin panel with an ability to share as much as or as little as information that is optimum for your business. It also supports localization and multiple currencies. 2. OpenCart: According to the researchers at our website development company in Dubai, OpenCart is also an excellent PHP based shopping cart system for e-commerce. It provides robust e-commerce solutions for internet merchants. It is a highly scalable and a very powerful platform that allows you to create an online shop of any size. It provides a visually appealing interface and is search engine friendly. 3. OsCommerce: This is one of the older PHP frameworks that has consistently been a popular choice for traders looking to set up an online shop. It offers a good range of features and allows business owners to set up their eCommerce stores quickly and with ease. The experts at our website designing company in UK trust this platform for its amazing catalog at the frontend and a versatile administrative tool in the backend. 4. PrestaShop: This one has been one of the world’s most professional and leading eCommerce frameworks. What makes it so desirable is its open source framework that offers PCI-DSS compliant, customizable eCommerce solutions. It can handle everything that eCommerce needs including setting up a web store and managing customers and orders. 5. Shopify: Shopify is perhaps the easiest eCommerce framework to work with. And that’s the USP of this framework. It features a customer menu that can help you organize your customer data for marketing purposes. According to the professionals at our software development Company in South Africa, this framework is the best when you want to add multiple catalogs to your online store. It is a heavily packed framework and has several tools that can help you create a successful online store. We can help you select the best PHP framework depending on the nature of your business, your products and services and your specifications. Once you have managed to complete this crucial step of online store creation successfully and correctly, the rest will be much easier!

ARKA Softwares
How we are different for boosting your business through to websites?

A visible presence on the web is the key to any business to gain attention of their prospective customers and clients and optimize their sale. Now that’s the boost internet has given to small and large businesses in terms of higher profits and an extended reach to the worldwide customers! However, there is a flipside too. If a good online presence can give a boost to your business, the lack of it can also cause a dip in your sales and profit. That is so because today most customers rely on the net to search for the service providers and sellers of the products they are looking for. So, if your website doesn’t appear higher in the Google ranking, there is a danger of your competitors taking the position and eating into your business. But, you need not worry about this. Our website development company in India has in its kitty several secrets and strategies that will help your website gain attention of the netizens and ensure regular traffic to your site thereby giving the much needed boost to your business. So, here are certain unique and efficient methods that we will provide you to boost your online presence and business through website. The SEOs at our website designing company in USA have the required knowledge and experience to come up with the most relevant keywords that will ensure your website link appears at the top in the search engine results. Our creative researchers keep a track of changing trends for keywords and ensure that the keywords entered for your website are in line with the working of the major search engines. We provide long-tail keywords that include the relevant terms for your business. The long-tail keywords are great for reducing your website’s bounce rate and for increasing the time-on-site. Our website designing company in Australia can help you in optimizing your presence on the social networking sites including, of course, the most popular Facebook and Twitter. We have several proven tricks like starting a forum on your website and initiating a Facebook group that can quickly begin higher ranking for the long-tail keywords we have provided. Whether you sell just one product or a number of them, we design your website accordingly so that all the products gain prominence and each one gets the desired attention. We advise you on how you can group the products and services so that the customers can easily find what they want and are also attracted to the other relevant products, which they might be interested in thereby improving your cross-sales and up-sales. Our website development company has a crew of talent professionals that can add an impact to your promotions with creative hover ads. I'm sure you are familiar with pop-ups: They are small windows containing information like a special offer that "pops up" when you visit the website. Whether you love them or hate them, you have to accept that pop-ups are a very useful tool for your online marketing. Though Google, Netscape and others have developed a pop-up blocking software, we have discovered an impressive technology that will let you use your ads through what is known as hover ads. These ads behave like pop-ups; but they won’t get blocked and will give you a great visibility. Beside these, we have several tips and tricks that can help you boost your business through websites. And the best part is that the talented team of SEO experts, web designers and developers at our website designing company in UK is continuously looking for new, innovative ways to drive relevant traffic to your site. So, you can be assured that your business does not lose the search traffic to its website and it continues to retain its higher position in the search engines.

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How can iPhone and android apps affect your business?

Smartphones are considered one of the most revolutionary gadgets in the last few centuries. The experts at our website designing company in Dubai believe that with time, the mobile application market is heading towards a popularity explosion. Our simple mobile handsets have transitioned from having certain basic features like making and receiving calls and SMSs into a hyper-productive business tool. You can track your time, share your work docs and even manage your projects through iPhone and Android apps. Business owners can make a good chunk of their living by developing apps for iPhone and Android devices. There are several other ways by which mobile applications can boost your business prospects. Let’s have a look at them. Create a virtual office Whether you are at a local coffee shop or at the far end of the world, you can be sure that your work will be done if you have your mobile device! The expert and prompt professionals at our website designing company in UK are often asked for document feedback while they are away and they have been able to offer a quick response by having a computer around them through their iPhone or Android device. Mobile apps allow you to work more productively and help you to interact with your clients and customers like never before! Facilitate Customer Relationships iPhone and Android apps provide a great way for any business to communicate with their clients directly, while adding incremental value at every step. The apps offer limitless potential for on-the-fly project management by letting you to track the to-do’s, facilitate employee communications and set project milestones regardless of where you are. You can also manage sales catalogues for product viewing and ordering through these apps for a more interactive customer experience. Cost-Effective Marketing Mobile apps offer the most efficient way to getting the word out about your new products and services. And this facility comes at an unbelievably low cost! Our website development company in India has provided assistance to several companies for the promotion of their products by designing and developing such apps. These promotions are geared for the targeted audience so as to reinforce your brand and gain product exposure to the most relevant user group. And as we all know, you have to be “known” to crack a sale! New Platforms for Software Our website development company in South Africa has noticed a great expansion in the boundaries for smartphones and tablets. All major and minor industries have sector specific software that caters to their respective market. But, for the longest time, the software companies were limited to building for Mac or PC. But with the mobile apps, we have entered an era that is capable of developing an application for all mobile devices. Today, most device-specific apps no longer need to be tied to any expensive hardware. So, rather than purchasing the barcode scanners for tracking inventory, you can build an app that can simply scan the inventory by utilizing mobile cameras. Quite a cost effective solution, isn’t it? These are the handful of ways by which the iPhone and Android applications can help you solve your business problems by creating a virtual office, facilitating customer relationships, re-creating software for new platforms and by providing a cost-effective marketing option. In short, these apps can give an upward push to your sale and ensure better visibility among prospective clients.

