- Big Data
- CMS Development
- Digital Marketing
- Ecommerce Development
- Mobile App Development
- Search Engine Optimization
- Social Media Optimization
- Software Development
- Web Development
- Website Designing
The release of new mobile applications consistently is an ordinary course in this techno-world. Be that as it may, the release of iPhone applications is expected and welcomed by most of the clients owing to its amazing features and UI. The utilization of iOS devices like iPhone, iPad, and tablet are more popular as it is feature rich and progressed. The applications developed on these devices give the client a pleasant experience. Every business that desires to enlist its presence on the mobile platforms with applications, chooses iPhone app development first followed by other platforms. An iOS application not just gives the business a chance to connect with the maximum number of clients but also adds credibility to the brand.The increasing number of iPhone users makes it a compelling factor for the businesses to develop iPhone apps. Here are some ways in which you can empower your business using iPhone application:Authorize Core Teams:Envision the world of convenience when the sales representative, on meeting with a potential or existing client, pulls out the iPhone, opens an application that draws on information from the CRM, and assemble all details about the client, right from his purchase history to open enquiries, his favored channels of communication etc. The sales representative also gets exceptionally customized tools and relevant insights, for example, market surveys, reports, and so on. iOS applications enable empowerment over all functional area, be it accounts, Logistics, HR & other teams.Empower the Core Client:An iOS application could similarly profit the customer of the enterprise. Employees could, for example, utilize an internal employee application to make leave requests, get to their finance subtle details, stay updated on everything from upcoming team meetings to office parties, and that's just the beginning. Such applications eliminate complicated and time consuming paperwork, be it filing trip sheets, cost reports, or appraisal forms. With the bulk of data promptly accessible readily available, employees can concentrate wholeheartedly on their core errands, enhancing their efficiency complex.Modernize Internal Methods:Numerous enterprise applications streamline inner workings and convey huge profitability picks up. Representatives starting a task could connect to an iOS application that guides them through the particular procedure stream, helping them finish the task without being impeded by doing things the wrong way, or looking for directions. The application could also facilitate electronic submissions of documents and bills related with the task and ensure the following in line gets a notification to process the same. The benefits are multifold and incorporate reduced paperwork, better efficiency, quicker turnaround time, and cost cutting. Still better, representatives are enabled to do the task 24/7.Assemble Profound Relationship with the Ecosystem:An ever increasing number of businesses try to develop applications that help the organization manufacture profound relationship with their ecosystem partners, for example, suppliers, contractual workers and others. An application that sets aside a real-time stock levels and issue alerts would provoke suppliers to make convenient deliveries and enhance the effectiveness of their business too. Contractors could sign into another instinctive iOS application to get a list of open projects, deadlines, billing and more. Channel partners could also gain from direct access to a huge amount of assets, and all the data they require, without making subsequent follows ups, or invest time looking for data.Renovate Organizational Procedures:Every one of the potential outcomes happened just when the app development is done well. iOS developers would do well to customize endeavor applications by giving it a distinct look and feel that echo the brand image, offer appropriate choices, for example, selection of languages, adaptability to empower or disable certain features, area mapping and more. The capacity to customize the application and the presence of value added features make the employee feel more connected and improve the value of the application.Endorse Keen Work:Applications can enable employees to work more brilliant rather than harder. A collaborative application that empowers managers to set targets, notify team members of their targets and due dates, permit team members to present their results, and accomplish more can take out a decent lump of such meetings, and save significant time. Such application based internal communications is also a good way to conquer storehouses, a major hindrance for the free stream of information.Parting Words:Developing and publishing an application for iPhone is a tough task as quality is of preeminent significance. Apple's app store abandons such applications that don't meet its rules and henceforth, iOS app development is an exceptionally pivotal process. The iPhone users are also very specific about the quality of the applications and by and generally abandon an application that does not stand up to their expectations. This is the reason, why one should trust only a reliable app development company for iPhone application development.
