AWS vs Salesforce – Which is Better Cloud Service Provider?

Updated 10 May 2022
Published 11 Apr 2022
Satyam Chaturvedi 2834 Views
AWS Vs Salesforce

Modern businesses are highly dependent on digital technologies, and they must stay connected all the time to serve their customers well. Any enterprise needs to access its primary and secondary data in real-time to offer the desired services to its customers.

Cloud computing has arrived as a brilliant solution that can replace on-site data storage and provides quick access to the computing systems and information while keeping the operational and management cost lower.

Most organizations are adopting and leveraging cloud services to enhance their performance and team collaboration. Cloud computing has brought a massive digital transformation, and it has helped businesses to avail a greater degree of flexibility, security accessibility, and whatnot.

Today, we have numerous cloud computing service providers in the market. The most popular among those are Amazon Web Services (AWS) and Salesforce. Both services offer an array of features and capabilities that can help your business with enhanced performance at a lower cost.

cloud computing Services

In this blog, we will provide a comparison between both service providers, that will help you choose the suitable cloud solution for your enterprise.

AWS (Amazon Web Service) – An Introduction

AWS (Amazon Web Services) is a cloud computing platform, which provides cloud resources to enterprises. It is an IaaS (Infrastructure as a Service) solution that offers server application deployment, stockpiling databases, networking, framework, information, and more.

AWS primarily focused on providing various cloud-based solutions to organizations. AWS offers on-demand computing services for application lifecycle management, application scaling, and database management to name a few.

It works on the pay-as-you-go model, which enables the customers to remain practical and pay only for the service they are availing of, which helps them save huge costs on services.

Amazon Web Services

AWS has become the most prominent and popular cloud solution service provider, which offers more than 100+ services across the world.

Pros and Cons of AWS

Pros of AWS:

Extensive: The process of migrating from on-premises to the cloud is quite simplified with AWS. It provides a wide range of information and instructional videos to get started with AWS. It also owns a powerful partner network that helps organizations in dealing with the workload, and application issues with the help of AWS experts.

Cost Effective: Regardless of your enterprise’s age and size, AWS offers adequate resources to meet business needs and provide services accordingly. With AWS’s cost effective nature, your organization can make correct decisions and save a lot of money and resources.

Enhanced Security: AWS puts more focus on Security, as it is vital to safeguard your business from any security threat, potential information risk, or hacking. AWS is equipped with some amazing security features, that ensure your organizational resources are protected all the time.

This is why AWS is highly popular as an excellently secured framework, both physically and virtually.

Innovation: AWS not only offers exceptional services at a competitive price, but it also takes an innovative approach to enhance the capability of your business. This is the reason why many prominent corporates are migrating to AWS. Although AWS is facing competition from Microsoft and Google, when it comes to innovation, then AWS is really hard to defeat.

Global Leader: AWS is indeed a global leader in the cloud computing service space. It has the widest network in more than 190 countries across the world. It has amassed tremendous extension and support of millions of active clients. Numerous small and major organizations have partnered with AWS and now it has been offering its services to the public sector as well.

Cons of AWS:

Resource Limitation – AWS sets certain limits on resources that vary from region to region. These resources include images, snapshots, volumes, and other components. and images. A user must have permission to launch these resources.

Security issues: AWS offers unprecedented security, but it also limits a few of its non reversible features.

For example, the EC-2 classic limits 100 permissions for every Security Group. Whereas the EC2-VPClimits up to 100 security groups per VPC.

Technical Support Fee: AWS immediately asks for the fee when you approach them for any support based on 3 packages (Business, Enterprise, or Developer). This may be a turn-off for most of the users.

Cloud Computing Issues: AWS comes with general cloud computing issues. Users may experience certain challenges initially when they migrate to the cloud, such as limited control, backup protection, and downtime. Although these are brief issues and users gradually get over them with time.

Lack of right professionals – Organizations are migrating to the AWS platforms, but they are unable to hire the right professional to manage their cloud infrastructure. Organizations are willing to invest in cloud computing, but they face challenges while hiring experienced professionals who can lead them to better performance and cost-saving.

How much does AWS cost?

AWS offers a Pay-As-You-Go pricing model, which is quite like how you pay for utilities like electricity and water. You only pay for the services you utilize, and once you stop using the services, you won’t be charged for that service or termination fees.

It is to understand that when organizations migrate from on-premises to cloud, they usually make good use of the ‘lift and shift model. It helps them to save big on infrastructure and operational costs.


Salesforce – An Introduction

Salesforce is a Software as a Service (SAAS) application that provides CRM service along with several other services to enhance other business functions.

It is unarguably the best enterprise cloud platform in the market, which helps customers in establishing brilliant client interactions, connections, and relations, thereby leading to business development and growth.

Salesforce Development Services

The best part is, that Salesforce is highly customizable, it easily gets along well with different frameworks and tools. Salesforce enables organizations to manage their leads and improve the overall effectiveness of their business functions.

It offers different readymade solutions like Marketing Cloud, Sales Cloud, Commerce Cloud, and Community Cloud.

CRM frameworks help businesses to gain good profits by paying very little attention and cost. Salesforce is the most popular CRM framework, that helps organizations to achieve a better Return on Investment (ROI) on utilization.

Pros and Cons of Salesforce

Pros of Salesforce:

Flexible – Salesforce is highly adaptable and flexible. Every object or module inside Salesforce can be customized according to the business requirements. It ensures that users will not be bonded to a specific set of designs.

Easily manageable – Salesforce products are very easy to manage. Even if you are a small-sized organization, it allows you to make administration-level changes.

Numerous options – The Salesforce ecosystem contains numerous applications to fulfill your business requirement. You can buy these applications via app exchange and avail of the desired benefits.