Android and iphone app
5 Smart ways to save Mobile Data in Your Smartphone

Mobile data doesn’t come cheap. Especially when you have so many things to do with your android device, saving every last kilobyte of your mobile data is recommended. But, there are many apps that leech out the data from your mobile with their background processing and constant updating. Under such conditions, it becomes quite difficult to save your mobile data and you might end up paying extra money for using the internet. But not to worry, we at Arka have chalked out the various reasons that cause data loss and are presenting you with 5 smart ways to save data in your android device. Also, if you’re a business owner and want to get your app made by an App Development Company, keep these tips in handy and make sure you ask your app designer to create apps that are lighter for your customers to carry and use and hire application developer only after you’ve considered all these things. Restrict Background Data: Your android device has an option of disabling background data usage. By checking this option, all your apps will stop working in the background and in order to get the latest updates while to open them. However, it is a great way to reduce your data usage as background usage tends to be very high for some apps. If you’re a business owner, make sure that the app design company that designs your app ensures that the background data usage of your app is limited. Turn off Auto Update: Google Play Store is set to automatically download the updates to the apps you have on your device. A great way to save your data is to disable auto update on mobile data and set it to auto update over Wi-Fi only. Turn off App Sync: Apps like Gmail, Google+, etc., automatically sync your device with the mailbox or with your timeline. If you turn off sync, then these apps will stop gathering data on their own and will fetch the updated results only when you operate the apps. Disable Unwanted Apps: There are many apps that you don’t want to use and also cannot be uninstalled from your device as they are system apps. The best way to make sure that they don’t eat the phone memory and phone data is by disabling them. Once you disable the app, it does not function until and unless you re-enable it at a future point of time. Limit Data Usage: You can limit the data usage of your device and once you reach the limit, your phone will automatically close the data connection. This can be used a precautionary measure for keeping your data use in check and can also be used to monitor your daily usage so that your data works for the maximum days possible. Keep these 5 smart tips in your mind and make sure that you use your data in the most judicious way. For all those people who are looking to get their app created for going online, make sure you select the best Offshore App Development Company for your needs and the creative team is capable enough to keep your app light for your users. If you want more details regarding mobile app development, you can get in touch with us and give us a chance to show you the true picture of mobile app development. We are one of the most prominent Android App Development Company in India at this moment and have worked with many overseas clients ranging from USA, UK, and UAE to South Africa and Australia. So, if you’re on the lookout for an iPhone App Development Company or any other app development company, then do get in touch with us and tell us what you need.

manual-testing-guide
Manual Testing: Meaning, Purpose and Methods

Manual testing is referred to the process wherein a software tester sits and goes through an end user software to determine the various flaws and bugs in the software. The process is generally carried out before the official launch of the app or website or software and forms an integral part of the quality assessment of a software. Who use manual testing? In general, software testing is done using automated methods. Developers tend to use automated scripts and computers for the purpose as the process is made easy. However, in cases of graphical interface, games, e-commerce sites and interface of apps, manual tests are preferred. These tests are preferred as in these cases, user experience is what matters and in order to ensure that the end user is able to conveniently use the service, testing using manual methods is quite important. Almost all the e-commerce and game developers use manual testers to make sure that their app or site is working as per the convenience of the public and not causing any bug during use. How does one go about doing manual tests? Testing for a software bug manually is a cumbersome task. It needs to be done with immaculate accuracy and has to be very robust. Doing it with lack of agility would yield bad results and do away with the very foundation of having manual tests for the software. Even though the testing procedure is fabricated specifically for the software to be tested, there are some general guidelines that give you the basic framework of such a test. Some of the steps or stages that are included in a manual test procedure are:   Selecting a test plan: This is the most basic step and is done in almost all the manual tests that are done. A proper test plan is needed in order to properly execute the manual testing technique and get results. The requirements like the number of people required, computers needed and software licenses are determined and acquired for the same.   Creating a test guide: A detailed guide for the tester is created by the software developers detailing all the steps that need to be followed in order to get the required results. Furthermore, the expected outcome of each of the action is also given so that the tester can verify.   Assigning testers: Testers are sought and assigned the tasks. They get to work and complete the task manually within their stipulated time and send the results to the developer.   Test Report: A report of the test is created by analyzing all the inputs of the testers. The report is read by the managers and developers and they decide whether or not the app is ready for commercial release. If there are issues, then the developers identify the root cause of the issues and then get to work on them and debug the app or software.   Hire experts for manual tests: Even though the process seems quite simple, the work involved is not as simple as you think it to be. Thus, the requirement of expert testers who have experience and expertise in software is high. The experts are able to follow the steps more accurately and deliver better results. A web Development Company always keeps a few testers around for doing manual tests on their newly created apps and software and even websites. If you’re getting your app or software made from these companies, then you don’t have to worry about the testing phases. However, if you’re using freelance developers or developing the app yourself, then you should actually look for some trustworthy and experienced testers who can actually help you out in the process. So, make sure all software and apps developed are tested by manual testers before coming out into the market in order to make sure that less number of bugs are encountered by the users. However, do note that apps will always have some bug or the other and thus, constant improvement of the software or the app is needed at all times.