Rahul Mathur is the founder & managing director of ARKA Softwares which is a highly recognized mobile app and web development company situated in India and having marketing office in USA. Established 7 years back, ARKA was founded with the aim to offer best IT services to organizations that either cannot afford to hire an in-house IT team or are not willing to do so. Today due to the superior work quality, consistency in performance and dedicated commitments, ARKA Softwares has become one of the mainstream app development companies in U.S.A. We have successfully completed 150+ projects in this short time period and all reviews indicate the best quality service clients can get.According to Applancer Rahul Mathur is in the list of top 5 mobile application development leaders all around the world.
ARKA Softwares has earned an immense reputation as one of the most reliable, exquisite, creative, and expeditious web and mobile apps development companies in the USA. Since its inception, the ARKA Softwares exceptionally excelled in providing dynamic and innovative software solutions and thus has a never-ending list of satisfied diverse clientele to be proud.ARKA Softwares is a highly-renowned software development company with a proficient team of designers and developers who are masters in their field of expertise. Our mobile applications and the websites offer highly engaging UI that guarantee a pleasing user experience. If you are seeking robust IT solutions with a touch of creativeness then you have come to the right place.Here is the full interview taken by Applancer.co
AI ChatBots and Messenger appsMicro & Hybrid enterprise mobile appsAndroid FirstAccessibility will join UXAR will join utility appsConclusionMobile applications have indeed made an invincible space in our day to day lives. The statement, ‘there is an app for everything’ has expanded its reach in better and innovative ways. According to a report released by Touchpoints, adults aged 25 and above use their smartphone around 264 times a day, while people between 15-24 years use it 387 times a day.The world of smartphones is at peak, and subsequently the usage of mobile applications. The hike in the usage eventually grabbed the attention of mobile app development companies globally. The growing market of applications While iOS and android applications are gaining the user eyeballs at their best, it has been noticed that Android application development market has a comparatively larger user base. No doubts, this is due to a larger customer base they have. How to grow with the growing mobile app development market? To get yourself into the list of top app development companies globally, it is vital that you move with the trend, keeping a firm grip on what could be the coming demand.To add a little ease for you and understanding that as an android app development company, it is important for you to stay updated with the latest trends in app development industry. Here, we have listed top 5 trends in mobile app development for 2017.Let us have a look at them: AI ChatBots and Messenger apps The evolution of instant messengers and AI chatbots has made an impeccable space in present society. Users are getting acquainted with more and more personalized way of interacting with the brands they use. With this increasing engagement of users, enterprises have started to interact with mobile app development companies, so as to have the attention of a larger audience.The inclusions, help in delivering a high-end experience to your target audience and serve them with a more personalized approach. Having a mobile app development for your business with this will help you make a better space in the growing mobile app development industry. Micro & Hybrid enterprise mobile apps Another trend which is predicted to play a major role in 2017 is the evolution of companies taking enterprise solutions to tablets, smartphones, and wearable techs. The demand for expert mobile app developers is at peak. Enterprises are hiring top mobile app development companies to get the task done, and it is expected that the demand for same will increase by 200%. The reason behind this massive hike is probably the no/low-code development tools, which are also known as citizen developer initiative. It is believed that they will become the hottest trend in the mobile app development industry. The small UI centered micro apps and hybrid apps which lower down the development cost will be gaining the attention of top mobile app development companies globally. Android First Android indeed has a larger user base in comparison to its closest competitor iOS. The same with other attributes of android app development has gained the attention of android app development companies. Android app developers are trying their best to bring innovative solutions for the enterprises. Looking at the massive inclination of users it is believed that enterprises will prefer Android application over the iOS for their business mobility. The prediction isn’t coming out of the blue, in fact, it is noticed that by the end of 2016 53% mobile app developers prioritize android app development over its competitor iOS.No doubts, that Android is expanding its ecosystem, and is all set to release new security updates to gain the attention of remaining; especially the corporate sector. Accessibility will join UX According to a survey, 24% of the people using smartphones are in some form either physically or mentally disabled. However, contradicting this, the only handful of mobile app development companies are coming with an application which is easy to access for the disabled users.For the year 2017, things will change and a number of mobile app developers will come with applications that deliver ease of access to the challenged users. The major contribution in this trend goes to the Internet of Things, which has mobile applications part of our day to day lives. The home automation systems, medical alarms, communication systems etc have indeed opened new opportunities for the sector. AR will join utility apps Though they have been part of fiction fables till date, but they are getting themselves into the current arena. There are numerous mobile applications which come integrated with augmented reality, and it is believed that this number will be enhancing its reach in the year 2017.Augmented reality and Artificial intelligence will be the key role players this year. It is important for organizations to understand their usage and get them self well acquainted with the pros of it. Conclusion Experts from the industry believe that year 2017 will be a game changer for the entire mobile app development industry. If you are a startup planning a long term ride in your industry, this is the time to pull up your sleeves and understand difference sub-sections. And, if you are a mobile app development company, the time is tough; tighten up your shoe laces as the marathon has just begun.