Seamless Integrations and APIs – Salesforce offers numerous integrations and APIs to streamline and simplify your business workflow. You can easily integrate the products such as Slack, QuickBooks,  LinkedIn, Jira, and Mailchimp with your CRM suite.

CRM Scaling – Salesforce offers seamless CRM scaling. It enables you to scale customer interaction and various other functions when your business is growing. Whether it’s sales, marketing, or customer support, you can upgrade them with ease.

Cons of Salesforce:

High Cost – Salesforce is a costly solution, and that’s the reason why most startups and medium sized businesses hesitate to adopt it. Salesforce offers various cloud offerings, but most of the are quite expensive, which hinders the implementation.

Inappropriate Customer Support – Salesforce provides unsatisfactory customer support. People often complain about the lack of technical assistance on their queries.

Complex Configuration – Installing Salesforce and various modules are indeed quite complicated. It comes with a plethora of configurations and settings which require an expert to handle it, or else it may demotivate your employees initially.

Complicated Administration – Salesforce may complicate your working environment, as it comes with complicated administration controls, that must be handled by the experts only.

Cluttered interface– Salesforce comes with a cluttered interface, that makes even the simple and navigable tasks needlessly complicated.


How much does Salesforce Development cost?

To be upfront, Salesforce development is indeed a costly program. You may have to pay around $5000 annually for a first-time user.

The Salesforce licensing is based on a per month and per-user basis. However, it is fairly priced and affordable for customers who require various functionalities and features.

Read Also: Amazon vs. Azure for Mobile Application Development

AWS vs Salesforce – Market Share

The Cloud computing industry’s market share is gradually and continuously growing, with more organizations planning to migrate to the cloud.

As per Gartner’s research, the total public cloud revenue in 2019 was $227.8 billion, and it will grow as high as $354.6 billion by 2022. It shows how tremendously Organizations across the world are adopting cloud services.

  • With an astounding 33%, Amazon’s AWS is leading the cloud market.
  • Microsoft Azure is distant 2nd with 18%, whereas the Google cloud platform commands a 9% market share.
  • Salesforce is way behind AWS as far as market share is concerned. It competes equally with other cloud service platforms such as IBM, Tencent, Alibaba, and Oracle.

Cloud Computing Service Market

AWS vs Salesforce – Similarities

There are a few similarities between AWS and Salesforce. Few include :

  • Both are known as global leaders in the cloud market in terms of service. AWS is known for its immaculate cloud infrastructure services, whereas Salesforce is known for its unmatched customer data services.
  • Both AWS and Salesforce, are cloud computing services and offer certification programs.
  • Both favor and support superior application deployments.
  • Both AWS and Salesforce can handle cloud-style operations and functions with ease.

AWS vs Salesforce – Contrasts

Here we have listed some differences between AWS and Salesforce.

AWS Salesforce
AWS is a full-fledged cloud service platform that offers IaaS service. Salesforce offers a plethora of business apps, which offer SaaS and PaaS services.
AWS is focused on infrastructure and computing resources. Salesforce is focused and inclined towards attaining customer success.
AWS provides simplified, cost effective, and rapid access to computing resources, virtual machines, hosted applications, and storage in the IaaS cloud. Salesforce is indeed a SaaS that is built to develop along with PaaS.
AWS enables its users and customers to migrate from their existing enterprise software license to its cloud (AWS). Salesforce is quite distinct in its approach, It does not force users and customers to migrate their apps into Salesforce cloud, rather it encourages them to stay confined to their cloud and IT infrastructure.
AWS is offering all the services in place and enables organizations to implement their software and applications in its cloud. This is making organizations quite comfortable with AWS with each passing day. Salesforce objective is to enable enterprises to build their next-gen applications to enhance their capabilities and performance.
AWS is competing with Azure, Google Cloud, IBM, Oracle, etc. in the cloud market because all of them are offering similar IaaS services. Salesforce offers a robust ecosystem of unique services, and it doesn’t compete with the service offerings of other platforms. It helps and nurtures its customers to grow.

Why should you choose AWS?

You must choose AWS if :

  • You want to pay only for the cloud services you use, as with AWS you can opt for a pay-as-you-go payment method.
  • You want to make good use of scheduled services.
  • Your application needs numerous 3rd party libraries.

 Read Also: Reasons Why You Should Choose Salesforce for Your Business

Why should you choose Salesforce?

You must choose Salesforce if :

  • Your application requires higher customization and scalability.
  • Your Sales and Marketing team wants to avail benefits from marketing leads monitoring, social media integration, lead nurturing, and sales pipeline monitoring.
  • Your enterprise and user data are immensely critical and prone to risks and security threats.

Hire Salesforce Developer


Selecting anyone among the AWS or Salesforce depends on your business looking at the wide range of cloud services, features, and abilities offered by both.

AWS and Salesforce – both are cloud-based solutions, and both help enterprises manage their operations with ease. Both allow you to access the data on a real-time basis.

AWS is an excellent choice for an organization that wants to migrate to the cloud and save on infrastructure and operational costs.

Contrary to that, Salesforce is a state-of-the-art CRM product ecosystem, that helps an organization engage more customers and enhance sales and marketing services to the next level.

In 2022, the organization must keep its focus to implement the correct blend of CRM solutions (Salesforce) and Cloud Services (AWS) to reap the maximum benefits.

Arka Softwares hosts seasoned cloud architects who can gauge your company’s requirements and potential, and help you choose the ideal cloud service partner for you.

Satyam Chaturvedi

Satyam Chaturvedi is a Digital Marketing Manager at Arka Softwares, a leading app development company dealing in modern and futuristic solutions. He loves to spend his time studying the latest market insights.

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