ARKA-Softwares-website-design
Precisely how can a web page design boost your small Business?

You must have heard many people say that an attractive and well defined web design is very important for business. If you’re a small business owner, then you must have also heard that website design is one of the key factors for boosting your business and making a mark in the digital world. But, how does that happen? How can a web page design boost your business? Let us find out for we got some answers for you. Boosting your business with attractive web design: Whenever you set up your small business on the internet, the first obstacle that you face is getting traffic to your site or your e-store. This challenge is the toughest one as this defines whether your business will run or fail. In order to overcome this challenge, an attractive web design can really help. Moreover, building apps for your company by hiring an App Design Company can also help as the mobile market has grown manifold in the past few years.Let us find out some of the ways in which a web design can influence your business and help in boosting it. After you’ve gone through these points, we are sure that you’ll be looking to hire web designer for getting the best possible site for your business. Attractive Web Design is good looking: As the heading says, an attractive thing is attractive because it attracts people. If your website is dull and has only text, you cannot expect people to drop by and navigate. However, if you hire a wonderful Web Designing Company and explain all your requirements to them, then they will create a template suitable for your site that will attract people and help you increase your reach. Web Design can bring out the essence of your small business: The design of the website is a key indicator of the nature of the business. A site related to medicines will never have colorful and funky themes, while a site selling clothes is colorful and attractive. Thus, choosing the correct web page design will tell your customers much more than the text inside and if you can get the design right, you will surely make a lot of new customers. Attractive web design can get you more organic traffic: If your website looks good and people enjoy browsing your site, then they are more likely to refer your website to their friends and the chain goes on. In this way, you can generate a lot of organic traffic without having to pay for the marketing of your site and this is certainly a great way to boost your business. Get the best web page designs with ARKA Softwares: We, at Arka, have a strong team of designers who understand the current market needs. We are a well-known Info Graphic Design Company with a lot of experience in global digital market. Our experts have handled projects from all over the globe including the USA, UK, UAE, South Africa, Australia and India. With over 400 projects completed in just 5 years of business, we are the fastest growing Custom Web Design Company with a portfolio to die for.So, if you need to get the best web design for your site, then you can contact us through our website or visit us at our offices in India and the USA.

How mobile technology is changing the future of e-commerce industry?

 Mobile technology has brought about a huge change in the landscape of the e-commerce industry. Mobile phones are being used to conduct most of the business and people are rapidly migrating from desktops to mobiles.The advent of mobile websites, responsive web pages, smartphone apps, mobile cash wallets, etc., have made it easier for the consumers to buy stuff and the e-commerce firms are capitalizing on these technologies to reap profits. Mobile technology has steadily built on the advancements in this field and with more power to the consumers, mobiles are helping them in exploring areas which were previously thought of as impossible. Moreover, the advent of mobile has led to the growth of many mobile based businesses, which have fared well in the past few years and have turned out to be some of the biggest companies in the world right now. Features offered by Mobile technology: Since smartphones have become an integral part of the human life, developers and e-commerce firms have worked hard to bring the following features to the consumers: E-commerce mobile apps developed by Mobile App Development Company in USA,  UAE, India, Australia and other important digital markets across the globe. These apps allow consumers to shop for their favorite products using their mobile phones.   Mobile wallets developed by a few firms who provide financial services to the people. These apps allow people to make secure payments and avail huge discounts and cashbacks.   The freedom to shop on the go and get access to a plethora of products anytime, anywhere.   Mobile technology allows for targeted marketing as analytical studies allow e-commerce firms to track the behavior of the mobile app user and construct specialized offers for them in order to drive conversion rates. All these features have made it easier for the people to engage in online shopping using their phones and also helped the e-commerce firms to target their customers in a more defined and polished manner in order to increase the rate of their conversions. Mobile Apps: Changing the future of e-commerce Perhaps the biggest game changer for the e-commerce is mobile apps. With app development services in USA, USA and other parts of Europe becoming common, most of the firms dealing with e-commerce and migrating to apps as they feel that apps give them more leverage on their customers. But how exactly are mobile apps changing the future of e-commerce, let us see: Mobile apps have a higher reach and allow the e-commerce firms to target their customers’ day in and day out. According to the reports by a Hybrid App Development Company in USA, e-commerce conversion rates are higher with native apps that send notifications to the users about all of their offers and discounts, thereby targeting their users in a more efficient way and increasing their sales. Mobile apps have simplified the shopping process and made it possible to shop on the go. With more exposure towards online shops, people are more likely to buy stuff from the e-commerce firms. When asked from an app designing company in USA, reports reveal that e-commerce firm owners are preferring apps over mobile sites as it gives them the chance to modify to their heart’s content and add something of extra value to their users which ultimately helps in improving their sales. The addition of mobile wallets as a payment process has also helped in simplifying the payment process. According to an Android App Development Company in USA, People prefer a smooth shopping experience and in lieu of mobiles, the process becomes much simpler and people are more likely to shop online. Thus, the introduction of advanced mobile technology is aiding the growth of e-commerce apps. With more and more research being done in this field, it is likely that the business will see definitive growth in the next five years or so. However, the competition in the field is quite high and one must come up with new and innovative ideas in order to enter the market and grab a fair share of the digital market for themselves.