To satisfy the rapidly changing demands of the clients in today’s times, when the world is technologically ascending, holding on to a long-strict software development process doesn’t seem like a wise move. Being flexible and delivering faster is now not optional. The use of old waterfall model for software development, due to its lengthy, linear and strict phases, is winding down.To overcome the drawbacks of the waterfall model, a more efficient, flexible, iterative, and incremental solution was required. And the Agile model perfectly conquered those drawbacks. The Agile software development methodology is not only adaptive to the unexpected changes that usually occur during the development process but it possesses the capacity to deliver the project in timely and in an agile manner.In Agile, projects are firstly envisioned, prioritized, and divided into manageable segments. Each segment is now handled differently by adopting an iterative approach. Each segment has its own deadline and requirements and follows the basic process of planning, requirement analysis, designing, developing, and testing. That’s why a plethora of software development companies are increasingly adopting Agile. Maybe you should too.
What is it we hate most about our smart phones even after they are the fastest, smartest, and best communication device ever made? Of course, their battery backup. Battery backup of mobiles seems to be stagnant for a couple of years. But, maybe, that era is going to be over now. Google’s new launch, the developer version of new android O, with its several enhanced functionalities will allegedly let you call & text your friends for several more hours.Android O (which will possibly be renamed in future) has a whole new improved way to deal with background apps in order to keep the battery from draining fast. What is the factor that causes the most power draw anyway? It’s prominently the large power draw of background services, location, and implicit broadcasts. With Google’s android O, all these unnecessary services will only be updated less frequently or when actually needed. It will result in less drainage of the battery.It has just been a few days since the launch. However, the debates have already begun to strike up over the similarities the new android OS with Apple’s iOS. No doubt android share a bigger market, but iOS has its own multitude of the admirers. The top android app development companies in USA should now focus to develop apps that can run in tune with newly launched OS.Since Google has launched their new OS specifically for mobile app developers, it is notable that it want them to have a better insight in operating system’s new functionalities. So far, our developers were able to figure out the following new specifications of the Andriod O:Better Notification HandlingAndroid O has come up with improved notification handling. Unlike earlier, now it is possible to see a toggle for notification by pressing a notification for a few seconds.Native Support for App BadgesEarlier, it wasn’t possible check your unread notification count just by looking at the app icons. With Android O, the app badges will reflect the number of unread notifications.Keyboard Navigation FacilityAndroid O has made the in-app navigation easier than it ever was with its brand-new keyboard navigation facility. Now, you will be able to navigate with extreme ease by using arrows and tabs available on the keyboard.Improved Quick Setting ScreenWith Android O, the quick setting became just better. The old quick setting has been replaced with color-based controls that lets you modify various in-app settings.Multiple Windows in a Single ScreenOne of the most notable feature Android O has to offer is Picture in Picture Display. As can be comprehended by the name, picture in picture display allows the user to watch multiple windows in a screen that can play multiple types of media such as videos, flashes, and images.We haven’t yet forgot the days when those 2 MP phones were a luxury. In today's times, people’s expectations are growing faster than the technology. And the top tech giants made it a point to continuously improve their technologies to make people’s lives better. Google has just stepped up with the improved Android O expanding the horizon of abundant possibilities.