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Web Design and Development: Your tools to convert Conventions to Product Development

Designing is an art. A designer brings out the aesthetics of the business and keeps them in front of the potential customer in such a way that the user is inclined towards doing business with the firm. Designing has always been an integral part of the product development process. There are countless examples wherein a simple design layout laid the foundation stone for product development. In similar ways, web design and development is a genre that drives product design and development. The way a website is designed and developed makes way for the way people perceive the site and look at the firm that owns the site. E-Commerce platforms particularly need sound web development services in order to succeed as their site design is a mirror into their organization and if the site fails to impress, then holding on to customers is a tough job. How does a Web Designing Company define the product development of your firm? Since web development and designing define the parameters of perception, a client centric Web Designing Company always makes sure that the inner essence of the clients business is meticulously portrayed in the website design. It is important as the targeted audience need to perceive the correct picture of the company in order to understand what they offer. However, many a times, the website design and development technique defines the way for the company. An out-of-the-box design might invoke new product philosophies. A peppy and colorful website might pave the way for a peppy and enthusiastic office culture of a firm and it depends on the Web Development Company as they’re the ones who do all the design and development. Web Design and Marketing: Two inseparable souls Marketing is the soul of any business. In the digital world, your way to interact with the people is via your website. In this sense, web design and development is the most important tool that you need to use wisely. Organic marketing plays a key role and by using your website, you can actually do organic marketing and gain new customers. The design philosophy often helps in creating the image about a product and becomes an inseparable part of the production process wherein the web design and development define the way product must behave. An Info Graphic Design Company is the best pick if you’re looking to create product image and need some innovative and conclusive design ideas for the same. Open Source Development Company is another great option as they provide express solution to any kind of design issues related to any platform whatsoever. Thus, the image created by the design and development philosophy of your site can play an important role as to how people expect your products to be and how they wish to use them. Since these factors play a role, a firm often comes up with an alternate product development technique in order to meet the requirements of the targeted audience. We, at Arka Softwares and Outsourcing, ensure that the client needs are met using the best design techniques. Our designers are the best and have worked for clients spread across the globe from USA to UK ,UK to Australia and India. We have even catered to projects pertaining to South Africa and the UAE and have ample understanding of the global market. We are a comprehensive custom Web Designing Company that works as per your needs and gives you the best results always. With us, you can always expect to create redefining ideas and come up with innovative web designs that will change the way people look at your business. So, come and join us for an exciting adventure and see how our experts turn your web designs into one of your most commonly used traditional product development process.

ARKA Softwares ecommerce Development
The E-Commerce boom: How to improve your business profits using E-Commerce Platform

With rising dependence on e-commerce platforms, mostly all businesses are going online. The competition in the e commerce world is increasing at a high pace and proper optimization of the websites is required in order to make sure that the profit margins increase. Even though there are countless ways you can approach to increase the sales in your website and improve your profits, we have selected the most useful and time tested methods that will surely help you improve your sales on the e-commerce front. So, here are some of the most useful optimization tips that will help you in improving your business profits using e commerce: Build an interactive website The first thing that you need to do in order to boost your sales is create an interactive website. With so many e commerce sites on the internet these days, consumers need a valid reason to leave other sites and shop on yours. Make sure you hire web developer to make sure that your site looks professionally built. Selecting a reputed E-Commerce Development Company to handle your e commerce site is a great way to achieve optimization as these companies are equipped with the required talent and skills to elevate your business amidst the competition. Also, give notice to the ongoing trends and make sure that you have the best user interface and a very easy navigation system to ensure that the consumer finds what he/she needs at the earliest. You might also want to hire web designer in order to create attractive themes and templates for your site and give your visitors a treat to their eyes. Automate your Site Since price competition is quite rigid, rising prices of the goods you sell is not an option. So, a good way to boost your income is to reduce the operation charges by automating your site as much as possible. Automation allows you to perform tasks quickly and reduces the amount on manpower you need for your firm. So, go for automation and drastically reduce your operation costs for the best results. Offer strategic discounts As the number of e-commerce sites is too many, offering discounts is more of a necessity. Make sure your offer them discounts on regular basis and make these discounts count. If you make your minimum purchase value with the discount higher than the average sale value, then you can actually boost your income and see a growth in your sales. Increase web traffic Without traffic, your website is just another silent marketplace. Increase the number of visitors by engaging in SEM (Search Engine Marketing), SEO (Search Engine Optimization) and SMM (Social Media Marketing). PPC (Pay Per Click) and PPS (Pay Per Sale) marketing is another great way to boost sales and you can take the assistance of Open Source Development Company in order to make sure that the campaigns are maintained and marketing needs are covered in the best cost. By increasing your web traffic, you create more awareness about your website and ultimately see a boost in your sales. Thus, by following these simple methods, you can easily optimize your site and boost your sales. Hiring an E-Commerce Development Company to perform these tasks is a good option as they have the required expertise to handle the SEO and web development aspects. So, come join us at Arka Softwares and Outsourcing to make sure that all your E-Commerce needs are taken care of using the most advanced techniques and you can easily see your sales reach the pinnacle as you trust our experts to do the job for you.

Reasons why Cloud Technology is the way to go for Mobile App Developers in 2015

We are living in an era that purely driven through technology. With each passing year, new technologies are being developed and launched in order to make things easier for us. With 5 months into 2015, the technology that has gained the most momentum is Cloud Technology. It is being said that the Cloud Computing Technology is the next big thing in the fast moving online world where handling of data has become a major requirement. But why such a focus on cloud technology for mobile developers? How does cloud make the process better for an App Design Company? Let us look at some of the reasons why Cloud Computing is the way to go for the app developers. Cloud Offers Security: If you’ve an App Development Company, then you must know about the concerns of your clients. Every person that launches an app wants his/her app to have the security features that will allow safe usage. Safety is of utmost importance for the enterprise apps and financial and banking apps as the information contained in these apps are quite confidential and any security flaw will impact negatively on the app developer’s profile. Thus, going for Cloud Technology is a great way to reduce risks as you store the data on encrypted cloud servers and even if a person loses his phone/tablet, the data cannot be stolen from the phone. Also, you do not need to develop various versions of the app as the mobile apps running on cloud can be used across all platforms.   Cloud is the Next Big Thing: Since the big guns like Google, Microsoft, Apple and Amazon are investing heavily in Cloud, this technology is surely going to be the next big thing. With loads of security and accessibility features, cloud is a great way to store and retrieve data from anywhere. With so much emphasis being given to cloud, the App Design Company owners should actively look into the potential that lies in the Cloud Computing and hire application developer in order to grab a piece of action before its hijacked by the others.   Cloud is Easy to Use:Since cloud apps are developed using CSS, HTML 5 and Java, separate versions of the app are not needed. Thus, all devices use the same version of the app and it becomes easier for the users as they do not need to adapt new interfaces and learn to use the app in different platforms. Another convenient point is the fact that cloud mobile apps store data over the cloud server and allow the users to access it from anywhere and on any device using their login credentials. Such ease of access makes them the hottest trend in technology this year. So, if you’re developing an app for your business, make sure you get it done using Cloud Computing technology. We, at Arka, offer comprehensive Cloud based Mobile Apps for our clients in order to keep them ahead of the competition. Being regarded as an upcoming Offshore App Development Company, we have gained the trust of our clients and have catered to over 300 clients from USA, UK, India, UAE, Australia and South Africa. So, whether you’re looking for Android App Development Company or iPhone App Development Company, ARKA Softwares and Outsourcing is your best option as we give 100% customer satisfaction with a lowest price guarantee. Get in touch with us for further details and see how we can use Cloud Technology to drive your online business to the pinnacle of success.

What Security features make ASP.NET popular amongst Developers?

When it comes to web development, web apps and services, ASP.NET is one name that resonates across all categories. Designed by Microsoft in 2002, the platform is one of the most popular in the world and works on an open source model. The initial release only had the .NET framework, with ASP (Active Server Pages) being added to it at a later stage. The latest release, version 4.5, was launched in 2012 and we are still waiting for the final stable release of version 5. The framework is written using the .NET Language system of CLR, which allows the developer to code using a plethora of coding languages. Security Features of ASP.NET Perhaps one of the most exciting features offered by this platform are the security features, which make them suitable for web apps requiring authorization and login details. The features are in-built into the framework and there are some which can also be used by adding plug-ins to the existing framework.Some common security features that make it one of the most popular extensions and frameworks for web app development, as per the reports of a Software Development Company in USA are: Authentication: The ASP.NET framework offers a lot of options for adding authentication steps before opening an app. One can opt for no authentication, individual authentication, windows authentication or enterprise authentication. Each type of authentication have their own pros and cons and are used as per the needs of the developer. The authentication layer uses the .NET Identity to find out about the registered users and authenticate them to use the services.   Access Rights: The framework also allows the developers to give access rights to all the users. In a report by a prominent company providing .NET Development services in USA, the access rights helps in determining which users can only read the data, who can read and write and who can change the developer mode and so on. These rights allow us to keep the data safe from unauthorized users and is a great option provided by the platform for the developers.   Two Factor Authentication: ASP.NET also allows the developers to add a module for two step authentication. This authentication allows the use of a mobile phone for SMS verification or an email id for code verification using the email sent to the registering user. Such type of features are quite helpful for apps that deal with some monetary transactions as they keep the entire setup more secure.   Immunity to outside attacks: The .NET framework is developed by many of the world’s top developers and features security options that make it difficult to attack these apps and websites using malicious software and other such attack methods. The security features are quite robust and are able to fend of outside attacks with ease and keep the app the user data secure. With so many robust features offered by ASP.NET, the platform has become quite popular and is used by millions of developers worldwide. Almost half of the companies engaged with website and web app development are using the Microsoft.NET framework development in USA and also in the other parts of the globe. The scenario is quite clear in the growing economies too. India, UAE, China and other Asian countries also use ASP.NET more than other platforms and one of the prominent reason are the availability of strong security features in the platform which are inbuilt in nature. So, consider the pros and cons of various frameworks before using one of them, but make sure that you keep all these security features in mind before taking any decision. The security of the user and the app database is of utmost importance and keeping these in mind, the popularity of ASP.NET has grown and is expected to keep growing at a rapid rate in the coming future with the launch of the stable version 5.0 and other add-ons.

Why Mobile Apps are pivotal to any business’s growth these days?