SummaryTrying your hands in UI/UX designing for the first time? Are you an experienced UI/UX designer who begins with prototyping? No matter whether you’re a beginner or run a top website designing company, you must know several useful prototyping tools to envisage your end product.IntroductionIf you’ve decided to build your career as a UI/UX designer, you must consider understanding the importance of prototyping in your industry. Prototyping is a crucial aspect of making a website work. To remind you, prototyping is a mock-up or demo of a website or an application that gives an idea of how it’d look as final product.Creating and enhancing products based on prototypes is increasingly being adapted by mobile UI/UX designers. And to make the task of prototyping quick and convenient, many prototyping tools are available out there to the designers. However, the availability of a slew of UI/UX prototyping tool, it often becomes difficult for the designers to choose the best that can bring twice efficiency with half the effort.To make it convenient for you, we’ve listed top prototyping tools that are being used by best website designing companies in USA and globally.FlintoFlinto allows designers to create interactive prototype for desktop as well as mobile applications. The tool functions on the drag-and-drop methodology. The best part of this powerful tool is that mobile users can test their prototype as an app in their mobile devices on the go. Modifications can too be seen simultaneously.AxureThis powerful tool simplifies the prototyping process by allowing designers to build simple, effective prototypes. You do not have to write a single piece of code. The tool is an ideal means for creating simple click-through diagrams, sitemaps along dynamic content, user flows, animations, math functions and data-driven interaction.MarvelMarvel helps develop prototypes of websites, mobile, and web applications by building screens directly in the tool. You can also add image files either from Photoshop or Sketch. The tool allows the using gestures, animations, and transitions to convert your static web designs into interactive prototypes.FormCreate and tailor native prototypes on modern devices on the go with the Form tool. Incorporate latest web design components like material design, touch ripples, flat design, and take your design prototypes to the higher level. This unique tool helps you execute designs on the device at 60 FPS saving your time and efforts.InVisionA superlative prototyping platform, InVision is also a collaboration platform that comes with a user-friendly interface allowing designers to upload web design files, integrate gestures, animations and 3D effects to generate clickable and highly-interactive prototypes. You can also receive instant feedback for your prototypes.Proto.ioAn ideal tool for developing interactive, beautiful, and high-fidelity web and mobile prototypes. Proto.io offers a whole slew of built-in templates and UI elements to the designers that can help them develop mock-ups that look and work exactly like your final project should.OrigamiThis promising tool lets designers design new-age interfaces, top-notch prototypes and animations for websites and mobile apps. You can create wireframes from the scratch that further helps you play with them to develop the best website or app. In addition, you and your clients can also preview the designs on their device on the fly. It is also possible to design prototypes with layers.JustinmindWith the help of Justinmind tool, designers can create influential, feature-rich prototype of websites, and mobile apps quickly and efficiently. You can collaborate, share, test your ideas on real devices immediately.UXPin UXPin is a popular tool among top UI/UX designing companies for wireframing, prototyping and even testing websites for generating better user experience. It is shipped with over 1000 of in-built elements that designers can utilize to experiment with their designs and layouts. You can use an editor to build static and interactive designs right away. It also allows importing files from Sketch and Photoshop to get the things done on the go.Adobe Experience DesignAllows you to accelerate your prototyping progression! It is a cross-platform tool, which helps you both design as well as prototype websites and mobile apps. You don’t have to do any coding. It is an ideal tool to re-use, create and remix web design and vectors from start to design wireframes, prototypes right away.MoqupsCreating websites and mobile apps mock-ups become super easy with Moqups. It comes packed with 31 built-in components like buttons, icons, figures, graphs, and even iPhone mockup. Moreover, design can also convert their images into interactive prototypes within a few minutes.ForeUIForeUI is a user-friendly prototyping tool, which lets UI/UX designers to create mockup and prototypes in easier and quickly. You can also create intuitive flowcharts to describe your prototypes. FireUI makes reviewing design concepts, sharing of ideas, and testing usability very easy.Missed out something? Helps us know your picks!