Ever since the dawn of the digital era, the way business is done has changed quite a bit. With websites and e-commerce platforms taking over the real world business, firm owners are desperate to reach out to their customers on their laptops and desktops and sell their products and services. With the introduction of Smartphones, the world just got even smarter. The dawn of Android spiced things up evens more and suddenly, mobile apps became the hottest way to digitally market your products and sell them to your clients and customers from all around the globe. But, why have these apps become so powerful? Why do they hold a key position in defining the growth of a business? Let us find out: Mobile Apps have a wider reach: Ask any Mobile App Design Company or App Development Company as to how apps help a business, and their first reply would be – more reach. Mobiles are always in the pockets of your targeted consumers. If they’re using your apps, you can send them notifications about the sale you’re going to have or the items that they might have left in their shopping bag. Thus, mobile apps provide you with a much larger reach. Mobile Apps provide analytics: The data from the user who runs your app is pivotal to study the behavior of the consumer. Using this data, you can send tailor made offers for the customer and drive your sales. Even though this feature is available with websites too, but ask any iPhone app development company and they’ll say that the mobile analytics say much more about the consumer than the usual analytics. Mobile Apps are convenient to use: Since we are getting used to luxury, using the laptop to find something online seems like a lot of work. We all want to just lay on our beds while browsing through a catalog of electronics or fashion accessories and a mobile app helps you do that. Thus, businesses who use their mobile apps tend to reach more people and are equipped to target better sales in the long run. How to get an impressive app made? If you’re a small business owner and need your own app, you can hire app developer from the internet very easily. However, make sure you choose a good service provider so that the app turns out just the way you want it to be. We at Arka Softwares and Outsourcing which is an Offshore App Development Company are determined to provide only the best solutions to our clients. Having served over 300 clients from India, Australia, UAE, USA, UK and South Africa, we are rapidly becoming one of the best IT Solutions provider in the global scenario. Our team of Android and iOS developers have the necessary skills to develop the best apps for the platforms, so if you have any queries then you can get in touch with our experts and we will give the best and the most economical solution to your problem.

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Some positive impacts that digital technology has had on human life

The world has become a much smaller place thanks to the advent of the digital technology. Using this technology, people can reach far and wide and get access to content that was otherwise impossible or very tough. Thus, we list some of the most important aspects of digital technology that have had a positive impact in the life of humans. Easy Access to a plethora of information: The internet has portals that give information about various topics. The internet is a giant source of reliable information from all over the globe and it provides easy access to all human beings. Historically, gaining access to such a huge volume of data was a tough task and the advent of digital technology has changed all of it. Encouragement of Innovation: Since humans have access to a wide array of data, they can easily bring out new innovations using that data. Moreover, crowd funding, venture capital and angel investments are much easier now due to the communication channel provided by the internet. All this is only possible due to the development of digital technology. Improved communication: Communication systems have improved a lot, thanks to the digital technology. The obsolete forms of communications like telegram and letters, which were very time consuming, have been replaced by the much faster email and instant messaging. Moreover, getting in touch with people across geographical barriers has become cheaper and much more accessible due to the digital technology. Social networking: Digital technology has given us the gift of social media. Social media is the biggest platform of communications in the present time and as much as 20% of the total populations of the world use some form of social media or the other. Sites like Facebook, Google +, LinkedIN, Yahoo and Instagram allow people to remain in contact with each other irrespective of their present location. The social media also allowed old contacts to again connect with each other and many people have found their long lost friends or relatives by the use of digital technology. Moreover, social media has provided a platform to the companies to exploit digital marketing solutions and reach out their customers in order to interact with them and offer them better services and deals. Access to digital media: Video streaming sites like Dailymotion, Google Video and YouTube have become a primary source of entertainment for all. These platforms provide a lot of engaging and interesting content to the people and they can enjoy a variety of videos made on different niche. Other sites like Netflix have made it possible to buy or rent commercial movies on the internet and watch them on demand. E-Commerce: The digital technology has allowed humans to shop from the comforts of their homes. Things like electronics, consumer durables, food items, apparels and even medicines and vehicles can be bought and sold on the digital platform and it has made it easier for the firms to reach out their customers and conduct business by the use of digital marketing services. Thus, digital technology has become a boon to the humankind and helped in alleviating the status of the human life. However, there are certain cons of the digital world that must be taken into consideration while accessing the data and it is the duty of the humans to keep them away from the harm that digital technology may cause to them. Also, for all the new firm owners, digital technology offers you a plethora of opportunities and by availing some professional SEO services, you can easily get yourself noticed on the digital world via organic search engine optimization and make your mark on the digital market. We, at Arka Softwares & Outsourcing, offer some of the most innovative methods to make you known in the digital world. We ensure that the digital technology brings together consumers and producers and our clients make the most of this opportunity by getting in touch with their target audience and interacting with them about their products and services. We are an SEO Services company that provides high quality and affordable SEO services to our clients in order to give them the much needed boost in the virtual marketplace. So, get in touch with us to discuss the possibilities and if you’re just a curious reader, enjoy the benefits of digital technology but do so with care and vigilance.