Well said, “One stupid mistake can change everything”. The saying fits perfectly well in the E-commerce business. While humans are bound to make mistakes, no matter how educated or experienced they are, one should realize what wrong they’ve done before it gets too late.Often business owners overlook small mistakes they make in their business, but they can add up to cause real headaches for their E-commerce business.Have a look at 5 most common E-Commerce blunders, and how one can fix them.Insufficient ImagesAs an e-commerce business, you should consider the importance of images of your products. These are as important as a clear and accurate product description. Keep in mind that images are worth a thousand words. When your customers visit your website, they’d look for high quality images that are attractive, well-framed and taken from different angles. Also, make sure that the images you display are not too small as this will put your customers off. Hence, it is better to display large images, and even add a zoom function for the viewers to view enlarged size of the images. So, the next time you develop e-commerce website for your business, ensure adding adequate images with clear display.Selecting the Incorrect Ecommerce PlatformIt takes a lot of time, efforts and money to start a platform. Hence, it’s important to choose the right e-commerce platform from the beginning. Evaluate what all functionalities and features you want, which integration requirements are needed, and how you want your store to look. Also, ensure that the payment process you choose is intuitive and works seamlessly across various devices. Research well before finalizing an E-commerce platforms, it’s a worth.Imprecise Product DescriptionYour product descriptions are the only way for the customers to know the features and specifications of your products. Not only add valuable content and relevant keywords to your E-commerce website. Ensure that the product descriptions you add on your website is précised, informative and engaging making it easy for the customers to know how the product will benefit them. It should not be too lengthy or too short. Also, it should cover all the key points. Try to answer all the possible enquiries about its working, material, price, warranty, etc. Don’t just copy and paste the manufacturer’s description. To get an idea of how to write alluring product description, go through some of the websites developed by top ecommerce website development companies.Complex Checkout ProcessOnline customers are impatient today. They want an easy and quick payment as well as check out process.The best type of checkout process is one that demands least effort. Limit it to a single page and add all of your billing as well as delivery information, and a “place my order” button. To make it more convincing and simplified, give the option to use the same information they entered last time for the returning customer.Ignoring SEOYou E-commerce website cannot work well if not optimized. SEO is a delicate science, and the impact of SEO optimization can take a bit long to give output. Hence, SEO should be considered as an important long-term strategy. If done in the right way, SEO is one of the most effective ways to bring traffic to your E-commerce website as customers look for the products you sell.Thanks to the Google updates that SEO is no longer about stuffing a slew of keywords into your content. It is all about how your website is built, users’ behavior on your website, type and quality of the content and images. It also considers your website authority. Therefore, optimize your e-store for SEO from the start and it will pay dividends down the road.No Social MediaGetting in synch with social media platforms like Facebook, Twitter and Instagram is an important marketing requirement for ecommerce sites today. This helps to improve customer engagement, and make your brand feel more accessible. As a business owner, you should interact with customers and followers regularly, as well as promoting your business.If you’re an ecommerce business and not embracing social media, you’re missing out on a massive opportunity to allure your audience. Platforms like Pinterest and Instagram are perfect places to present your product imagery, just like an online catalogue. Hence, mark your presence on all these channels and make sure you add social sharing buttons throughout your website, especially on the product pages.Your TakeAre you making any of these eCommerce blunders? Are there any other mistakes we missed? Feel free to share with us in the comments below.