digital-marketing
Basic website optimization techniques for the local businesses

We all have heard about the powers of SEO. We are fully aware of the fact that SEO can allow you to rank better in search results and get more traffic to your site from across the globe. However, not all businesses are global and there are many businesses who just focus on a local geographic location and want users from that region to find them. Thus, enters Local SEO. What exactly is local SEO and how does it help? Local SEO is location specific SEO of a website that makes it well optimized for a search result aimed at the current geographic location of the business. Local SEO is a powerful tool and it is very helpful for the local businesses as they do not want people from all over the globe to visit their site and only wish to focus on the local crowd. With proper website optimization and digital marketing services, a small business can easily get famous in the local domain and spread the customer base. Some tips to advertise your local business using SEO: The best part about organic search engine optimization is the fact that it is absolutely free and just needs your care and attention. However, if you’re not well versed with SEO, you can hire an SEO services company and avail professional SEO services for your site. So, if you’re venturing out yourself, then here are some tips to effectively use digital marketing solutions for your local optimization: Use Google + Local: Create a profile for your business in Google + and fill it properly with the entire address of your business and also the website link. Whenever people will search for the services you provide in your location, your Google + page will be displayed, complete with the reviews you have received, the pictures of your establishment, the telephone number and the address. Relevant Content: Content is still the leader when it comes to organic SEO. One of the best local business solutions is to create content that contains your geographical location spread across all the pages. You can add your address in the footer section of the web page or maybe optimize the page content to make sure that the relevant information is present and the search engine can easily track it. In this way, you can make sure that your website shows up when someone searches in your location. Proper website extension choice: Website extension is another important parameter to ensure that local SEO works well. A site in India ending with .in has more chances of being associated with the location than the generic ones. However, if your domain is .org, .net or .com, you can always use the Webmaster tool by Google to link your site to a location. Thus, by following these simple steps you can get the best small business web solutions for your local business. However, if you’re facing a hard time in optimizing your site, then you can always go for some affordable SEO Services that will make sure that your optimization is done properly. We, at Arka Softwares and Outsourcing, provide Local SEO services and our experts have ample experience to create a brand name for your store in the region you serve. So, for any additional information require about our services, drop in at our site and get in touch with our experts. Our services expand to a lot of regions that include the US, UK, UAE, South Africa, Australia and India to name a few. We are growing at a rapid pace and are striving to become the best IT Solutions provider for the domains we serve.

ARKA Softwares
Sound web and application development with the Microsoft .Net Framework

Asp.Net Software Development is one of the most sought after market trends in the current times. The ecommerce platform is filled with websites that use .Net framework for development of the website and a host of other visually rich features like user interface, modern Runtime UI and so on. With a host of features offered by .Net, the development platform is one of the best ways to make a Windows compliant website and even create mobile apps. .Net is widely used for the development of almost all the visually rich programs and websites and is by far, the largest software framework in the windows platform. The software is patented by Microsoft and in order to create software using this framework, a person must be trained in accordance with the Microsoft guidelines. How to take sound advantage of the .Net Framework: Since the competition in the digital world is high, relying on the best Web Development Company for producing high quality applications and web designs using offshore dot net development is very important. You cannot expect to make it big in the e-commerce platform without taking the assistance of the professionals. The biggest advantage of using .Net is the fact that it combines various languages and allows the code of one language to be used in another language. In this way, a developer can combine the best features from various programming languages and make sure that the best and the most optimized results are obtained while running the web applications and websites. Web Development Services are of utmost importance in the digital world and in order to ensure that your web presence is felt by the potential consumers, it is very important that you select a reputed development firm and hire Asp.Net Developer for doing all the .Net related development for your firm. Create high quality web applications using .Net and MVC Framework Development: By availing the services of a reputed Web Development Company, you can get your sites and applications created using the Asp.Net Framework. Arka Softwares and Outsourcing, with over 5 years of experience in the field, offers high quality web development services like Software Development, Website Design, Website Development using the most updated and effective tools like MySQL, Azure and .Net. Our team of dedicated and hardworking experts will make sure that all your needs are taken care of and that you receive only the best services. With our competitive pricing and robust customer care, we strive to bring the best offshore dot net development to your website and make sure that your online presence is felt by the potential customers. So, get in touch with our experts and watch as we create magic with .Net and turn your ecommerce business into a profitable venture.

Fearing security issues with your smartphone? Here are some tips to keep your Smartphone safe

The smartphone is rapidly replacing PC and Laptop for doing much of the official work like send emails, do banking, download and access office files and so on. In lieu of this, smartphone security has become a global challenge as data theft from your phone can lead to monetary as well as business losses and may even cause personal harm to you. What to do in order to stay safe from smartphone threats? If you want to remain safe, then the following tips are bound to give you some preliminary line of defense against various malwares and hacks. Also, protecting your phone in case of theft is another important task and the given points shall also cover various means to accomplish that. Screen lock the phone at all times: Whenever you’re not using your phone, keep the screen locked. Android, Windows and all other smartphone OS give a default lock option to you. However, smartphone app development company come out with apps that can provide a greater safety to your phone and it is recommended to use these apps for the same.   Enable lock and wipe data remotely: You will easily find a smartphone app design company who has created an app that can let you remotely access your phone via a secure server and wipe your entire data. Also, these apps can tell the current location of your phone and can act as great tools to locate your phone it is stolen.   Avoid WIFI hotspots: Hotspots can seem tempting to you at first. However, hackers can easily get access to your phone if it is connected to a hotspot and access your personal data. So, it is very much recommended that you remain away from hotspots.   Don’t root your device: Even though the thought of rooting or jail breaking your phone seems quite interesting and exciting, doing so can expose your phone to a lot of vulnerabilities. So, if your phone contains a lot of sensitive information, then you must refrain from rooting your phone. So, these simple tips can help you in keeping the smartphone safe. However, if you’ve any new ideas that can keep your device safe, then you can hire smartphone app developer and get the app made for the various mobile platforms. If you’re from the US, then hire iPhone app developer to make sure that you can tap into the growing market of Apple devices in the US market. For Asian and African markets, you should hire Android app developer and get an android app made. Android is the most widely used platform and since the OS is open source, many people claim that it is also the most vulnerable platform of Smartphone OS. If you need to talk to experts, then you can do so by getting in touch with us at ARKA Softwares. We are one of the principle Smartphone offshore app development company with business interests across various continents. Our work has always been top notch and we are the first choice of many firms when they need to hire smartphone app designer. With a lot of experience and expertise, we have evolved into one of the best Android app development company in the USA, UK, Australia, India, Dubai and South Africa. With over 400 projects and 300 clients served till date, our services have received an unmatched appreciation from all the clients and we are proud of it. The experience and expertise gained by our expert professionals helps us in creating the best solutions for our clients and if you want to turn your design or idea into a reality, then get in touch with the fastest growing iPhone app development company in the digital world today and see your ideas materialize.