Digital marketers have again tied their shoelaces as Google has launched its new algorithm named "Possum,”. For those who are wondering what this new update is all about, Possum is a local algorithm update released on September 1, 2016. This update is aimed to impact ranking in the 3-pack and Local Finder, i.e. Google Maps results or the local results. In addition, its main aim is to prevent spammy and duplicate results and diversify the local search for people searching for a local business or service.Below are discussed four major changes this update is expected to bring. Read on to learn whether SEO companies in USA will benefit from it or not.Preference to Local FilterIt seems like Google’s local filter is functioning independently from its organic filters. This is quite clear with the fact that Google is filtering out of its index those local search results with a link to a website. For instance, if Possum update considers a page as duplicate and decides to filter it out of its SERP, a local result with that same page related with the listing can still be returned.Moreover, businesses now will have the opportunity to get ranked twice in the 3-pack while earlier one of the two listings were be filtered out. This means that top SEO companies have two opportunities to present in a 3-pack for both a “www” version and a non-“www” version of their website. With this, it is clear how local filter operates independently from the organic filter and that they are less connected than before.Unfortunate AddressesIf a company’s physical location is outside the city’s periphery, but most of its clients are within the city, then it is possible that Local Packs have not necessarily aided these businesses earlier. Local Packs are exhibited within Google’s SERP that offers searchers with relevant business information.Affiliation FilterEarlier, local algorithms were used to filter out local profiles, which shared either a phone number or domain eliminate duplicates in the Local Pack. However, after this new update, it seems like another dimension has been added to the filter - the address.While this isn’t a problem as it is nearly impossible for businesses to have duplicate addresses, for certain industries, (like health care or law) multiple practices can be located in the same building. Multiple offices can now share the same address if the building is very large. Hence, adding a suite number here proves to be effective.NOTE: The filter doesn’t weeds out perceived duplicates from local listings. Rather, it acts as an organic search algorithm that chooses one listing while pushing the others down.Similar Keyword FluxuationWith this new update, the importance of order of keywords has gained more importance. Queries such as “Link building services in USA”, “USA link building services” and “Link building USA” can be used to deliver fairly similar search results as Google can identify them as words having similar meaning. It seems that a small change in keyword order can shift 3-Pack SERP position, which means that it may be now best to use multiple iterations of a keyword on various pages of website. You can also select the iteration with the highest search volume.It’s all about the LocationThe new Google algorithm Possum uses IP address locations to serve more customized local results to users. Say, if a searcher looks for “organic link building services in USA” from their office in Chicago, he/she may not see the same results as any other user who is searching for “organic link building services” in a town where the company has a location.In addition, the farther you are from the city, the more zoomed-out will the map appear in Google Search. A user may see the drop in the result even if they include the service and city in the search query, while a user in that town would have likely seen that result first. This means it’s important for the marketers to make sure that the user’s location is set to the right city or town when finding the ranking.
Android N or Nougat is the latest version of Android. And it is believed to be the greatest Android update. While it has been made available on only a few handsets by Google, it is still worth a wait.Keen to know what’s so special about this Android version? Continue to read on the article to learn about its pack of amazing features you won’t find anywhere else.MultitaskingGoogle is known as the top android app maker in USA and probably in the entire world. And it is quite judicious to call it so. Android N allows multitasking with its split screen feature in all Android handsets. Hold down the task-switching button on your home screen and your screen will split into two that would let you work with more than one app at once.While it can be little fiddly for users with small screen, but it‘s a Godsend for those with larger handsets and for serial multi-taskers. There’s also a Clear button to close all the apps at once.SettingsThe settings menu in the new Android version has also undergone a revamp. When you enter the settings screen, the first thing you’ll notice the suggestions for tasks you might not have done with your phone yet, such as set up voice commands or email accounts.In addition, each option on the list gives you some piece of relevant information that could save you some menu-diving. For instance, you can check your storage capacity, data usage, current Wi-Fi network, etc. on right from the menu. Android N also adds the feature of reflecting persistent settings in the list itself when activated.Keyboard ThemesThe top android app development company has come up with a ton of themes for the Google keyboard. You no more need to install any android app from the play store to customize your keyboard. Now, you can choose different colors, add or remove the borders between keys, and set a photo as a backdrop. Now give your keyboard a new look every day!New EmojiWith Android N, Google is also reviving its suite of emoji, giving it a more uniform appearance. It is also proposing the Unicode Consortium to adopt 13 new emoji for better representing professional women in the universal character set.NotificationsThe look of notifications has been completely transformed in Android N. Now, the things are much visually more pleasing, with a full-width design and tinier icons, which make better use of space. Even the notifications are more functional now; users can expand them twice to see more information and perform specific action. And if you don’t feel like swiping, you can expand each notification using the little buttons, which is yet another new thing in N.Top Android App Development Company has also added a neat feature in N that offers the ability to long-press on every notification for controlling the way user wants to receive alerts from the app. In addition, N also allows users to long-press any notification and chooses whether to display them mutely or block them altogether.Easter EggAlthough, Android N doesn’t yet have a version number, it isn’t stopping Google from putting in its conventional Easter egg. To remind you what’s the Easter Egg, each version of Android comes with a hidden visual flourish that can be accessed by tapping the version number rapidly in the system settings.Battery LifeEvery version of Android assures better battery life and Android N makes this promise again. With this new Android version, apps will be enforced to be less battery intensive. In Android Nougat, the battery usage would be lowered t an extent. The Doze state would be woken by calls or texts. However, other than that, it’ll be in a low power state and would be ready to spring into action when in need.
What makes Wordpress enjoy over 60% of international CMS market share? The fact that WordPress is powering 26% of the global websites makes it pretty much clear that it is the today the top choice of a majority of top CMS development companies. It is also one of the most preferred ways to publish content.So, what are the reasons that WordPress generates more interest than any other platform?Open-Source SoftwareWordPress is an open-source Content Management System, which means that a private company cannot delete your content on its own, irrespective of reason. Hence, it is impossible for the companies to lose their content once they publish it using WordPress. This makes wordpress a reliable and secure CMS too.Being open source software, WordPress is the most viable option in terms of cost offering you complete possession over your content.Multilingual WordPressAccording to WordPress.org, it is possible to develop Wordpress websites in more than 60 languages. To put it simply, WordPress has been entirely translated into over 60 languages and currently more than 70% of WordPress websites are in English language. Wordpress has made it possible to democratise publishing a real possibility as blogs and websites can be developed in multiple languages making the platform relevant to a truly global audience.Easily CustomizableSo far, WordPress has been used as a content management system or a blogging platform. However it has also been used to create different types of websites. This has been possible because WordPress is a fully customizable platform. Also, being an Open Source software, it welcomes contributions including plugins and themes helping website development companies to develop different wordpress websites. The showcase section of WordPress.org proves the effectiveness of WordPress to be used for various purposes along being a good blogging platform.WordPress Plugins & ThemesWordpress offers a multitude of themes to help enhance the design and functionality of a WordPress website. These offer different templates. In addition, for every template, there are many plugins, which further help in customizing these templates to add more functionality. Because internet is flooded with wordpress themes and plugins, wordpress is the most preferred website development platform today for small and even top website development companies. The increasing interest in WordPress and growing repository of plugins and themes has also motivated many third-party companies to produce premium themes and plugins professionally.Social MediaThe power of social media platforms is huge. The numbers of likes and comments on your social media channel determines your brand popularity and success, particularly for large businesses. There are over a billion active users on Facebook alone. Combining this number with the growing importance of Twitter as a promotional platform for businesses can help you realise why the ability to integrate these posts in your WordPress is important.It is very significant for businesses to offer an experience to their users to engage with authoritative long form content & share it instantly with their connections to start a conversation on a single platform. Wordpress is a platform that offers its users complete control over their content. In addition, it also understands that the real power of content is improved through connections. This is what social media platforms are meant for. Embedded social media plugins in WordPress include Twitter, Youtube, Photobucket, Flickr, Slideshare, Dailymotion, Google Maps.Conclusion All the above discussed points make it clear that WordPress is the best and here to stay. Also, it will grow bigger in the coming years. If you stay informed and exercise basic best practices in place, you will be safe with your WordPress website and happy as well.