ARKA SOftwares
Follow the eCommerce sales trends for small and medium businesses in the USA

Ecommerce has developed into one of the biggest marketplace in the world. With so many businesses going online, the digital market is becoming a tough nut to crack and many of the small and medium businesses are not able to handle the competition and usually phase out within a few months or maybe a year. However, if you’re one of the ecommerce portal owners in the US, then going for a professional E-Commerce Development Company to take care of your website and its design is a great way to make sure that you remain in the competition. We have compiled a list of important trends that are ongoing in the US digital market. By following these tips and taking the assistance of professional web designing and development services, you can actually make your site count in the highly competitive market. Mobile E-Commerce is on the rise: The one thing that is evident not only in the US but all over the globe is the fact that mobile devices are accounting for more ecommerce traffic than computers. This revelation makes it impossible to ignore the mobile platform and as an ecommerce business owner, you need to tap this territory in order to make your presence felt. Make sure that your E-commerce website design is compliant with mobile devices and also ensure that you launch android and iOS apps for your store in order to reach more people. All these can be easily done with the help of a specialist Mobile E-Commerce Development Company and you must get in touch with them for assistance and hire e-commerce developer for your firm. Social Discovery ecommerce boost: This is another trend that is growing really fast, especially with the mobile devices. The shopping for “socially discovered” products while browsing through Facebook or other social media is on the rise as people spend more time on these sites. The next target for an E-Commerce Solutions Company is to make sure that the social media presence of the firm is high and that they’re able to tap on the targeted audience and helping them discover new and interesting products. Shopping is always-on: Since people are constantly connected to the internet and using ecommerce apps and visiting ecommerce websites, the concept of always-on shopping is turning into a reality. Web Designing and Development services are being optimized according to these trends and the data from the US tells clearly about the times when people shop the most using their desktop or mobile. These data are then analyzed and any Ecommerce web design company USA must keep these trends in their mind while developing PPC and other marketing campaigns, while the ecommerce business owners need to follow the sales trends and plan their steps accordingly. So, following these latest sales trends will surely help you in boosting your ecommerce platform. However, you might not be able to accomplish all of this on your own and might need the assistance of an offshore web development company for getting the changes to your site done. Also, a strong marketing strategy is required and by signing up for offshore e-commerce solutions, you can make sure that your marketing campaigns are being handled by experts. For further details, you may contact us at ARKA Softwares  E-Commerce website development Company providing high quality solutions to our clients. We have worked for over 300 clients spread across the US, UK, UAE, South Africa, Australia and India. Our team comprises of highly dedicated and skilled professionals with ample experience to drive your ecommerce platform to the pinnacle. Get in touch with us for any ecommerce query that you have and our experts will give you the best possible solution to the problem.

web-design
Get the best out of your website with responsive website design

A website is your tool to reach out to the crowd in the online world. Just as you want to give your customers a great experience in your retail outlets, you would also want to give them a great time viewing your website. It is also said that websites which are more engaging and easy to navigate are more likely to drive a better business. So, it is very important to have an HTML responsive web design for your site in order to make it a pleasurable experience for your clients and customers. What is responsive web design and why is E-Commerce web designing important? Responsive web design is the next generation of web designing that is tailored according to the needs of the users. A responsive design makes sure that the website responds to any and every action of the user and the screen resolution, screen size, etc. are changed in accordance to the media used and the settings chosen by the user. Getting a professional responsive website design is very important for e-commerce as a person will only prefer to buy from your site if he/she can access it easily and the navigation is smooth. If you’re not able to provide a good experience to your visitor, then you can be assured of losing him and not generate sales. How to get the best responsive web design? If you’re a business owner and want to make sure that your online business grows, you need to hire web designer to make sure that your e-commerce store is best suited for your users. A Web Designing Company can easily make sure that your website is designed and developed according to the needs of your business and your users so that you can easily engage with the visitors on your site. Moreover, a responsive and easily navigable website is optimized for usage and is ranked high as people prefer to visit the site, triggering an organic source of traffic and helping you grow. Also, the user interface plays a pivotal role, especially in the case of wish list, cart and checkout screens and you must make an attractive UI and in order to do so, you can hire UI/UX designer from a prominent UI & UX Design Company. Don’t neglect mobile responsive web design: A responsive mobile site is even more important than the desktop version as people engage more with their mobile device. Also, there are more variants when it comes to screen size and a responsive design will make sure that the site behaves according to the device settings. So, you must hire mobile responsive web design professionals in order to make sure that the mobile website as well as the iOS & Android mobile app design is in accordance with the optimization techniques and can generate better results for you. Need help? Contact us. We, at ARKA Softwares , provide express IT solutions to all your mobile and desktop website and app development needs. We are one of the fastest growing Web Design Agency with a lot of experience in offshore web design and mobile app design to name a few. Our experts can take care of all your needs including graphics designing, web designing, web development and mobile app development and with their experience and expertise, they’ll ensure that you trust our service and select us whenever you need a HTML5 and CSS3 design company. Till date we have served clients in the US, UK, UAE, South Africa, Australia and India to name a few and are growing at a rapid pace in Asia and Europe. We have completed over 400 projects and worked with over 300 clients and our work is highly regarded as the best. With a strong team and even stronger dedication, we are your one stop solution when it comes to finding a Custom Web Designing Company. So, drop in a line if you ever need help with your mobile and desktop websites and discuss all your needs with our experts in order to make sure that you get the best possible solution for your needs.